Global Audio (Speaker) Test Systems Market: Introduction
- An audio (speaker) test system is a wide-ranging test solution that offers reliable analysis of defects. Audio (speaker) test system specifically designed for high-volume quality control of pre-assembled parts and single- or dual-speaker components. It delivers an efficient and quick process for measuring the overall performance of an audio system.
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Increasing demand for 3D sound systems in various end-users driving audio (speaker) test systems market
- 3D audio is becoming the future of game sound. Numerous gaming developers are shifting toward advanced 3D sound systems from the traditional 2D sound engines. These companies are incorporating specific advanced digital sound processing (DSP) and neuro-auditory research algorithms, which can be assimilated, directly into a game’s sound engine. For instance, in 2016, Microsoft Corporation introduced the Dolby Atmos’ 3D audio technology support, coupled with its Xbox One and Xbox one S gaming consoles, in order to enhance gaming experience of users. On the other hand, the cinema industry is also shifting toward 3D sound systems from 2D sound systems. Several companies such as DTS Inc., Auro Technologies, and Dolby Labs are witnessing high demand for their 3D audio technologies from cinema halls worldwide. For instance, Auro Technologies had successfully installed 600 AURO 11.1 3D audio home cinema systems in cinemas across the globe until 2017. On the other hand, Dolby Atmos has installed nearly 2,000 3D audio systems in cinemas across the world. Thus, increasing demand for 3D audio systems in various end-users is significantly driving the audio (speaker) test systems market.
Complex architecture and significant setup costs hampering global audio (speaker) test systems market
- In order to install audio (speaker) test systems, the operator is required to follow certain specific measurement parameters including resonance frequencies f0, sound pressure level dbspl, speaker polarity, and DC resistance. These measurement parameters make the architecture complex and add cost to the setup. Thus, complex architecture and significant setup costs are hampering the global audio (speaker) test systems market.
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North America to hold a major share of global audio (speaker) test systems market
- In terms of region, the global audio (speaker) test systems market can be segmented into North America, Europe, Asia Pacific, South America, and Middle East & Africa
- North America is expected to hold a major share of the global audio (speaker) test systems market during the forecast period, due to increasing demand for use in infotainment systems and regulatory requirements in terms of adopting wireless devices, such as Bluetooth, in the automotive industry. This factor is led to the North America to remain dominate in the audio (speaker) test system market across worldwide.
- Asia Pacific is expected to be the rapidly expanding market for audio (speaker) test systems during the forecast period, due to increasing adoption of high-quality audio systems across various industries such as gaming and media & entertainment in the region. This factor is led to the Asia Pacific to remain fastest growing in the audio (speaker) test system market across worldwide.
Global Audio (Speaker) Test Systems Market: Competition Landscape
- In August 2019, NTi Audio introduced a new audio (speaker) testing solution called ‘Room Acoustics Reporter’ coupled with XL2 sound level meter and DS3 dodecahedron speaker. The initiative would help the company expand its product portfolio as well as customer base in audio (speaker) test system market worldwide.
Key Players Operating in Global Market
- NTi Audio
- Listen, Inc.
- Premium Sound Solutions
- Klippel GmbH
- Audio Precision
- Prism Media Products Ltd.
- Maxeye Technologies
Global Audio (Speaker) Test Systems Market: Research Scope
Global Audio (Speaker) Test Systems Market, by Component
Global Audio (Speaker) Test Systems Market, by Application
- Loudspeakers & Micro Speakers
- Automotive Audio
- Wireless Devices
- Hearing Aids
Global Audio (Speaker) Test Systems Market, by Region
- North America
- Rest of North America
- Rest of Europe
- Asia Pacific
- South Korea
- Rest of Asia Pacific
- Middle East & Africa
- Saudi Arabia
- South Africa
- Rest of Middle East & Africa
- South America
- Rest of South America
This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.
Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:
- Customer Experience Maps
- Insights and Tools based on data-driven research
- Actionable Results to meet all the business priorities
- Strategic Frameworks to boost the growth journey
The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.
The following regional segments are covered comprehensively:
- North America
- Asia Pacific
- Latin America
- The Middle East and Africa
The EIRS quadrant framework in the report sums up our wide spectrum of data-driven research and advisory for CXOs to help them make better decisions for their businesses and stay as leaders.
Below is a snapshot of these quadrants.
1. Customer Experience Map
The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.
2. Insights and Tools
The various insights in the study are based on elaborate cycles of primary and secondary research the analysts engage with during the course of research. The analysts and expert advisors at TMR adopt industry-wide, quantitative customer insights tools and market projection methodologies to arrive at results, which makes them reliable. The study not just offers estimations and projections, but also an uncluttered evaluation of these figures on the market dynamics. These insights merge data-driven research framework with qualitative consultations for business owners, CXOs, policy makers, and investors. The insights will also help their customers overcome their fears.
3. Actionable Results
The findings presented in this study by TMR are an indispensable guide for meeting all business priorities, including mission-critical ones. The results when implemented have shown tangible benefits to business stakeholders and industry entities to boost their performance. The results are tailored to fit the individual strategic framework. The study also illustrates some of the recent case studies on solving various problems by companies they faced in their consolidation journey.
4. Strategic Frameworks
The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.
The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:
1. What can be the best investment choices for venturing into new product and service lines?
2. What value propositions should businesses aim at while making new research and development funding?
3. Which regulations will be most helpful for stakeholders to boost their supply chain network?
4. Which regions might see the demand maturing in certain segments in near future?
5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?
6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?
7. Which government regulations might challenge the status of key regional markets?
8. How will the emerging political and economic scenario affect opportunities in key growth areas?
9. What are some of the value-grab opportunities in various segments?
10. What will be the barrier to entry for new players in the market?
Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.