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Aerial Work Platform Truck Market: Introduction

  • An aerial work platform (AWP) truck, also known as an aerial device, elevating work platform (EWP), cherry picker, bucket truck, or mobile elevating work platform (MEWP) is a mechanical device used to provide temporary access for people or equipment to inaccessible areas, usually at height.
  • AWP truck is used in a variety of situations where conventional ladders or rails cannot safely get the job done. Aerial work platforms are often used on larger projects where conventional ladders cannot be installed. It plays a significant role at worksites, particularly for the construction of electrical and telecommunication infrastructure.
  • Rising growth in construction, telecommunication, utility sector, and rental services market is expected to drive the AWP truck market during the forecast period.

Key Drivers and Opportunities of the Aerial Work Platform Truck Market

  • Rapid population growth and increase in income are often associated with population demands for infrastructure development. AWP trucks help in constructing huge infrastructure, as conventional ladders or rails cannot safely get these jobs done.
  • Increasing investments by governments on railway projects, bridges, public places, communication systems, and outlaying by airport authorities for the development and construction of new airports are key driving factors of the AWP truck market.
  • Growing construction business, mining, utilities, forestry, and power utility sector creates healthy market opportunities for the aerial work platform truck market.
  • The AWP truck market was adversely impacted in the year 2020 due to the COVID-19 pandemic, but an increase in automation in public spaces, government initiatives, and rising awareness about antibacterial construction materials is expected to boost the construction industry post the COVID-19 pandemic.
  • However, unreliable operations of the equipment by unskilled personnel is anticipated to be an obstacle to the growth of the market. Many industrialists provide training courses to lessen these challenges.
  • Manufacturers are introducing electric and hydraulically propelled AWP trucks that have reduced or zero emissions, as the harmful effect of fossil-fuel operated AWP trucks have resulted in increasing demand for low-emission vehicles.
  • All these factors are expected to act as significant drivers, aiding the growth of the aerial work platform truck market.

North America to Hold Major Share of the Aerial Work Platform Truck Market

  • In terms of region, the aerial work platform truck market can be divided into North America, Europe, Asia Pacific, Middle East & Africa, and South America.
  • Rising need to provide safe working conditions to workers, increase in infrastructural projects, and growing demand for technologically advanced construction machinery makes North America hold the dominant position in the AWP truck market.
  • Europe and Asia Pacific are witnessing decent growth in the market due to their spending on the telecommunication sector and construction.

Key Players Operating in the Aerial Work Platform Truck Market are Listed Below:

  • Aichi Corporation
  • Altec, Inc.
  • Bronto Skylift
  • JLG Industries
  • RUTHMANN Holdings GmbH
  • Shenyang North Traffic Heavy Industry Group Co., Ltd
  • Skyjack Inc.
  • TEREX Corporation
  • Time Benelux
  • Zhejiang Dingli Machinery Co, Ltd.

Aerial Work Platform Truck Market: Research Scope

Aerial Work Platform Truck Market, by Product Type

  • Vertical Mast Lifts
  • Scissors Lifts
  • Booms Trucks
  • Personnel Portable Lifts
  • Others (Aerial Platform, etc.)

Aerial Work Platform Truck Market, By Power Type

  • Engine Powered
  • Electric

Aerial Work Platform Truck Market, By Price

  • Low
  • Medium
  • High

Aerial Work Platform Truck Market, by End-use

  • Telecommunication
  • Construction
  • Transportation and Logistics
  • Oil and Gas Companies
  • Others (Utility, etc.)

Aerial Work Platform Truck Market, by Distribution Channel

  • Direct Sales
  • Indirect Sales

Aerial Work Platform Truck Market, by Region

  • North America
    • U.S.
    • Canada
    • Mexico
    • Brazil
  • Europe
    • Germany
    • France
    • U.K.
    • Italy
    • Spain
    • Russia & CIS
  • Asia Pacific
    • China
    • Japan
    • Korea
    • India
    • Australia
    • Southeast Asia
  • South America
    • Brazil
    • Chile
    • Rest of South America
  • Middle East & Africa
    • GCC
    • South Africa
    • Egypt
    • Israel
    • Turkey

This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.

Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:

  • Customer Experience Maps
  • Insights and Tools based on data-driven research
  • Actionable Results to meet all the business priorities
  • Strategic Frameworks to boost the growth journey

The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.

The following regional segments are covered comprehensively:

  • North America
  • Asia Pacific
  • Europe
  • Latin America
  • The Middle East and Africa

The EIRS quadrant framework in the report sums up our wide spectrum of data-driven research and advisory for CXOs to help them make better decisions for their businesses and stay as leaders.

Below is a snapshot of these quadrants.

1. Customer Experience Map

The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.

2. Insights and Tools

The various insights in the study are based on elaborate cycles of primary and secondary research the analysts engage with during the course of research. The analysts and expert advisors at TMR adopt industry-wide, quantitative customer insights tools and market projection methodologies to arrive at results, which makes them reliable. The study not just offers estimations and projections, but also an uncluttered evaluation of these figures on the market dynamics. These insights merge data-driven research framework with qualitative consultations for business owners, CXOs, policy makers, and investors. The insights will also help their customers overcome their fears.

3. Actionable Results

The findings presented in this study by TMR are an indispensable guide for meeting all business priorities, including mission-critical ones. The results when implemented have shown tangible benefits to business stakeholders and industry entities to boost their performance. The results are tailored to fit the individual strategic framework. The study also illustrates some of the recent case studies on solving various problems by companies they faced in their consolidation journey.

4. Strategic Frameworks

The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.

The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:

1. What can be the best investment choices for venturing into new product and service lines?

2. What value propositions should businesses aim at while making new research and development funding?

3. Which regulations will be most helpful for stakeholders to boost their supply chain network?

4. Which regions might see the demand maturing in certain segments in near future?

5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?

6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?

7. Which government regulations might challenge the status of key regional markets?

8. How will the emerging political and economic scenario affect opportunities in key growth areas?

9. What are some of the value-grab opportunities in various segments?

10. What will be the barrier to entry for new players in the market?

Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.

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Aerial Work Platform Truck Market