Electrophotographic printing is one of the oldest printing technologies. It is also known as xerography or laser printing. It utilizes electrophotographic papers that are capable to withstand heat and toner formulations used in the electrophotographic printing process. The type of paper used depends on the type of electrophotographic printing such as laser printing. The electrophotographic paper used in laser printing needs to withstand high heat involved in the printing process and is required to possess anti-jamming and anti-curling properties. The paper performance is also affected by the paper path of the printing equipment. The papers undergo surface treatment for better printing, low color mottle, and reduced feathering. The surface treatment process reduces the drop penetration depth in the printing paper and brightens its colors. Electrophotographic printing papers can be coated or uncoated. Uncoated papers are used widely as desktop or office printing papers. These papers are often coated with a heavy mineral coating, which enhances the quality of the paper surface. Coated papers are widely used for printing of images, brochures, and booklets.
Electrophotography is a technology used widely in laser printers and LED printers. The major components of electrophotography are electrostatic charges, dry ink (toner), and light. The working principle of the electrophotographic printing technology is that the drum has the positive charge, whereas the toner has the negative charge. Due to opposite charges, the toner is attracted toward the drum and charges are nullified, leaving a positively charged imitation of the original image. The advantage associated with the electrophotographic printing is its speed, which spans from four PPM to 1,000 PPM. The digital printing process is undergoing major changes such as improvement in productivity and reliability, which are making it more cost-effective. The output of electrophotographic printing is expected to increase in the next few years, and the rise is likely to be value-driven. Recent advancements in the electrophotographic printing paper technology are enabling the use of these papers for a wide range of photo offerings. The new E-surface technology for EP presses provides the look and surface finishing to the printing paper. Printing papers manufactured by using the E-surface technology can be used in printers that employ dry as well as liquid ink.
The market for electrophotographic printing paper can be segmented on the basis of type of printer into laser printers, LED printers, photocopy machines, and others. The laser printing segment is expected to expand at a significant rate during the forecast period. The increasing demand for printing papers with highly finished surfaces and high-definition printing is anticipated to drive the electrophotographic printing paper market during the forecast period.
In terms of region, the market can be segmented into North America, Europe, Asia Pacific, Latin America, and Middle East & Africa. The markets in North America and Europe are anticipated to expand at a significant rate during the forecast period. Growth of the printing industry in Asia Pacific and Latin America is expected to propel the markets in these regions.
Key players in the global electrophotographic printing paper market include Novexco, Kodak, Canon, JK Paper, Fujifilm, and TST/Impreso, Inc. Companies are adopting aggressive marketing tactics and the strategy of mergers and acquisitions to increase their market share. They are also shifting their production facilities to emerging economies in Asia Pacific and Latin America, due to easy availability of land, cheap labor, and governmental subsidies in the two regions.
This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.
Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:
- Customer Experience Maps
- Insights and Tools based on data-driven research
- Actionable Results to meet all the business priorities
- Strategic Frameworks to boost the growth journey
The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.
The following regional segments are covered comprehensively:
- North America
- Asia Pacific
- Latin America
- The Middle East and Africa
The EIRS quadrant framework in the report sums up our wide spectrum of data-driven research and advisory for CXOs to help them make better decisions for their businesses and stay as leaders.
Below is a snapshot of these quadrants.
1. Customer Experience Map
The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.
2. Insights and Tools
The various insights in the study are based on elaborate cycles of primary and secondary research the analysts engage with during the course of research. The analysts and expert advisors at TMR adopt industry-wide, quantitative customer insights tools and market projection methodologies to arrive at results, which makes them reliable. The study not just offers estimations and projections, but also an uncluttered evaluation of these figures on the market dynamics. These insights merge data-driven research framework with qualitative consultations for business owners, CXOs, policy makers, and investors. The insights will also help their customers overcome their fears.
3. Actionable Results
The findings presented in this study by TMR are an indispensable guide for meeting all business priorities, including mission-critical ones. The results when implemented have shown tangible benefits to business stakeholders and industry entities to boost their performance. The results are tailored to fit the individual strategic framework. The study also illustrates some of the recent case studies on solving various problems by companies they faced in their consolidation journey.
4. Strategic Frameworks
The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.
The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:
1. What can be the best investment choices for venturing into new product and service lines?
2. What value propositions should businesses aim at while making new research and development funding?
3. Which regulations will be most helpful for stakeholders to boost their supply chain network?
4. Which regions might see the demand maturing in certain segments in near future?
5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?
6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?
7. Which government regulations might challenge the status of key regional markets?
8. How will the emerging political and economic scenario affect opportunities in key growth areas?
9. What are some of the value-grab opportunities in various segments?
10. What will be the barrier to entry for new players in the market?
Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.