Video players have grabbed high attention over the last few years and made a majority of computer users involved. Multiformat video players offer a turnkey solution to publishers and broadcasters. They support a diverse range of file formats including advanced systems format (ASF), audio video interleave (AVI), windows media video (WMV), flash video (FLV), and Matroska video (MKV).
From scheduling, production, distribution, and presentation to business management; multiformat video player solutions leverage decades of broadcast and IT workflow expertise, which helps in managing the content, engaging the audience, and realizing new revenue streams. It also helps broadcasters, distributors, and media companies monetize their content while providing an engaging, superior, and better end-user experience based on live and on-demand video services. Multiformat video players help in broadcasting high-quality content on HD and UHD screens and video walls. These video players are specifically designed to meet digital signage needs such as modest graphics, advanced networking, and excellent scheduling capabilities. For example, Keres Technologies’ K-Player provides optimal high definition (HD) and standard definition (SD) rendering options. Also, K-Player enables inserting of signals in any existing technical infrastructure.
Publishers and broadcasters are demanding advanced solutions to improve the quality of display standards. Broadcasting industry have led to the entry of several small & medium enterprises (SMEs), owing to development of advanced solutions such as automatic clip skipping and stretching and trimming for accurate timed events. Furthermore, the publishing industry is investing in multiformat video players to deliver graphics with improved quality to users. The number of broadcasters has risen at a high pace in the last few years, due to introduction of advanced graphics types and resolution standards. Increased need for improved-quality graphics is anticipated to drive the multiformat video players market in the next few years. Moreover, the latest trend in the market is rise in the number of broadcast channels worldwide. Rise in IT investments in the broadcasting industry is anticipated to offer lucrative opportunities to the multiformat video players market across the world, especially in North America.
The global multiformat video players market can be segmented based on deployment model, enterprise size, end-user, and region. Based on deployment model, the multiformat video players market can be categorized into on-premise and cloud-based. In terms of end-user, the multiformat video players market can be divided into film production, commercials, television production, and others (streaming platform productions). The commercials segment has been sub-divided into gaming industry, animated films, advertising industry, and others. Based on enterprise size, the multiformat video players market can be segregated into SMEs and large enterprises.
In terms of region, the global multiformat video players market can be segmented into North America, South America, Europe, Asia Pacific, and Middle East & Africa. Among these, North America is anticipated to hold a major share of the global multiformat video players market during the forecast period. This is attributable to significant penetration of multiformat video players in the region. In addition, presence of a large number of companies in North America is another major factor promoting large-scale adoption of multiformat video players in the region. The multiformat video players market in Asia Pacific and Europe is expected to witness lucrative growth opportunities during the forecast period, owing to increasing adoption of multiformat video players in the broadcasting industry in these regions. It is also attributable to increasing technology expenditure in countries such as Australia, China, and India; high demand for cost-effective multiformat video players among small & medium enterprises in Asia Pacific and Europe. Furthermore, the multiformat video players market in Middle East & Africa (MEA) and Latin America is also expected to expand at a significant rate during the forecast period.
Major players operating in the global multiformat video players market are Keres Technologies, Axel Technologies, AdPlayer.Pro, Telestream, LLC, Vimond Media Solutions AS, Softonic International S.A., VidPlayVST, Techonloop, Inc., and SMPlayer.
The report offers a comprehensive evaluation of the market. It does so via in-depth qualitative insights, historical data, and verifiable projections about market size. The projections featured in the report have been derived using proven research methodologies and assumptions. By doing so, the research report serves as a repository of analysis and information for every facet of the market, including but not limited to: Regional markets, technology, types, and applications.
The study is a source of reliable data on:
- Market segments and sub-segments
- Market trends and dynamics
- Supply and demand
- Market size
- Current trends/opportunities/challenges
- Competitive landscape
- Technological breakthroughs
- Value chain and stakeholder analysis
The regional analysis covers:
- North America (U.S. and Canada)
- Latin America (Mexico, Brazil, Peru, Chile, and others)
- Western Europe (Germany, U.K., France, Spain, Italy, Nordic countries, Belgium, Netherlands, and Luxembourg)
- Eastern Europe (Poland and Russia)
- Asia Pacific (China, India, Japan, ASEAN, Australia, and New Zealand)
- Middle East and Africa (GCC, Southern Africa, and North Africa)
The report has been compiled through extensive primary research (through interviews, surveys, and observations of seasoned analysts) and secondary research (which entails reputable paid sources, trade journals, and industry body databases). The report also features a complete qualitative and quantitative assessment by analyzing data gathered from industry analysts and market participants across key points in the industry’s value chain.
A separate analysis of prevailing trends in the parent market, macro- and micro-economic indicators, and regulations and mandates is included under the purview of the study. By doing so, the report projects the attractiveness of each major segment over the forecast period.
Highlights of the report:
- A complete backdrop analysis, which includes an assessment of the parent market
- Important changes in market dynamics
- Market segmentation up to the second or third level
- Historical, current, and projected size of the market from the standpoint of both value and volume
- Reporting and evaluation of recent industry developments
- Market shares and strategies of key players
- Emerging niche segments and regional markets
- An objective assessment of the trajectory of the market
- Recommendations to companies for strengthening their foothold in the market
Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.