Market Research Reports

Health and wellness Market - Global Industry Analysis, Size, Share, Growth, Trends and Forecast, 2014 - 2020

 

Description



The concept of health and wellness has, over the past few years, become more of a trend not just in developed markets of Europe and North America but in many developing and emerging economies of the world. Demand for healthcare devices, organic food products, supplementary diets, exercise equipment, and functional beverages has grown, suggesting increased consumer awareness towards overall health and wellness. 

The research report provides a comprehensive overview of the health and wellness markets in Russia, Ukraine, and Kazakhstan, identifying and assessing the numerous forces that govern the growth in these regional markets. With the help of the latest market research tools and opinions and recommendations by industry experts, the report offers a fresh perspective on the health and wellness market in these three regions. 

Overview of the Health and Wellness Market

The health and wellness market in Russia is greatly driven by expansion of modern grocery retailers such as hypermarkets and supermarkets. Increased store presence of health and wellness products has resulted in widening consumer awareness about these products. Growing concerns over health and wellness, coupled with rising incomes, have led to higher expenditure on the part of the average consumer on value-added products. However, poor legislative framework, consumer skepticism about a number of product areas, and high prices of these products have threatened to cripple the health and wellness market in Russia.

The health and wellness market in Ukraine witnessed strong growth for a considerable amount of time. However, sales suffered from high inflation rates, resulting in a moderate growth after 2012. Consumers are still wary about spending on value-added products. Multinational companies have been dominating the health and wellness market in Ukraine, like in Russia and Kazakhstan. Strong advertising campaigns emphasizing the benefits of the products has supported the growth of the health and wellness market in Ukraine. 

Consumers in Kazakhstan recently indicated a shift towards more expensive and niche products. This, backed by improving health awareness, suggests a healthy growth of the health and wellness market in the region. International players dominate this space, with domestic producers focusing on the lower end of the market. 

Companies Mentioned in the Report

The health and wellness markets in Russia, Ukraine, and Kazakhstan have several leading global players competing against each other. Some of the prominent players vying for the top spot in the health and wellness market are Coca-Cola, L’Oréal, Omron Healthcare, B. Braun Melsungen AG, Nestle S.A., Johnson & Johnson, Philips Healthcare, General Mills, Inc., F. Hoffmann-La Roche, LifeScan, Inc., Abbott Laboratories, Animas Corporation, and Medtronic, Inc.

Health and Wellness Market, by Nutraceutical Product
  • Functional foods
    • Omega fatty acid fortified food
    • Prebiotics fortified food
    • Branded wheat flour
    • Branded ionated salt
    • Others
  • Functional beverages
    • Dairy and dairy alternative drinks
    • Fruit and vegetable juices and drinks
    • Noncarbonated drinks
    • Others
  • Dietary supplements
    • Vitamins and minerals
    • Proteins and peptides
    • Herbal
    • Non-herbal
    • Others
Health and Wellness Market, by Cosmoceuticals
  • Cosmoceutical ingredient
    • Sunscreen
    • Antioxidants
    • Enzymes
    • Acids
    • Botanicals
    • Proteins
    • Others
  • Cosmoceutical products
    • Hair care
    • Skin care
    • Lip care
    • Injectables
    • Tooth whiteners
    • Others
  • Cosmoceutical sales
    • Grocery retailers
    • Non-grocery retailers
    • Store-based retailing
    • Non-store retailing
    • Direct selling
    • Home shopping
    • Internet selling
    • Vending machines
    • Others
Health and Wellness Market, by Region 
  • Russia
  • Ukraine
  • Kazakhstan 
This report gives you access to decisive data such as:
  • Market growth drivers 
  • Factors limiting market growth
  • Current market trends 
  • Market structure
  • Market projections for the coming years 
Key highlights of this report
  • Overview of key market forces propelling and restraining market growth 
  • Up-to-date analyses of market trends and technological improvements 
  • Pin-point analyses of market competition dynamics to offer you a competitive edge
  • An analysis of strategies of major competitors 
  • An array of graphics and SWOT analysis of major industry segments 
  • Detailed analyses of industry trends
  • A well-defined technological growth map with an impact-analysis 
  • Offers a clear understanding of the competitive landscape and key product segments

Table of Contents


TABLE OF CONTENTS

CHAPTER 1 INTRODUCTION
1.1 KEY POINTS COVERED
1.2 REPORT DESCRIPTION
1.3 STAKEHOLDERS
1.4 RESEARCH METHODOLOGY
1.5 FORECAST ASSUMPTIONS

CHAPTER 2 EXECUTIVE SUMMARY

CHAPTER 3 MARKET OVERVIEW
3.1 MARKET SIZE ANALYSIS
3.2 EXISTING TREND ANALYSIS
3.3 FUTURE GROWTH PROSPECTS
3.4 MARKET FORECAST
3.5 POETERS ANALYSIS OF HEALTH AND WELLNESS MARKET IN RUSSIA AND CIS
3.6 VALUE CHAIN ANALYSIS OF HEALTH AND WELNESS MARKET IN RUSSIA AND CIS

CHAPTER 4 NUTRACEUTICAL PRODUCT MARKET IN RUSSIA, UKRAINE AND KAZAKHSTAN
4.1 OVERVIEW
4.2 DRIVERS
4.3 RESTRAINTS
4.4 OPPURTUNITIES
4.5 FUNCTIONAL FOOD MARKET BY REGION
     4.5.1 MARKET SIZE ANALYSIS
     4.5.2 MARKET FORECAST
     4.5.3 PROBIOTICS FORTIFIED FOOD
     4.5.4 OMEGA FATTY ACID FORTIFIED FOOD
     4.5.5 BRANDED IONATED SALT
     4.5.6 BRANDED WHEAT FLOOR MARKET
     4.5.7 OTHER FUNCTIONAL FOODS
4.6 FUNCTIONAL BEVERAGES MARKET BY REGION
     4.6.1 MARKET SIZE ANALYSIS
     4.6.2 MARKET FORECAST
     4.6.3 FRUIT AND VEGETABLE JUICES AND DRINKS
     4.6.4 DAIRY AND DAIRY ALTERNATIVE DRINKS
     4.6.5 NONCARBONATED DRINKS
     4.6.6 OTHER FUNCTIONAL BEVERAGES
4.7 DIETARY SUPPLEMENTS MARKET BY REGION
     4.7.1 MARKET SIZE ANALYSIS
     4.7.2 MARKET FORECASTS
     4.7.3 PROTEINS & PEPTIDES
     4.7.4 VITAMINS & MINERALS
     4.7.5 HERBAL
     4.7.6 NON HERBAL
     4.7.7 OTHER MARKET

CHAPTER 5 COSMOCEUTICAL MARKET IN RUSSIA, UKRAINE AND KAZAKHSTAN
5.1 OVERVIEW
5.2 DRIVERS
5.3 RESTRAINTS
5.4 OPPURTUNITIES
5.5 COSMOCEUTICAL INGREDIENT MARKET BY REGION
      5.5.1 MARKET SIZE ANALYSIS
      5.5.2 MARKET FORECAST
      5.5.3 ANTIOXIDENTS
      5.5.4 SUNSCREEN
      5.5.5 ACIDS
      5.5.6 ENGYMES
      5.5.7 PROTEINS
      5.5.8 BOTANICALS
      5.5.9 OTHER COSMECEUTICAL INGREDIENTS
5.6 COSMOCEUTICAL PRODUCTS MARKET BY REGION
      5.6.1 MARKET SIZE ANALYSIS
      5.6.2 MARKET FORECAST
      5.6.3 SKIN CARE COSMOCEUTICAL
      5.6.4 HAIR CARE COSMOCEUTICAL
      5.6.5 INJECTABLE COSMECEUTICAL
      5.6.6 LIP CARE PRODUCTS
      5.6.7 TOOTH WHITENERS
      5.6.8 OTHER COSMECEUTICAL PRODUCTS
5.7 COSMOCEUTICAL SALES BY CHANNELS BY REGION
      5.7.1 MARKET SIZE ANALYSIS
      5.7.2 MARKET FORECAST
      5.7.3 STORE-BASED RETAILING
      5.7.4 GROCERY RETAILERS
      5.7.5 NON-GROCERY RETAILERS
      5.7.7 OTHER NON-GROCERY RETAILERS
      5.7.8 NON-STORE RETAILING
      5.7.9 DIRECT SELLING / MLM
      5.7.10 INTERNET SELLING
      5.7.11 HOME SHOPPING
      5.7.12 VENDING

CHAPTER 6 COMPETITIVE LAND SCAPE
6.1 MARKET GROWTH STRATEGY OF KEY MARKET PARTICIPANTS
6.2 NEW ENTRANTS AND THEIR STRATEGY
6.3 MARKET SHARE OF MAJOR NUTRACEUTICAL MANUFACTURERS
      6.3.1 RUSSIA
      6.3.2 UKRAINE
      6.3.3 KAZAKHSTAN
6.4 MARKET SHARE OF MAJOR COSMOCEUTICAL MANUFACTURERS
      6.4.1 RUSSIA
      6.4.2 UKRAINE
      6.4.3 KAZAKHSTAN

CHAPTER 7 COMPANY PROFILES

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