Sports Glass Market - Overview
Sports glass also known as sports eyewear is a device consisting of glass or plastic lenses worn by sportspersons. Sports equipment have gained considerable popularity and sports glass has been developed over a period of time. Sports glass are worn by players in different sports such as badminton, lacrosse, baseball, basketball, cycling, soccer, squash, and field and ice hockey, for protection. Some sports associations have made it compulsory to wear sports glass while playing in the ground. Sports glass not only protects the eyes from injury, but also from insects, sunrays, dirt, and wind.
Sports Glass Market - Drivers and Restraints
Increasing interest in sports and rise in disposable income are fuelling the growth of the global sports glass market. Various governments have invested in games and sports which will increase the participation of players and eventually drive the sports glass market. Sports glass comes in different varieties and technology and also specific glass for different sports. For instance, in cycling, a cyclist needs high speed bearing glasses which can offer protection from wind as well as sunlight, dust, and insects. For ice hockey, players need a strong and stable glass which can protect the eyes from any possible physical injury. There are sports glasses for different sunlight ranging from a very bright to dull sunlight.
Manufacturers are innovating products to make them more comfortable and lightweight. Some manufacturers have introduced adjustable inclination in the sports glass. This will help by adjusting the sports glasses on the temples of the ear. The color or shades of the glasses depend on the requirement in sports. Some companies have introduced changeable lens sports glasses to deal with any lighting condition. Dark lens are suitable for intense light and orange colored lenses are suitable for diffused light, and for use during dawn, overcast skies, and at dusk. Clear lenses do not absorb any light and they offer comprehensive protection against UV radiation, dust, wind, and insects. Some brands also offer changeable lenses together with the glasses in a case.
Sports glass comes in different sizes and shapes for different genders according to the requirement in sports. Glasses are available in materials such as plastic, metal, wood, bone etc. The most popular metals for sports glass are titanium, flexon and steel.
There are some restraints and disadvantages of sports glass which can affect the demand for the product. Some sports restrict the use of glasses. Invention of contact lenses has hampered the growth in the sales of sports glass. Contact lens is gaining popularity as a substitute for sports glass and it can affect the growth in demand for sports glass. Moreover, sports glass does not have firmness and can easily fall off and get damaged.
Sports Glass Market - Segmentation
The global sports glass market can be segmented based on material type, gender, distribution channel, and region. In terms of material type, the sports glass market is segmented into plastic, metal, and others. Based on gender, the sports glass market can be classified into male, female, and kids. In terms of distribution channel, the sports glass market is categorized into online and offline channel. Further, the offline channel is segmented into hypermarket and supermarket, exclusive stores, specialty stores, and multi-brand stores. Based on region, the sports glass market can be divided into North America, Europe, Asia Pacific, Middle East & Africa, and South America.
Sports Glass Market - Key Players
Some of the key players in the global sports glass market are Oakley, Inc., Luxottica Group SpA, Charmant USA Inc., Lindberg, TAG Heuer S.A., Dolce & Gabbana Luxembourg S.à.r.l., Prada Retail UK, Seiko Group, Zenni Optical Inc., Nike Inc., Safilo S.p.A. and Kering.
This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.
Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:
- Customer Experience Maps
- Insights and Tools based on data-driven research
- Actionable Results to meet all the business priorities
- Strategic Frameworks to boost the growth journey
The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.
The following regional segments are covered comprehensively:
- North America
- Asia Pacific
- Latin America
- The Middle East and Africa
The EIRS quadrant framework in the report sums up our wide spectrum of data-driven research and advisory for CXOs to help them make better decisions for their businesses and stay as leaders.
Below is a snapshot of these quadrants.
1. Customer Experience Map
The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.
2. Insights and Tools
The various insights in the study are based on elaborate cycles of primary and secondary research the analysts engage with during the course of research. The analysts and expert advisors at TMR adopt industry-wide, quantitative customer insights tools and market projection methodologies to arrive at results, which makes them reliable. The study not just offers estimations and projections, but also an uncluttered evaluation of these figures on the market dynamics. These insights merge data-driven research framework with qualitative consultations for business owners, CXOs, policy makers, and investors. The insights will also help their customers overcome their fears.
3. Actionable Results
The findings presented in this study by TMR are an indispensable guide for meeting all business priorities, including mission-critical ones. The results when implemented have shown tangible benefits to business stakeholders and industry entities to boost their performance. The results are tailored to fit the individual strategic framework. The study also illustrates some of the recent case studies on solving various problems by companies they faced in their consolidation journey.
4. Strategic Frameworks
The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.
The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:
1. What can be the best investment choices for venturing into new product and service lines?
2. What value propositions should businesses aim at while making new research and development funding?
3. Which regulations will be most helpful for stakeholders to boost their supply chain network?
4. Which regions might see the demand maturing in certain segments in near future?
5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?
6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?
7. Which government regulations might challenge the status of key regional markets?
8. How will the emerging political and economic scenario affect opportunities in key growth areas?
9. What are some of the value-grab opportunities in various segments?
10. What will be the barrier to entry for new players in the market?
Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.