Fruit puree demand has risen in recent years as a result of a shift in customer preferences toward packaged convenience foods on a global scale. In addition, the increasing use of fruit puree in a variety of food processing sectors, such as bakeries, drinks, smoothies, confectionery, baby foods, dairy, and frozen products, is expected to boost demand for Durian Puree in the near future. The market for fruit purees is expected to expand rapidly, owing to a shift in consumer attitudes toward organic and natural foods. Durian Puree is used in baked goods, ice cream, or custards with other tropical fruits.
Durian is well-known for its ability to boost the immune system, prevent cancer, inhibit free radical activity, increase digestion, strengthen bones, reduce anemia symptoms, prevent premature ageing, lower blood pressure, and protect against cardiovascular disease.
The Durian Puree market is expected to increase by double digits in the coming years due to strong demand for organic food products. Consumers' growing concern for health, animal welfare, and the environment is attributed to their preference for organically grown products.
Organic Durian Puree is gaining popularity among health conscious consumers who avoid consumption of artificial ingredients in their diet. Organic food has become mainstream over the last decade, and this trend is expected to continue. Organic food products are taking over the shelves of many grocery stores in developed economies, and developing countries are catching up trend at a faster rate.
The increasing consumer understanding of health and wellness is expected to have a positive impact on the consumption of foods made from natural ingredients. Consumers around the world are changing their dietary preferences as a result of busy lifestyles, rapid urbanization, and increasing health consciousness.
Consumers are aware of the negative effects of chemical-based fruit flavours used in the production of different processed foods, thus the demand for natural fruits based ingredients has surged. Some of the driving factors affecting the growth of the durian puree market in the forecast period include population growth, disposable income, and increasing consumer perceptions of the health benefits of durian puree.
Based on nature, the global Durian Puree market is segmented as
Based on Form, the global Durian Puree market is segmented as
Based on application the global Durian Puree market is segmented as
Based on the distributional channel the global Durian Puree market is segmented as
Based on region the global Durian Puree market is segmented as
Some of the key players of the global Durian Puree market are HCT, Mun Meng Fruits, Queen Frozen Fruit Company, NAFOODS GROUP JSC, Foodilo, DurianZilla, Musang King, Mao Shan Wang and others.
The market players engaged in the production of Durian Puree are currently implementing advanced technologies for the production process to increase the capacity and efficiency of the facility. Increased use of durian in ice-cream is also helping manufacturers to increase product presence. Manufacturers of Durian Puree are concentrating on expanding their manufacturing facilities, as well as on strategic alliances/partnerships with regional manufacturers of food and beverage products in high potential markets to improve their global market presence and product offerings.
Due to the rising demand for natural flavors, Asia is expected to be one of the key markets of Durian Puree. The rising bakery and dairy industry is the major factor which gives immense opportunity to the durian puree manufacturers. The flourishing fruit puree market in Europe is creating space for the durian puree producers to increase market presence in the region. High spending of the European consumers on natural ingredient based food products which is chemical or allergen free is a key factor which is expected to boost the sales of Durian Puree
Rapid urbanization coupled with increasing awareness among the consumers in developing economies is expected to increase market growth in the region. With the growing popularity of natural ingredients in emerging economies, the Durian Puree manufacturer may expect immense growth in the region. Increased consumption of flavored beverages and dairy products attributed to the increase in disposable of the consumers is benefitting the Durian Puree market. Manufacturers are making efforts to increase product penetration to reach the target consumer base
The pandemic has altered consumers' buying behavior. Sales of products are rising on e-commerce sites in most of the high potential markets due to the imposed lockdown. Also, the supply chain is being updated by farmers and food manufacturers to deal with this situation in the future.
Undoubtedly, the COVID-19 outbreak altered the consumer’s eating regime worldwide. Consumers are now adopting healthier lifestyles and are looking for items that are clean and support the immune system. Manufacturers are seeking to minimize the impact on their supply chains of the COVID-19 pandemic by reshaping the supply chain. The manufacturer is also focused on sustainable and responsible sourcing of raw materials.
Even though the pandemic upended every aspect of business across the globe, the outlook for natural and organic product markets was quite different. A surge in demand for organic and natural ingredient-based food & beverages was observed which is expected to show northward growth for the Durian Puree market. Consumer’s focus has been amplified towards health and wellness attributed to the concern about high use of artificial additives in food products.
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