Distemper Market: Overview

Distemper is a kind of decorative paint that is primarily used in the building & construction sector. Chalk, lime, and water are the basic constituents of distemper. Distemper paint is also known as cement paint as it can be applied directly on cement walls without any other coating. Distemper is regarded as the early form of whitewash, also used for artistic painting, usually made from powdered chalk or lime. The binder used in distemper may be glues of vegetable or animal origin. 

Distemper is better than whitewash but inferior to oil paints and emulsion paints. It gives elegant, smooth, attractive, and slightly uneven look. Soft distemper is not abrasion resistant and may include binders such as chalk, ground pigments, and animal glue. Hard distemper is stronger and wear-resistant and can include casein or linseed oil as binders. It has a distinctive smell, and does not dry or crack in sunlight.

Distemper Market: Drivers & Restraints

Distemper is available in the wide variety of colors, which give the walls matte finish. Distemper is less expensive than other alternatives. This is the primary factor driving the distemper market. High durability (three years to five years) is another factor boosting the distemper market. Distemper paints does not need any primer coating. It can be directly applied on cement surface without any preparations. Oil bound distemper has an emulsion of drying oil or varnish that resists water. It can be applied with brush or roller.

Distemper Market: Key Segments

Based on type, the distemper market can be segmented into oil based distemper and dry distemper. Dry distemper is a water based wall paint. Its major constituents are chalk, lime, glue, and water. Distemper is usually applied by brush. It gives a better look than the traditional whitewash. It is available in powder form and has to be mixed in glue and water. Three or more coats have to be applied to give a smooth finish.

In terms of method of application, the distemper market can be divided into paint brush, roller, and spray. Paint brush is the commonly used method of application of distemper. Distemper paint has the ability to breathe; hence, it allows underlying moisture to escape from the surface and away from the masonry, unlike oil paints. It is an ideal paint that sets well on the plastered wall. Other paints such as oil-based paints can react with the high lime content of the traditional plaster. It causes the paint to go viscous. It can also easily react with alkalis to form a soapy mess.

Based on application, the distemper market can be classified into exterior walls and interior walls. Distemper does not need any primer coating. It can be directly applied on cement surface without any preparations. IT is a cheaper option and has high durability. Distemper paints are used for interior and exterior walls, and usually need two coatings. Three types of distemper paint are available in market: acrylic distemper paint, synthetic distemper paint, and UNO acrylic distemper paint.

Distemper Market: Regional Outlook

Based on region, the global distemper market can be segregated into North America, Asia Pacific, Europe, Latin America, and Middle East & Africa. Asia Pacific dominated the global distemper market in 2017, due to the expansion in the building & construction sector in the region. Europe is one of the key regions of the global distemper market. Middle East & Africa also constitutes prominent share of the market.

Distemper Market: Key Players

Key players operating in the distemper market are Asian Paints, Berger Paints, and Kansai Nerolac Paints. 

This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.

Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:

  • Customer Experience Maps
  • Insights and Tools based on data-driven research
  • Actionable Results to meet all the business priorities
  • Strategic Frameworks to boost the growth journey

The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.

The following regional segments are covered comprehensively:

  • North America
  • Asia Pacific
  • Europe
  • Latin America
  • The Middle East and Africa

The EIRS quadrant framework in the report sums up our wide spectrum of data-driven research and advisory for CXOs to help them make better decisions for their businesses and stay as leaders.

Below is a snapshot of these quadrants.

1. Customer Experience Map

The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.

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The various insights in the study are based on elaborate cycles of primary and secondary research the analysts engage with during the course of research. The analysts and expert advisors at TMR adopt industry-wide, quantitative customer insights tools and market projection methodologies to arrive at results, which makes them reliable. The study not just offers estimations and projections, but also an uncluttered evaluation of these figures on the market dynamics. These insights merge data-driven research framework with qualitative consultations for business owners, CXOs, policy makers, and investors. The insights will also help their customers overcome their fears.

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The findings presented in this study by TMR are an indispensable guide for meeting all business priorities, including mission-critical ones. The results when implemented have shown tangible benefits to business stakeholders and industry entities to boost their performance. The results are tailored to fit the individual strategic framework. The study also illustrates some of the recent case studies on solving various problems by companies they faced in their consolidation journey.

4. Strategic Frameworks

The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.

The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:

1. What can be the best investment choices for venturing into new product and service lines?

2. What value propositions should businesses aim at while making new research and development funding?

3. Which regulations will be most helpful for stakeholders to boost their supply chain network?

4. Which regions might see the demand maturing in certain segments in near future?

5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?

6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?

7. Which government regulations might challenge the status of key regional markets?

8. How will the emerging political and economic scenario affect opportunities in key growth areas?

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10. What will be the barrier to entry for new players in the market?

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