Glycomacropeptide supplements are nothing but a superior purity of whey protein supplement. Glycomacropeptide supplements differs in its amino acid profile from other whey protein supplements and has higher number of branched chain amino acids, especially valine and isoleucine. Glycomacropeptide supplements are widely consumed by gym goers and muscle builders as the product claims to offer health benefit beyond basic nutrition. Glycomacropeptide supplements are known to have low levels of tyrosine, phenylalanine, and tryptophan. The demand for glycomacropeptide supplements are tremendously growing among the consumers all across the globe, owing to growing trend of muscles building. Glycomacropeptide supplements is also present in certain infant formula that contains whey protein. Apart from muscle building, glycomacropeptide supplements are also consumed by women for weight loss, resulting in the upscale in the sales of glycomacropeptide supplements across the globe.
Increasing Consumer Awareness towards Preventative Healthcare
Majority of the young population are health conscious and are aware of the benefits of preventive healthcare. Various online forums and magazines such as bodybuilding.com, Livestrong.com, Shape magazine, and Men’s Health magazines offer diet and lifestyle information, and provide regular updates in this regard. Similarly, manufacturers of glycomacropeptide supplements are promoting their products using various channels such magazines, online portals, and marketing campaigns to fuel demand for glycomacropeptide supplements. These marketing strategies primarily focus on new products offering enhanced effectiveness, safety and primarily, health benefits such as the ability to lower body weight, lower cholesterol and lower blood pressure levels. This is expected to aid in glycomacropeptide supplements market growth across the globe.
Global Glycomacropeptide Supplements: Market Segmentation
On the basis application, the global glycomacropeptide supplements market has been segmented as –
- Weight management
- Nutritional bars
- Oral care products
- Dietary supplements
- Medical foods (PKU)
On the basis consumption, the global glycomacropeptide supplements market has been segmented as –
On the basis distribution channel, the global glycomacropeptide supplements market has been segmented as –
- Medical Stores
- Specialty Stores
- Online Stores
Global Glycomacropeptide Supplements Market: Key Players
Some of the major manufacturers and suppliers operating in the global glycomacropeptide supplements market are Agropur Coopérative, Met-Rx, Inc., Benfatto Nutrition, Queen’s Natural Market Inc., GNC Holdings, Inc., Arla Foods, Nestlé Health Science, Right Food, Glanbia, Plc. and AMCO Proteins among others. Apart from the above mentioned companies, many other manufacturers are showing a keen interest in glycomacropeptide supplements, due to evolving trend of muscle building and weight loss, resulting in high demand for glycomacropeptide supplements over the forecast period.
Opportunities for Market Participants
Europeans prefer high protein diet in comparison to populations in other regions. A European’s regular diet comprises more than the recommended amount of protein prescribed for maintaining ideal health. This has led to increasing demand for glycomacropeptide supplements in the region. Glycomacropeptide supplements have special applications in sports and bodybuilding. It is used to enhance muscles and improve athletic performance. When used in conjunction with an appropriate diet and exercise schedule, glycomacropeptide supplements helps sportsmen and body builders to build lean muscle. It also helps to recover after a strenuous workout without side effects. According to a study published in the Journal of Applied Physiology, consumption of a blend of high-quality glycomacropeptide supplements can prolong muscle building after resistance exercise, compared to whey alone, owing to increased amino acid availability. The pure glycomacropeptide supplements also sustained a greater positive net amino acid balance than whey, suggesting there is less muscle protein breakdown during the time period shortly after consumption of a glycomacropeptide supplements. Moreover, with increasing awareness of consumption of protein supplement such as egg protein supplement, glycomacropeptide supplements etc. among consumers, manufacturers could focus on expanding its product portfolio by launching new and innovative products, and also focus on entering into mergers and acquisition with nutritional supplement companies. For instance, Glanbia, Plc. acquired two companies, Grass Advantage LLC and Body & Fit, protein ingredient manufacturers in order to enhance its business of glycomacropeptide supplements.
This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.
Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:
- Customer Experience Maps
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The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.
The following regional segments are covered comprehensively:
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- Latin America
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The EIRS quadrant framework in the report sums up our wide spectrum of data-driven research and advisory for CXOs to help them make better decisions for their businesses and stay as leaders.
Below is a snapshot of these quadrants.
1. Customer Experience Map
The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.
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The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.
The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:
1. What can be the best investment choices for venturing into new product and service lines?
2. What value propositions should businesses aim at while making new research and development funding?
3. Which regulations will be most helpful for stakeholders to boost their supply chain network?
4. Which regions might see the demand maturing in certain segments in near future?
5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?
6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?
7. Which government regulations might challenge the status of key regional markets?
8. How will the emerging political and economic scenario affect opportunities in key growth areas?
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10. What will be the barrier to entry for new players in the market?
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