Connected Tractors Market - Introduction

Connected tractors are advanced agricultural tractors that use sensors, control units, hardware, display, and other IoT systems to connect over the Internet and facilitate remote monitoring of the operations by farmers. These tractors use on-board application and intelligent connected solutions to conduct farming operations more effectively.

Connected Tractors Market - Competitive Landscape

In February 2019, Case IH, a subsidiary of CNH Industrial N.V. that is focused on developing agricultural equipment, announced it had launched AFS Connect Magnum Series Tractor. The tractor allows remote support capabilities. The AFS connect portal enables the farmer to view the farming operation on his smartphone. He can select the course of tractor, start-stop, and control the tractor operation remotely.

CNH Industrial N.V.

Founded in 1999, CNH Industrial N.V. is headquartered in London, the U.K. The company is one of the leading manufacturers of agriculture tractors and a key player in the connected tractors market. It operates in several business verticals such as agriculture equipment, construction equipment, commercial vehicles, powertrains, and others. CNH Industrial N.V. operates in around 66 manufacturing locations across the globe under 12 brands.

Planning to lay down future strategy? Perfect your plan with our Report Brochure here

Deere & Company

Established in 1837, Deere & Company is headquartered in Grand Detour, Illinois, the U.S. It is a major manufacturer of equipment for construction, forestry, and mining. The company has businesses in construction & forestry, equipment operations, agriculture & turf, and financial services. It provides autonomous tractors and is further venturing into IoT to improvise farming techniques such as seeding by monitoring the amount of seeds planted per acre.

Connected Tractors Market Dynamics

Emerging Trends such as Smart Farming and Advent of IoT in Tractors expected to drive Connected Tractor Market

The connected tractor uses IoT sensors, on-board apps, wireless communications, and a steering –wheel replacement to maneuver over the farm. Rise in affordability among farmers has boosted the demand for technologically advanced farm equipment. Emergence of trends such as smart farming and use of IoT in tractors for data management, remote display of tractor operation, and autonomous undertaking of harvesting, seeding, and planting is projected to drive the connected tractors market.

Rise in Demand for Connected Tractors to Improve Farm Yield

Connected tractors effectively undertake farming actions to enhance farming operations. These tractors have sensors to analyze soil compaction, calculate seeding distance, and make precise turns on fields for minimal gaps and overlap. Demand for higher yield output has been increasing at the expense of small available arable land, the connected tractors helps effectively use the farm space and thus is expected to gain high preference.

Looking for exclusive market insights from business experts? Request a Custom Report here

Connected Tractors - Market Segmentation

Based on the HP type, the global connected tractors cab be segmented into

  • <30 HP
  • 31-70 HP
  • 131-250 HP
  • >250 HP

Based on drive type, the connected tractors market can be segmented into

  • 2WD
  • 4WD

Based on ownership type, the connected tractors market can be split into

  • On-demand/Tractors-as-a-Service
  • Personal Owned

The report offers a comprehensive evaluation of the market. It does so via in-depth qualitative insights, historical data, and verifiable projections about market size. The projections featured in the report have been derived using proven research methodologies and assumptions. By doing so, the research report serves as a repository of analysis and information for every facet of the market, including but not limited to: Regional markets, technology, types, and applications.

The study is a source of reliable data on:

  • Market segments and sub-segments
  • Market trends and dynamics
  • Supply and demand
  • Market size
  • Current trends/opportunities/challenges
  • Competitive landscape
  • Technological breakthroughs
  • Value chain and stakeholder analysis

The regional analysis covers:

  • North America (U.S. and Canada)
  • Latin America (Mexico, Brazil, Peru, Chile, and others)
  • Western Europe (Germany, U.K., France, Spain, Italy, Nordic countries, Belgium, Netherlands, and Luxembourg)
  • Eastern Europe (Poland and Russia)
  • Asia Pacific (China, India, Japan, ASEAN, Australia, and New Zealand)
  • Middle East and Africa (GCC, Southern Africa, and North Africa)

The report has been compiled through extensive primary research (through interviews, surveys, and observations of seasoned analysts) and secondary research (which entails reputable paid sources, trade journals, and industry body databases). The report also features a complete qualitative and quantitative assessment by analyzing data gathered from industry analysts and market participants across key points in the industry’s value chain.

A separate analysis of prevailing trends in the parent market, macro- and micro-economic indicators, and regulations and mandates is included under the purview of the study. By doing so, the report projects the attractiveness of each major segment over the forecast period.

Highlights of the report:

  • A complete backdrop analysis, which includes an assessment of the parent market
  • Important changes in market dynamics
  • Market segmentation up to the second or third level
  • Historical, current, and projected size of the market from the standpoint of both value and volume
  • Reporting and evaluation of recent industry developments
  • Market shares and strategies of key players
  • Emerging niche segments and regional markets
  • An objective assessment of the trajectory of the market
  • Recommendations to companies for strengthening their foothold in the market   

Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.

This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.

Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:

  • Customer Experience Maps
  • Insights and Tools based on data-driven research
  • Actionable Results to meet all the business priorities
  • Strategic Frameworks to boost the growth journey

The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.

The following regional segments are covered comprehensively:

  • North America
  • Asia Pacific
  • Europe
  • Latin America
  • The Middle East and Africa

The EIRS quadrant framework in the report sums up our wide spectrum of data-driven research and advisory for CXOs to help them make better decisions for their businesses and stay as leaders.

Below is a snapshot of these quadrants.

1. Customer Experience Map

The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.

2. Insights and Tools

The various insights in the study are based on elaborate cycles of primary and secondary research the analysts engage with during the course of research. The analysts and expert advisors at TMR adopt industry-wide, quantitative customer insights tools and market projection methodologies to arrive at results, which makes them reliable. The study not just offers estimations and projections, but also an uncluttered evaluation of these figures on the market dynamics. These insights merge data-driven research framework with qualitative consultations for business owners, CXOs, policy makers, and investors. The insights will also help their customers overcome their fears.

3. Actionable Results

The findings presented in this study by TMR are an indispensable guide for meeting all business priorities, including mission-critical ones. The results when implemented have shown tangible benefits to business stakeholders and industry entities to boost their performance. The results are tailored to fit the individual strategic framework. The study also illustrates some of the recent case studies on solving various problems by companies they faced in their consolidation journey.

4. Strategic Frameworks

The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.

The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:

1. What can be the best investment choices for venturing into new product and service lines?

2. What value propositions should businesses aim at while making new research and development funding?

3. Which regulations will be most helpful for stakeholders to boost their supply chain network?

4. Which regions might see the demand maturing in certain segments in near future?

5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?

6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?

7. Which government regulations might challenge the status of key regional markets?

8. How will the emerging political and economic scenario affect opportunities in key growth areas?

9. What are some of the value-grab opportunities in various segments?

10. What will be the barrier to entry for new players in the market?

Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.

Custom Market Research Services

TMR offers custom market research services that help clients to get information on their business scenario required where syndicated solutions are not enough.


Connected Tractors Market

Pre Book