Glass plays an important role in modern day architecture. It can be designed to incorporate many desirable properties by modifying its composition and processing. The glass industry offers glazing with technical features that can be used for heat, solar, or sound protection. It can also be used as design components, safety glass, or part of solar energy systems. Flat glass coatings are used for ecofriendly processes as they help save energy and reduce carbon emissions. Additionally, they offer features such as solar protection, self-cleaning, corrosion resistance, and special transmission/reflection properties. Coating technology is used to produce a variety of products such as low-E glass, solar control glass, anti-reflective glass, and hydrophobic self-cleaning glass.
End-user industries of coated flat glass include construction, automotive, and solar glass. Advancements in glass coating technologies have resulted in reduction of global energy consumption, primarily in construction and automotive sectors, as architects and designers are striving to achieve zero-energy buildings and reduce CO2 emissions.
Surface coatings can be applied to glass to modify its appearance and give it many of the advanced characteristics and functions available in the currently available flat glass products. These characteristics include low maintenance, special reflection/transmission/absorption, scratch resistance, and corrosion resistance. Coatings are usually applied by controlled exposure of the glass surface to vapors, which bind to the glass, thereby forming a permanent coating. The coating process can be applied while the glass is still in the float line with the glass still warm, producing what is known as ‘hard-coated’ glass. Alternatively, under the ‘off-line’ or ‘vacuum’ coating process, the vapor is applied to the cold glass surface in a vacuum vessel.
Coated flat glass is available in many highly specialized forms. It is used in different products and applications. Coated flat glass produced through the float process is often further processed to give it certain qualities or specificities. In this way, the industry can meet various requirements of construction, automotive, and solar energy industries.
Rise in demand for solar thermal panels is one of the major drivers of the coated flat glass market. Coated flat glass is used in solar power plants. It is also used for energy conservation in residential and commercial buildings. Advanced glazing techniques can be used to reduce the requirement of heating and cooling in buildings. Thus, it lower energy consumption in buildings.
Focus on eco-friendly approach in manufacturing is the latest trend gaining momentum in the market. Manufacturing processes of flat glass release plenty of toxic substances such as greenhouse gases. This results in environment pollution and global warming. In order to address this issue, companies in Europe are now focusing highly on eco-friendly approaches for manufacturing glass.
Based on region, the coated flat glass market can be segmented into North America, Europe, Asia Pacific, Latin America, and Middle East & Africa. The coated flat glass market in Europe and North America has been expanding due to the presence of mandatory regulations on the ecofriendly products. The market in Asia Pacific is also expanding owing to the remodeling of existing buildings, wherein coated flat glass is used, as it offers insulating and solar control properties to increase energy efficiency. China, Brazil, and India are expected to create lucrative opportunities for the coated flat glass market.
Key manufacturers of coated flat glass are NSG Group, AGC, Saint-Gobain, and Guardian.
This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.
Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:
- Customer Experience Maps
- Insights and Tools based on data-driven research
- Actionable Results to meet all the business priorities
- Strategic Frameworks to boost the growth journey
The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.
The following regional segments are covered comprehensively:
- North America
- Asia Pacific
- Latin America
- The Middle East and Africa
The EIRS quadrant framework in the report sums up our wide spectrum of data-driven research and advisory for CXOs to help them make better decisions for their businesses and stay as leaders.
Below is a snapshot of these quadrants.
1. Customer Experience Map
The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.
2. Insights and Tools
The various insights in the study are based on elaborate cycles of primary and secondary research the analysts engage with during the course of research. The analysts and expert advisors at TMR adopt industry-wide, quantitative customer insights tools and market projection methodologies to arrive at results, which makes them reliable. The study not just offers estimations and projections, but also an uncluttered evaluation of these figures on the market dynamics. These insights merge data-driven research framework with qualitative consultations for business owners, CXOs, policy makers, and investors. The insights will also help their customers overcome their fears.
3. Actionable Results
The findings presented in this study by TMR are an indispensable guide for meeting all business priorities, including mission-critical ones. The results when implemented have shown tangible benefits to business stakeholders and industry entities to boost their performance. The results are tailored to fit the individual strategic framework. The study also illustrates some of the recent case studies on solving various problems by companies they faced in their consolidation journey.
4. Strategic Frameworks
The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.
The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:
1. What can be the best investment choices for venturing into new product and service lines?
2. What value propositions should businesses aim at while making new research and development funding?
3. Which regulations will be most helpful for stakeholders to boost their supply chain network?
4. Which regions might see the demand maturing in certain segments in near future?
5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?
6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?
7. Which government regulations might challenge the status of key regional markets?
8. How will the emerging political and economic scenario affect opportunities in key growth areas?
9. What are some of the value-grab opportunities in various segments?
10. What will be the barrier to entry for new players in the market?
Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.