Textured Pulse Protein: Market Outlook

Textured Pulse Protein is a highly nutritious plant protein concentrate that can match dairy proteins for taste, texture, and formulation functionality. Owing to increasing trend among consumers for use of alternative protein source which are healthier and less in cost, compared to the conventional protein source such as animal protein and dairy products. There is a huge demand of textured pulse proteins in the market. Because of lower prices, textured pulse protein is gaining popularity in developing and underdeveloped countries.

Vestkorn textured pea protein is a healthy alternative to textured soy protein, removing both allergenic, estrogen and sustainability issues and concerns for GMO soybeans. The global textured protein market is stimulated because of the increase in demand from the existing ingredient producers. Numerous manufacturers are offering textured pulse protein in their product portfolio as it is a replacement of textured soy products.

Owing to better taste and appearance and more ‘meat like’ experience, makes it a better choice.  Moreover, because of the rising business opportunities in plant based protein market, numerous companies are making strategic investments.  Owing to the listed factors, demand for textured pulse protein is expected to propel over the forecast years.

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Textured Pulse Protein: Market Drivers

An increasing number of consumers, especially baby boomers, are consuming dietary supplements to prevent chronic conditions such as cardiovascular diseases, osteoporosis and visual and memory loss related to aging. With growing concern to prevent future health-related issues and to meet dietary requirements, consumers are shifting towards consumption of dietary supplements including textured pulse protein.

To fuel the demand of textured protein products, manufactures of plant based protein ingredients are promoting the products using various channels such as online portals, magazines, marketing campaigns. The extracts of textured pulse protein are highly soluble, easy to digest and they do not cause any allergies. This leads to an increase in demand of textured pulse protein market during forecast period.

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Textured Pulse Protein Market: Segmentation

On the basis of source, the global textured pulse protein market has been segmented as –

  • Beans
  • Chickpeas
  • Yellow Peas
  • Lentils
  • Lupins
  • Others

On the basis of nature, the global textured pulse protein market has been segmented as _

  • Organic
  • Conventional

On the basis of end use, the global pulse protein market has been segmented as –

  • Food and Beverages
    • Snacks & Cereals
    • Meat Additives
    • Beverages
  • Sports Nutrition
  • Animal Feed

On the basis of region, the global textured pulse protein market has been segmented as-

  • North America (United States, Canada)
  • Latin America (Brazil, Mexico, Argentina, Rest of Latin America)
  • Europe (Germany, U.K., France, Italy, Spain, Benelux, Nordic, Russia, Poland, Rest of Europe)
  • South Asia (India, Thailand, Indonesia, Malaysia, Rest of South Asia)
  • East Asia (China, South Korea, Japan, Rest of East Asia)
  • Oceania (Australia, New Zealand)
  • Middle East & Africa (GCC, South Africa, Rest of MEA)

Textured Pulse Protein Market Key Player:

Some of the major players operating in Pulse Protein market includes Ingredion Incorporated, Vestkorn, Kerry Inc, Axiom Foods, Inc, Cargill, Incorporated, Bob’s Red Mill Natural Foods, NOW Health Group, Inc., Farbest Brands, MORRE-TEC Industries, Inc., and other players.

This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.

Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:

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  • Strategic Frameworks to boost the growth journey

The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.

The following regional segments are covered comprehensively:

  • North America
  • Asia Pacific
  • Europe
  • Latin America
  • The Middle East and Africa

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Below is a snapshot of these quadrants.

1. Customer Experience Map

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The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.

The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:

1. What can be the best investment choices for venturing into new product and service lines?

2. What value propositions should businesses aim at while making new research and development funding?

3. Which regulations will be most helpful for stakeholders to boost their supply chain network?

4. Which regions might see the demand maturing in certain segments in near future?

5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?

6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?

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