Indoor Location-based Services Market: Overview
Globally, the demand for indoor location-based services has increased significantly due to the increasing use of technology such as laptops, mobiles, tablets, and other similar products. Moreover, increasing use of big data, cloud computing, AI, and 3D platforms has also changed the traditional ways of working. Especially, the growing use of 3D platforms that provides real-time information is widely used by the manufacturers to expand their productivity.
The global indoor location-based services market is likely to be classified on the basis of technology, product, end-use industries, and application. Based on end-use industries, the retail sector has created the largest demand for indoor location-based services mainly for marketing and customer retention purposes.
The report provides key insight on the indoor location-based services and the way this market is likely to grow in the coming years. In the global indoor location-based services market report analysts carried out primary as well as secondary research to provide clear and exact picture of this market. Statistics provided in the report are based on factual knowledge and supports the analysis presented in the report. Driver, restraint, opportunities, and trends given in the report gives out complete information about the market and the way it will grow in future.
Indoor Location-based Services Market: Trends and Opportunities
The demand for indoor location-based services is likely to increase as nowadays almost all the industries are driven through technology to expand their business. Various industry players are now using business intelligence and analytics to enhance location accuracy, thereby tracking efficiency. Moreover, indoor location-based services also provide security and assistance. Apart from private organizations, government bodies are also using these services to track public activities is also poised to stoke the growth of the market. Adding to it further, advanced infrastructure which is enables with building and corporate offices with hi-tech technology where indoor location-based services will be widely used. The growth of this market is likely to increase rapidly due to the above-mentioned factors.
Indoor Location-based Services Market: Geographic Analysis
On regional front, Asia Pacific, North America, Latin America, the Middle East and Africa, and Europe are the key regions covered in the global indoor location-based services market. Among these regions, North America is expected to lead this market due the presence of leading players in the region. North America is closely followed by Europe. These two regions have high penetration of internet and smart phones creating more growth opportunity for this market.
On the other hand, Asia Pacific is anticipated to rise at a significant rate due to increasing penetration of smart phones and internet. Increasing number of retail companies in the region is likely to push the demand in this market by using smart phones to delivery push messages. In addition, rising infrastructural development such as townships, commercial offers, and shopping malls might increase the demand for location-based services.
Indoor Location-based Services Market: Competitive Landscape
The insights presented in this section help the key investors and players to take better decisions and frame well-planned strategies that will expand their business in various regions. Leading companies in the indoor location-based services market are getting involved in partnerships, agreements, mergers, and acquisitions to get a stronger hold in the market. Implementing these strategies will also them in growing their business in different regions. Agreements and partnerships with manufacturers will help companies to earn more profits and increase their dominance in the global market. Technology and innovation will be transferred by implementing these strategies. To mention few companies functioning in the indoor location-based services market are GloPos Technologies, Cisco Systems Inc., Google Inc., Inside Secure Corporation, IndoorAtlas Ltd, Ruckus Wireless, Inc., Micello, Inc., HERE Holding Corporation, and Microsoft Corporation.
Market segmentation based on geography:
- North America
- South America
- Asia Pacific
- Middle East and Africa
This report gives access to decisive data, such as:
- Market growth drivers
- Factors limiting market growth
- Current market trends
- Market structure
- Market projections for the coming years
Key highlights of this report include:
- Overview of key market forces propelling and restraining market growth
- Up-to-date analyses of market trends and technological improvements
- Pin-point analyses of market competition dynamics to offer you a competitive edge
- An analysis of strategies of major competitors
- An array of graphics and SWOT analysis of major industry segments
- Detailed analyses of industry trends
- A well-defined technological growth map with an impact-analysis
- Offers a clear understanding of the competitive landscape and key product segments
Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.