GLOBAL BODY WORN INSECT REPELLENT MARKET: RISING DEMAND OF PLANT BASED PRODUCTS TO DRIVE MARKET AT 9.2% CAGR
The body worn insect repellent market size was valued at US$ 360.5 Mn in 2018 and is expected to grow with a CAGR of 9.2% from 2019 to 2027. It has been estimated to reach US$ 795.9 Mn in 2027. The global body worn insect repellents market is the focus of study of a recent market research report published by Transparency Market Research (TMR). Insect repellents are the products that help repel insects and thus, provide protection against insect bites to those applying them.
The report is titled “Body Worn Insect Repellent Market - Global Industry Analysis, Size, Share, Growth, Trends and Forecast 2017 - 2027”, and is available on the company website for sale.
Urban population across globe are increasing in terms of health consciousness among urban and rural consumers. Furthermore, the increasing literacy rate among developing countries are aiding the rural and interior population to focus more on health & cleanliness. Besides, NGOs, government authorities as well as other community service groups are on continuous efforts to create awareness among people for cleanliness and disease free environment.
Key factors driving the market growth are easy availability of insect repellent products on e-shopping websites such as eBay, Wal-Mart, and Amazon and rising network of organized distribution channels. Companies are signing up partnerships with e-commerce retailers to distribute their product at global level.
The market has been segmented into product type and geography. On the basis of product type, the market is segmented into oil and creams, stickers and patches, and apparel. The segment of oils and creams is further segmented into synthetic and plant based products. Apparel segment is further sub segmented into shirts, trousers, head nets, jackets, and other products. Insect repellent oils and creams accounted for the largest share, followed by the segment of insect repellent stickers and patches in 2018. Moreover, amongst the oil and creams, the segment of plant-based oils and creams held the largest share in 2018 and is expected to remain the largest market segment over the forecasted period.
In terms of geography, the market has been segmented on the basis of North America, Europe, Asia Pacific, Middle East & Africa and South America. North America accounted for the largest market with a share of over 35% in 2018. Asia Pacific accounted for second largest market in 2018. In North America, the U.S. held the largest share in 2018.
Companies are opting for merger & acquisition and product innovations to increase their market share. Some of the key companies operating in this market are Reckitt Benckiser Group plc, Avon Products Inc., S. C. Johnson & Son, Inc., Sawyer Products Inc., The Orvis Company Inc., E.I. du Pont de Nemours and Company, BASF SE, Mountain Warehouse Ltd., Insect Shield LLC, and ExOfficio LLC.
The segments covered in the body worn insect repellent market are as follows:
Global Body Worn Insect Repellent Market: By Product Type
- Oils and Creams
- Plant based
- Head Nets
- Stickers and Patches
Global Body Worn Insect Repellent Market: By Geography
- North America
- Rest of North America
- Rest of Europe
- Asia Pacific
- Rest of Asia Pacific
- Middle East & Africa
- South Africa
- South America
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