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Ancho pepper is a mild chili which belongs to species known as capsicum annuum. Ancho pepper is also commonly known as poblano and is believed to have originated in Mexico. Ancho pepper has a mild flavor and is widely used in Mexican dishes. Resent research on ancho pepper has shown that it has medicinal properties and few companies have also started working on using it as a dietary supplement. Ancho pepper is very popular in the U.S. and is found in almost all grocery stores. It is basically made by drying poblanos. The process of drying extends the life of ancho pepper and allows it to be preserved for a longer duration. Commercially, ancho pepper is found in both powder and paste form and is famous for its sweet and smoky flavor. It is popularly used in soups, sauces or salsas, as it adds a tangy feel to the end product.

Reasons for Covering this Title

Ancho pepper has now become an important part of various Mexican dishes. Various health benefits, such as the fact that it is a rich source of cancer-fighting nutrients, helps in weight loss, boots immunity, helps in keeping eyes healthy, reduces inflammation and provides pain relief, etc. are expected to drive the growth of the ancho pepper market during the forecast period. Ancho pepper is observing enhanced adoption across various end-use industries, such as functional foods, in bakeries, etc. The market will grow due to increasing consumer cognizance due to rising inclination towards product that offer health benefits. Moreover, a rise in government and other private sector initiatives for creating consumer awareness regarding the health benefits of ancho pepper as an ingredient are expected to further fuel market growth.

Global Ancho Pepper: Market Segmentation

On the basis of nature, the global ancho pepper market has been segmented as –

  • Organic
  • Conventional

On the basis of type, the global ancho pepper market has been segmented as –

  • Powder
  • Paste
  • Liquid

On the basis of application, the global ancho pepper market has been segmented as –

  • Food
  • Dietary Supplement
  • Beverage

 On the basis of sales channel, the global ancho pepper market has been segmented as –

  • Supermarket/Hypermarket
  • Convenience Store
  • Specialty Store
  • Online Store
  • Others

Exhibit 1: Estimated Market Share by Type (2018)  

ancho pepper market

Global Ancho Pepper Market: Key Players

Some of the key players operating in the global Ancho Pepper market are McCormick & Company, B&G Food, Inc., The Kroger Company, Penzeys Spice. Ltd., Frontier Natural Products Co-op., Wegmans Food Markets, Inc., Simply Organic, Gloria Ferrer, Dave's Gourmet, Spicely Organics, Ole Mission and  Burma Spice Inc. among others.

The global ancho pepper market has evolved over time due to increase in demand for ancho pepper-based bakery foods, such as pizza, and is expected to continue to grow in the same way during the forecast period. 

global ancho pepper market

Opportunities for Market Participants

Food manufacturers are focusing on developing innovative ancho pepper-based products. The use of ancho pepper is on the rise as it is getting immensely popular, especially in the bakery industry in the U.S., due to its unique ability to enhance the smoky flavor in any food item. For this particular reason, ancho pepper is fast becoming a food staple of various manufacturers. However, the involvement of big players is still missing, which could be a big opportunity for those players that are only now entering into the ancho pepper market. It is being noticed that the dietary supplement market is growing enormously across the globe and since ancho pepper exhibits various medicinal properties, manufacturers are focusing on producing ancho pepper-based dietary supplements as well as medicines. This, in turn, will help the ancho pepper market grow significantly over the forecast period.

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