Pedestrian Protection Airbag Market - Introduction

The automotive industry is modifying its processes and products regularly to cater to the demands of the current market. The automotive industry has developed various new technologies to make vehicles and their surroundings safer. Automobile manufacturers have installed airbags, inside and outside their vehicle to reduce the effects of a collision or an impact during a crash. Pedestrian protection airbags are installed in vehicles to reduce the impact of a crash or collision with a pedestrian. The airbags are located or incorporated at the front end or beneath the hood of the vehicle.

Pedestrian protection airbags are a part of the pedestrian protection system. A sensor located in the front of the vehicle behind the grille activates the pedestrian protection airbags. The pedestrian protection airbags on the windshield of the vehicle inflate or are activated when the vehicle comes in contact with an object at a certain speed.

Pedestrian Protection Airbag Market – Competitive Landscape

TOYODA GOSEI Co., Ltd.

TOYODA GOSEI Co., Ltd. was founded in 1949 and currently has its headquarters in Kiyosu, Aichi, Japan. It is a leading supplier of automotive safety products to the OEM and aftermarket industry. As of 2019, the company has over 39,429 employees. It primarily operates through three business segments: automobile components, optoelectronic products, and general industry products. TOYODA GOSEI’s products include front air bags, curtain airbags, and seat cushion air bags.

General Motors

General Motors was founded in 1908, with headquarters in Detroit, Michigan, U.S. The company is a prominent manufacturer of automobiles across the globe. Its brands include Buick, Cadillac, Chevrolet, and GMC. The company also owns various business subsidiaries in diverse sectors including transportation and finance.

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JAGUAR LAND ROVER LIMITED

JAGUAR LAND ROVER LIMITED was founded in 2008, with headquarters in Whitley, Coventry, U.K. The company is owned by Tata Motors. It is a leading company that manufactures vehicles and has over 43,000 employees across the globe.

Continental AG

Continental AG was founded in 1871, and currently has headquarters in Hanover, Germany. Continental AG is a leading supplier of components in the automobile industry. The company operates through two major groups: automotive group and rubber group, which is further divided into various business verticals such as powertrain, chassis & safety, interior, tires and services. The company has a global presence and operates through several locations across the Americas, Africa, Europe, and Middle East & Africa.

Rising demand for technologically advanced vehicles

Rising demand for technologically advanced vehicles is a major factor driving the pedestrian protection airbag market. Presently, vehicles are equipped with several systems that can detect obstacles on the road and guide the driver to take preventive action to overcome these issues. The vehicles are connected with several systems and equipped with sensors and cameras that are able to monitor all the activities on the road. These are key reasons that are expected to drive the pedestrian protection airbag market during the forecast period.

Increase in demand for autonomous vehicles

Demand for autonomous vehicles has been rising in the last few years, as customers are more concerned about safety and also due to the changing norms of governments regarding safety features in vehicles. Autonomous vehicles are driverless vehicles, which are completely drive on the basis of artificial intelligence and advance driving assistance system. These vehicle require consistent monitoring with integration of advance safety products in the vehicle.

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Pedestrian Protection Airbag Market – Segmentation

The pedestrian protection airbag market can be segmented based on:

  • Operation Type
  • Sales Channel
  • Vehicle Type

Pedestrian Protection Airbag Market – By Operation Type

Based on operation type, the pedestrian protection airbag market can be classified into:

  • Sensor operated
  • Actuator operated
  • Ultrasonic
  • Camera

Pedestrian Protection Airbag Market – By Sales Channel

Based on sales channel, the pedestrian protection airbag market can be bifurcated into:

  • OEM
  • Aftermarket

Pedestrian Protection Airbag Market – By Vehicle Type

Based on vehicle type, the pedestrian protection airbag market can be segregated into:

  • Passenger Vehicle
  • Autonomous & Semi-Autonomous Vehicles
  • Electric Vehicles

The report on pedestrian protection airbag market is a compilation of first-hand information, qualitative and quantitative assessment by industry analysts, inputs from industry experts and industry participants across the value chain. The pedestrian protection airbag market report provides in-depth analysis of parent market trends, macroeconomic indicators and governing factors along with market attractiveness as per segments. The pedestrian protection airbag market report also maps the qualitative impact of various market factors on pedestrian protection airbag market segments and geographies.

Regional analysis for pedestrian protection airbag market includes:

  • North America
  • Latin America
  • Europe
  • Asia Pacific
  • Middle East & Africa (MEA)

The report offers a comprehensive evaluation of the market. It does so via in-depth qualitative insights, historical data, and verifiable projections about market size. The projections featured in the report have been derived using proven research methodologies and assumptions. By doing so, the research report serves as a repository of analysis and information for every facet of the market, including but not limited to: Regional markets, technology, types, and applications.

The study is a source of reliable data on:

  • Market segments and sub-segments
  • Market trends and dynamics
  • Supply and demand
  • Market size
  • Current trends/opportunities/challenges
  • Competitive landscape
  • Technological breakthroughs
  • Value chain and stakeholder analysis

The regional analysis covers:

  • North America (U.S. and Canada)
  • Latin America (Mexico, Brazil, Peru, Chile, and others)
  • Western Europe (Germany, U.K., France, Spain, Italy, Nordic countries, Belgium, Netherlands, and Luxembourg)
  • Eastern Europe (Poland and Russia)
  • Asia Pacific (China, India, Japan, ASEAN, Australia, and New Zealand)
  • Middle East and Africa (GCC, Southern Africa, and North Africa)

The report has been compiled through extensive primary research (through interviews, surveys, and observations of seasoned analysts) and secondary research (which entails reputable paid sources, trade journals, and industry body databases). The report also features a complete qualitative and quantitative assessment by analyzing data gathered from industry analysts and market participants across key points in the industry’s value chain.

A separate analysis of prevailing trends in the parent market, macro- and micro-economic indicators, and regulations and mandates is included under the purview of the study. By doing so, the report projects the attractiveness of each major segment over the forecast period.

Highlights of the report:

  • A complete backdrop analysis, which includes an assessment of the parent market
  • Important changes in market dynamics
  • Market segmentation up to the second or third level
  • Historical, current, and projected size of the market from the standpoint of both value and volume
  • Reporting and evaluation of recent industry developments
  • Market shares and strategies of key players
  • Emerging niche segments and regional markets
  • An objective assessment of the trajectory of the market
  • Recommendations to companies for strengthening their foothold in the market   

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This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.

Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:

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  • Insights and Tools based on data-driven research
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The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.

The following regional segments are covered comprehensively:

  • North America
  • Asia Pacific
  • Europe
  • Latin America
  • The Middle East and Africa

The EIRS quadrant framework in the report sums up our wide spectrum of data-driven research and advisory for CXOs to help them make better decisions for their businesses and stay as leaders.

Below is a snapshot of these quadrants.

1. Customer Experience Map

The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.

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The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.

The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:

1. What can be the best investment choices for venturing into new product and service lines?

2. What value propositions should businesses aim at while making new research and development funding?

3. Which regulations will be most helpful for stakeholders to boost their supply chain network?

4. Which regions might see the demand maturing in certain segments in near future?

5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?

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Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.

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