Chrysanthemum Extract  Market Outlook

Chrysanthemum is herbaceous perennial plants native to East Asia and North-Eastern Europe. Chrysanthemum flowers are growing in traction as they are known to improve the air quality in the environments and hence widely accepted as houseplants. The chrysanthemum extract usually generated from leaves, flowers and roots is found in the form of powder, liquid and oil.

There is a constant research for developing modern medicine, the experts are looking for more natural ingredients can consider chrysanthemum extract as a vital ingredient. The chrysanthemum extract market is yet at very introductory phase and requires more studies to be introduced in multiple end use products for consumers. The manufacturers are expected to focus on marketing their products to create knowledge among consumers for applications of chrysanthemum extract.

Chrysanthemum extract possesses high medicinal value as it contains anti-inflammatory properties and traditionally is used to treat headaches, fever, inflammation, and dizziness. The modern medicine uses chrysanthemum extract to treat hypertension, vertigo, pneumonia and other conditions, therefore is of great importance in the pharmaceutical industry. Chrysanthemum extract owing to the properties of antimicrobials and high in antioxidants acts as a soothing agent in the cosmetic industry. The cosmetic manufacturers have recently started considering chrysanthemum extract as a powerful ingredient for skin applications.

With the constant rise in awareness and trend for healthy living the manufacturers of dietary supplements and pharmaceutical. Multiple application of chrysanthemum extract and its increasing demand from different industrial markets are anticipated to drive the growth. 

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Multiple Health Benefits of Chrysanthemum Extract is Gaining Traction in Nutraceutical and Pharmaceutical Industry

Traditionally in China and some parts of Europe chrysanthemum extract has been used as a medicine to treat high blood pressure, respiratory problems, hyperthyroidism and many others. The researchers are also focusing on anti-cancer properties of chrysanthemum and looking forward to its applications in cancer medicine. Owing to its medicinal effects the consumers are attracted to chrysanthemum tea which is manufactures using powder of dried leaves and flowers.

Researchers have begun to investigate the therapeutic advantages of chrysanthemum extracts because of their popularity in alternative practices. The scientist has found that it is also being useful for treating bone disorders like osteoporosis. There is less evidence of benefits of chrysanthemum extract and hence hinders the growth of the market. The advancement of research is expected to bring awareness among the consumers for chrysanthemum extract, ultimately aiding the demand in the market.

Studies have demonstrated that the dynamic synthetic compounds in chrysanthemum oil, including pinene and thujone, are effective against bacteria that live in the mouth. Thus, chrysanthemum oil is being considered as a component for manufacturing natural antibacterial mouthwash or to combat mouth infections. Some herbal medicine specialists suggest the utilization of chrysanthemum oil for antibacterial and anti-microbial use.

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 Chrysanthemum Extract Market Segmentation

On the basis of form, the Chrysanthemum extract market has been segmented as-

  • Powder
  • Liquid
  • Oil

On the basis of nature, the Chrysanthemum extract market has been segmented as-

  • Organic
  • Conventional

On the basis of end users, the Chrysanthemum extract market has been segmented as-

  • Food & Beverages
  • Cosmetics
  • Personal Care
  • Dietary Supplements & Sports Nutrition
  • Functional Foods
  • Pharmaceutical

Chrysanthemum Extract Regional Market

Chrysanthemum is native to Asia and therefore the developing countries in East Asia and South Asia possess high growth potential and is expected to have the largest market share on the basis of region followed by Europe. Europe is also expected to have the significant growth in chrysanthemum extract market owning to its use since traditional times. North America is anticipated to have a notable significant growth but are expected to witness a limited consumption due to lack of product awareness and benefits of chrysanthemum extract.

Chrysanthemum Extract Market: Key Players

Owing to the various applications and the increasing market demand for chrysanthemum extract is expected to encourage the market players to enter the global chrysanthemum extract market to grab the opportunity and market value share. Few of the market players operating in chrysanthemum extract are Paula's Choice, LLC., Givaudan AG, Frutarom Industries, Bio Botanica, Mountain Rose Inc., Tianhua Pharmaceutical, XIN DU BIO-TECH, Shanghai GREAF Biotech Co., Ltd., NovoHerb, among others.

The manufacturers are expected to create awareness among the consumers regarding the benefits of the chrysanthemum extracts. The cosmetic manufacturers can develop more innovative skin care products, utilizing the skin soothing properties of chrysanthemum extract. The pharmaceutical industry is expected to have the fastest growth in the market owing to the multiple applications in modern medicine. All these factors forecast the significant growth of the market over the forecast period.

This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.

Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:

  • Customer Experience Maps
  • Insights and Tools based on data-driven research
  • Actionable Results to meet all the business priorities
  • Strategic Frameworks to boost the growth journey

The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.

The following regional segments are covered comprehensively:

  • North America
  • Asia Pacific
  • Europe
  • Latin America
  • The Middle East and Africa

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Below is a snapshot of these quadrants.

1. Customer Experience Map

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The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:

1. What can be the best investment choices for venturing into new product and service lines?

2. What value propositions should businesses aim at while making new research and development funding?

3. Which regulations will be most helpful for stakeholders to boost their supply chain network?

4. Which regions might see the demand maturing in certain segments in near future?

5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?

6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?

7. Which government regulations might challenge the status of key regional markets?

8. How will the emerging political and economic scenario affect opportunities in key growth areas?

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10. What will be the barrier to entry for new players in the market?

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