User interface is the medium through which human converse with computers and systems. It acts as a bridge between humans and machines. There has been a continuous evolution of user interfaces, from the text centric to the two dimensional graphical ones, using WIMP (windows, icons, menus, and pointer) to the present three dimensional user interfaces. Several post WIMP interfaces are operating on human touch, voice, and sketching, giving rise to reality-based interfaces. Reality-based interfaces incorporate human body and natural understanding of the world three dimensional user interfaces in virtual and augmented reality (VR/AR). Today, three dimensional user interfaces can be found in games, desktops, and computer aided design (CAD) on a wide range of hardware configurations, including game consoles, traditional desktops, and high-end virtual reality systems. Consumers across the globe are now establishing and maintaining connection through smart mobile devices regardless of their physical location. 3D user interfaces are playing a pivotal role in engaging with the customers. The next generation of three dimensional user interface significantly benefits from user interface techniques that are adjusted to how individuals see and interact with the real world. Its application ranges from data visualization to highly interactive systems, such as static data visualization and online social and gaming multiplayers.
The 3D user interface and virtual environments are being used for a wide range of applications owing to the greater demand for creating immersive feeling for the consumers. Immersion is a feeling that includes replacing the physical environment with the virtual one. This allows consumers to interact using natural skills. In the gaming industry, user interface design has shifted from traditional joysticks and console controllers to a new form of human-computer interaction which is modelled on real life. 3D user interface designs have opened a new world of possibilities in gaming, creating compelling user experiences. Similarly, 3D user interface designs are being used by consumers to interact with the large screen used in shows or concerts using simple hand gestures.
Main drivers of the 3D user interface design market include the growing expectations of the sophisticated user as a result of technology developments. However, 3D user interface involves a large amount and variety of input time, making it challenging to create efficient designs. There are no standard input or display devices for 3D user interfaces as they require real-time responses. Furthermore, 3D interactions may be continuous, parallel, or overlapping, making it challenging for the designers. However, increasing demand for 3D user interfaces among consumers, especially for gaming and entertainment purposes, is driving the growth of the 3D user interface design market globally. This growth is likely to continue in future with the growing demand of better user experience by the consumers.
The global 3D user interface design market can be segmented on the basis of application and region. On the basis of application segment, the global 3D user interface design market can be classified into desktop, very large displays, virtual environments, augmented reality, and others. On the basis of type, the global 3D user interface design market can be categorized into input and output. In terms of end-user industry, the global 3D user interface design market can be divided into media and entertainment, gaming, education, and others. Based on region, the global 3D user interface design market can be segmented into North America, Europe, Asia Pacific, Middle East & Africa, and South America.
Major players operating in the global 3D user interface design market are Altia, IDEO Labs, Cooper, and Strata. These companies are investing significantly in research and development so as to incorporate new innovations in their systems and develop new solutions to increase their market share in the 3D user interface design market.
The report offers a comprehensive evaluation of the market. It does so via in-depth qualitative insights, historical data, and verifiable projections about market size. The projections featured in the report have been derived using proven research methodologies and assumptions. By doing so, the research report serves as a repository of analysis and information for every facet of the market, including but not limited to: Regional markets, technology, types, and applications.
The study is a source of reliable data on:
- Market segments and sub-segments
- Market trends and dynamics
- Supply and demand
- Market size
- Current trends/opportunities/challenges
- Competitive landscape
- Technological breakthroughs
- Value chain and stakeholder analysis
The regional analysis covers:
- North America (U.S. and Canada)
- Latin America (Mexico, Brazil, Peru, Chile, and others)
- Western Europe (Germany, U.K., France, Spain, Italy, Nordic countries, Belgium, Netherlands, and Luxembourg)
- Eastern Europe (Poland and Russia)
- Asia Pacific (China, India, Japan, ASEAN, Australia, and New Zealand)
- Middle East and Africa (GCC, Southern Africa, and North Africa)
The report has been compiled through extensive primary research (through interviews, surveys, and observations of seasoned analysts) and secondary research (which entails reputable paid sources, trade journals, and industry body databases). The report also features a complete qualitative and quantitative assessment by analyzing data gathered from industry analysts and market participants across key points in the industry’s value chain.
A separate analysis of prevailing trends in the parent market, macro- and micro-economic indicators, and regulations and mandates is included under the purview of the study. By doing so, the report projects the attractiveness of each major segment over the forecast period.
Highlights of the report:
- A complete backdrop analysis, which includes an assessment of the parent market
- Important changes in market dynamics
- Market segmentation up to the second or third level
- Historical, current, and projected size of the market from the standpoint of both value and volume
- Reporting and evaluation of recent industry developments
- Market shares and strategies of key players
- Emerging niche segments and regional markets
- An objective assessment of the trajectory of the market
- Recommendations to companies for strengthening their foothold in the market
Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.