Aloe Vera Butter: Market outlook

Aloe vera is an evergreen perennial succulent plant species of the Aloe genus. Aloe vera is native to the Arabian Peninsula; however it grows wild in tropical climates across the globe. Aloe vera is widely cultivated and used for its medicinal and agricultural uses. Aloe vera is a popular plant and is widely used for its health aiding and benefiting properties. The multifunctional properties of aloe vera make aloe vera derived products popular among end consumers. Aloe vera butter is semi-solid derivative extracted from aloe vera using a fraction of vegetable oil usually by cold-pressed technique. Aloe vera butter is widely used in the formulation of skin care products including creams, lotions, body balms, hair balms, lip balms, bath bombs, and soaps. Aloe vera butter is rich in vitamins B, B12, C, A, E, Choline, Folic Acid, which makes it skin rejuvenating and highly antioxidant. Besides, aloe vera butter is accompanied with anti-inflammatory and wound healing properties which makes it potential cosmetic and beauty product ingredient. Furthermore, aloe vera butter has skin-soothing and healing properties which makes it helpful in treating skin-related conditions and problems, including dry skin, sunburn, psoriasis, eczema, rosacea, and chapping. The market for aloe vera butter is anticipated to witness a lucrative demand over the forecast period owing to the rapid evolution of skincare cosmetics coupled with the increasing health and wellness-conscious population. Furthermore, the rising purchasing power of consumers and growing online penetration is shifting the consumers towards premium health nourishing self-care and beauty products.   

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The Amalgamation of Health and Wellness with Skincare Products is Paving the Way for Aloe Vera Butter

Aloe vera butter is anticipated to mark a snowballing growth over the forecast years owing to its health benefiting and nourishing properties and increasing application in skincare and beauty products. The increasing self-care trend, rising purchasing power, and awareness regarding natural cosmetics and skincare products are driving the growth for aloe vera butter. Nowadays, consumers are shifting towards opting natural products and ingredients owing to their health and skin revitalizing qualities, and zero adverse effects, the growing demand for natural cosmetic formulations is creating strong market demand for aloe vera butter amongst the consumers. Besides, increasing online penetration and cosmetic websites have provided consumers with a variety of skincare products on a single platform. The growing E-commerce platform has provided consumers to get notice of aloe vera butter and its products, thus providing strong growth prospects for its growth. 

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Global Aloe Vera Butter: Market Segmentation

On the basis of nature, global aloe vera butter can be segmented as:-

  • Organic Aloe Vera Butter
  • Conventional Aloe Vera Butter

On the basis of end use, global aloe vera butter can be segmented as:-

  • Skin Care
    • Moisturizers
    • Anti-aging Creams
  • Hair Care
  • Sun Care
  • Body Care
    • Lotions
    • Shower Gels & Soaps

On the basis of sales channel, global aloe vera butter can be segmented as:-

  • B2B
  • B2C
    • Store-based Retailing
      • Hypermarkets/Supermarkets
      • Convenience Stores
      • Specialty Stores
      • Others
    • Online Retailing

Global Aloe Vera Butter: Key Players

Some the key players operating their business in the global aloe vera butter market are Natural Sourcing,  LLC., Sunaroma, Chagrin Valley Soap & Salve Co., New Directions Aromatics Inc., The HallStar Company, Texas Natural Supply, Camden-Grey Essential Oils, Inc, Madina Industrial Corp., AOS Products Private Limited, Premier Specialties Inc, Akoma Skincare, Organic Creations, Inc, and Madar Corporation Ltd among others.

Opportunities for Aloe Vera Butter Market Participants:

Globally, as of 2017, per capita spending on beauty and personal care products has been valued around US$ 72, and this sum is likely to double by 2030 end, signifying a promising growth in the global personal care and cosmetics market. Natural cosmetic and skincare products are witnessing a remarkable increase in both developing and developed economies, which is providing an excellent market opportunity for the aloe vera butter. Europe and North America are anticipated to witness a strong market demand for aloe vera butter owing to the presence of a large number of cosmetic manufacturers and formulators in the region and a well-established supply chain for cosmetics and personal care products. Besides, increasing consumers’ preferences towards premium cosmetic and personal care products is boosting the sales of aloe vera butter in these regions. However, the Asia Pacific region is expected to register maximum growth opportunity for aloe vera butter owing to rising per capita disposable income of the consumers, growing online retail penetration, and increasing self-care trend among the consumers. 

This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.

Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:

  • Customer Experience Maps
  • Insights and Tools based on data-driven research
  • Actionable Results to meet all the business priorities
  • Strategic Frameworks to boost the growth journey

The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.

The following regional segments are covered comprehensively:

  • North America
  • Asia Pacific
  • Europe
  • Latin America
  • The Middle East and Africa

The EIRS quadrant framework in the report sums up our wide spectrum of data-driven research and advisory for CXOs to help them make better decisions for their businesses and stay as leaders.

Below is a snapshot of these quadrants.

1. Customer Experience Map

The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.

2. Insights and Tools

The various insights in the study are based on elaborate cycles of primary and secondary research the analysts engage with during the course of research. The analysts and expert advisors at TMR adopt industry-wide, quantitative customer insights tools and market projection methodologies to arrive at results, which makes them reliable. The study not just offers estimations and projections, but also an uncluttered evaluation of these figures on the market dynamics. These insights merge data-driven research framework with qualitative consultations for business owners, CXOs, policy makers, and investors. The insights will also help their customers overcome their fears.

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The findings presented in this study by TMR are an indispensable guide for meeting all business priorities, including mission-critical ones. The results when implemented have shown tangible benefits to business stakeholders and industry entities to boost their performance. The results are tailored to fit the individual strategic framework. The study also illustrates some of the recent case studies on solving various problems by companies they faced in their consolidation journey.

4. Strategic Frameworks

The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.

The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:

1. What can be the best investment choices for venturing into new product and service lines?

2. What value propositions should businesses aim at while making new research and development funding?

3. Which regulations will be most helpful for stakeholders to boost their supply chain network?

4. Which regions might see the demand maturing in certain segments in near future?

5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?

6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?

7. Which government regulations might challenge the status of key regional markets?

8. How will the emerging political and economic scenario affect opportunities in key growth areas?

9. What are some of the value-grab opportunities in various segments?

10. What will be the barrier to entry for new players in the market?

Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.

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