Can Air Purifiers Protect Individuals from Coronavirus?

Although coronavirus (COVID-19) is not deemed as an airborne disease, the WHO (World Health Organization) is under scrutiny for investigating procedures that convert virus particles into harmful aerosols that might stay a little longer in the atmosphere. Hence, individuals are purchasing air purifiers to maintain optimum health levels and protect home environments from any potential particulate matter. However, it is still arguable whether the HEPA (High-Efficiency Particulate Air) filters in air purifiers are capable of filtering out coronavirus particles. As such, air purifiers help reduce the severity of allergens and pollutants at home, especially if any individual is a cardiovascular disease patient.

Companies in the small domestic appliances market are educating users about the proper utilization of air purifiers to avoid any disputes or complaints regarding appliances. The increasing number of healthcare workers are also opting for air purifiers as they self-quarantine after returning to their homes. This factor is driving the small domestic appliances market.

small domestic appliances market infographic

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Ultra-intelligent Vacuum Cleaners Deploy Obstacle Image Detection via Processor Technology

The small domestic appliances market is witnessing a significant change with the introduction of artificial intelligence (AI) in floor care applications. Roborock - an innovator in robotic home cleaners has announced the launch of Roborock S6 MaxV - an ultra-intelligent vacuum cleaner that includes an AI-enabled stereo camera, built with advanced obstacle avoidance technology. Thus, the AI technology and connectivity performance go hand-in-hand when it comes to small domestic appliances in the domain of floor care applications. The intuitive robot technology in vacuum cleaners helps domestic users to clean surfaces with fewer worries than before, since this technology detects common robot trapping obstacles.

Next-gen autonomous vacuum cleaners are being built with advanced laser technology, which is setting the standard for navigational floor cleaning. The powerful image processing technology is another key aspect for companies in the small domestic appliances market, as this technology plays a key role in obstacle detection.

Is Air Frying Healthy?

The healthier living bandwagon has a knack for joining fitness classes and is turning toward air fryers to manage their weight. The hot air mechanism of air fryers helps to conveniently bake, fry, or grill foods that help consumers to reduce their oil intake. However, longer cooking times and crowding of food in air fryers are potential disadvantages that are creating resistance among product buyers. As such, positive advantages of air fryers, such as easy clean up and preparation of low-fat meals offset the disadvantages of air fryers.

small domestic appliances market segmentation

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Companies in the small domestic appliances market are innovating in air fryers that eliminate problems of unwanted aroma in fried foods. Its hot air circulation technology needs low to no oil in cooking meals, which helps to resonate with pro-heath customers. On the other hand, manufacturers in the small domestic appliances market are developing air fryers that are capable of cooking multiple dishes at once.

Intuitive and Affordable Coffee Machines Generate High Sales for Appliance Manufacturers

Coffee machines are becoming an important aspect of status symbol among high-income groups. Hence, manufacturers in the small domestic appliances market are deploying innovations in coffee machines. For instance, Slayer Espresso - a provider of state-of-the-art coffee machines, has acquired proficiency in its patented needle-valve technology that helps users gain greater flow control on the coffee they make. Manufacturers are increasing their production capabilities to develop reliable push button volumetric machines that meet high volume coffee requirements in commercial workplaces and cafes.

Intuitive features and affordability in small domestic appliances are highly preferred by domestic users. Hence, companies in the small domestic appliances market are increasing their R&D activities to innovate in intuitive machines that automatically record settings dialed by users. Since users prefer a fixed recipe for coffee making, automatic record settings are becoming a unique selling point (USP) for coffee machines.

Autonomous Garment Steamers Attracting Consumer Sentiment for Quick De-wrinkling of Fabrics

Handheld garment steamers are growing increasingly popular in the small domestic appliances market. As such, there is an increasing demand for steamers that are capable of ironing even difficult fabrics. This demand has fueled innovations in small domestic appliances meant for garment care, with an estimated revenue mark of US$ 67.9 Bn by the end of 2030. Hence, multinational company Philips is promoting its GC300 garment steamer, which is well accustomed with delicate as well as difficult-to-iron areas of garments. Lightweight and compact designs of handheld garment steamers are attracting consumer sentiment.

Portable steamers are equipped with electric pumps that deliver automatic provision of steam for easy and quick de-wrinkling of garments. Such attributes of garment steamers are bolstering the growth for the small domestic appliances market. Single switch operations are highly preferred by customers to ensure efficient horizontal and vertical steaming.

Cold Press Juicer Appliances Help Manufacturers Gain Market Recognition via e-Commerce

Increasing number of health-conscious customers are buying convenient juicer machines. The ongoing COVID-19 pandemic is playing a key role in shaping consumer choices in small domestic appliances. Thus, startups and other companies in the small domestic appliances market are directing their investments and marketing budgets in digital marketing and e-Commerce to increase the uptake of juicers and other appliances.

The trend of cold pressed juices is growing popular among the millennial population, and is acting as one of the key market growth drivers. Hence, manufacturers in the small domestic appliances market are increasing their R&D capabilities to introduce powerful engines in juicers that offer energy savings. Quieter and durable juicers are being highly publicized on e-Commerce platforms, as buyers find it easier to post product reviews and feedback that improve the credibility of the product and its manufacturing company.

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Analysts’ Viewpoint

Apart from air purifiers, hygiene products such as handheld steamers and robotic mopping machines are being used in domestic and commercial workplace settings and are gaining the attention of customers amidst the COVID-19 outbreak. The small domestic appliances market is projected to advance at a favorable CAGR of ~6% during the assessment period. Manufacturers are partnering with processor chip companies to enhance image processing in autonomous vacuum cleaners. However, shorter battery life and frequent emptying of dust canisters act as disadvantages for small domestic appliances such as robotic vacuum cleaners. Hence, manufacturers should increase focus in the lithium-ion battery technology and increase R&D to raise volume size of dust canisters to drive uptake of robotic vacuum cleaners.

Small Domestic Appliances Market: Overview

  • A small domestic appliance is a portable or semi-portable product, which is used to complete daily household tasks. Small appliances can be placed on counter tops, tabletops, or other platforms.
  • Consumers are demanding technologically advanced appliances, which matches their busy lifestyles by saving time. Demand for small domestic appliances is increasing due to changing lifestyles.
  • Growing working class, rise in disposable income, and improved products are expected to be major drivers of the small domestic appliances market during the forecast period
  • The small domestic appliances market in Asia Pacific dominated both in terms of value and volume. The market in the region is likely to grow at a rapid rate during the forecast period, owing to rising demand for small domestic appliances from emerging economics.

Small Domestic Appliances Market: Regional Overview

  • Asia Pacific is likely to be the most attractive region in the small domestic appliances market during the forecast period, due to growing middle class in urban areas and self-improving demand from rural Asian Pacific countries. The number of regional manufacturers are increasing in the region to meet the increasing demand for small domestic appliances.
  • Europe and North America are expected to be other major markets for small domestic appliances. Consumers in the region are opting for innovative and technologically advanced products in order to improve work efficiency. Small appliances are likely to be preferred more by the residential sector (families) as compared to the commercial sector.
  • High spending power of the working class population is also expected to fuel market growth. The small domestic appliances market in Middle East & Africa and South America is projected to witness slow growth during the forecast period.

Small Domestic Appliances Market: Market Trends

  • Consumers are increasingly demanding products, which are easy to use, customizable, and meets their lifestyle needs. Consumers are also looking for products with unique finishes, the recent demand being black stainless steel with matte look.
  • Growing demand for small domestic appliances across the globe that meet government regulations, and the need for ecofriendly products is boosting new product innovation in the global market
  • Companies are heavily investing in R&D for green technology. Many companies are focusing on expanding their geography reach, technological advancement, and mergers & acquisition in order to ensure high product visibility, avoid consumer recall, and enlarge their consumer base & increase market share in the global small domestic appliances market.

Small Domestic Appliances Market: Drivers, Opportunities, and Restraints

  • The global middle class population stood at 1.8 billion in 2009, 3.5 billion in 2017, and is expected to reach 5.3 billion by 2030. This suggests an increase in the spending power of the working class during the forecast period, which is expected to drive the global small domestic appliances market during this period.
  • Internet has become a mode of communication and is very well utilized by manufacturers for promotion activities. Increasing internet penetration in rural areas and trend of online shopping will help in market growth.
  • Increasing awareness about high-energy consumption, rising cost of energy, and carbon footprint associated with the usage of some products might restrain the market growth during the forecast period
  • Many consumers prefer products, which are locally made and hence, collaboration with regional manufacturers will be an added benefit during the forecast period

Small Domestic Appliances Market: Competition Landscape

  • Established manufacturers operating in the global small domestic appliances market are facing immense competition, owing to presence of many global and regional manufacturers. Major players operating in the global small domestic appliances market include
    • Candy Hoover Group Srl
    • Dyson Limited
    • Morphy Richards
    • Groupe SEB
    • Kenwood Limited
    • Koninklijke Philips N.V.
    • Robert Bosch GmbH
    • Russell Hobbs
    • Stanley Black & Decker, Inc.
    • Whirlpool Corporation.

Small Domestic Appliances Market – Scope of the Report

Transparency Market Research’s recent report on the small domestic appliances market, with the help of a comprehensive outlook provides readers with an assessment of the global market landscape. This study on the global small domestic appliances market analyzes the scenario for the period 2020 to 2030, wherein 2019 is the base year and 2018 and earlier is historical data. The report enables readers to make important decisions regarding their business, with the help of a wealth of information enclosed in the study.

This TMR study on the global small domestic appliances market provides data on developments of important players and stakeholders in the market, along with a competitive analysis. The report also provides an understanding of strengths, weaknesses, threats, and opportunities, along with trends and restraints in the landscape. Presented in a clear and sanctioned manner, the report on the global small domestic appliances market gives readers an individual understanding of the market.

The study discusses underlying trends and the impact of various factors that are driving the global small domestic appliances market, along with their influence on the evolution of the market.

The study also offers Porter’s Five Forces analysis, value chain analysis, technology analysis, price trend analysis, and SWOT analysis of the global small domestic appliances market in order to elaborate on crucial growth tactics and opportunities for market players contributing to the market.

Key Questions Answered in This Report on Small Domestic Appliances Market

  • How much revenue will the global small domestic appliances market generate by the end of the forecast period?
  • What type of small domestic appliances is likely to hold the maximum market share by 2030?
  • What regions currently contribute the maximum share to the overall small domestic appliances market?
  • What are the indicators expected to drive the global small domestic appliances market?
  • Which region is likely to be a lucrative market during the forecast period?
  • What are the essential strategies incorporated by key stakeholders in the global small domestic appliances market to expand their geographical presence?
  • What are the major advancements witnessed in the global small domestic appliances market?

This report answers these questions and more about the global small domestic appliances market, aiding major stakeholders and key players in making the right decisions and strategizing for the advancement of their business.

Small Domestic Appliances Market – Research Methodology

This TMR report on the global small domestic appliances market is based on a complete and comprehensive evaluation of the market backed by secondary and primary sources. The competitive scenario of the global small domestic appliances market is supported by an assessment of different factors that influence the market on a minute and granular level. By thoroughly analyzing the historical data and current trends, researchers of the small domestic appliances market arrive at predictions and estimations, and calculate the forecast for the market.

This report uses an analytical triangulation method to estimate numbers and figures of the global small domestic appliances market, with both a bottom-up and top-down approach.

The detailed assessment of the global small domestic appliances market, along with an overview of the landscape has been provided based on a careful examination of the avenues related to this market. Analysts’ conclusions on how the global small domestic appliances market is set to grow are based on carefully vetted primary and secondary sources.

Small Domestic Appliances Market – Segmentation

The report on the global small domestic appliances market provides information on the basis of product type, end use, distribution channel, and region.

Product Type

Kitchen Appliances

  • Coffee Machine
  • Air Fryer
  • Juicer
  • Steamers
  • Others

Floor Care Appliances

  • Vacuum Cleaners
  • Mops
  • Others

Garment Care Appliances

  • Iron
  • Garment Steamers

Other Appliances

  • Air Purifiers
  • Humidifiers & Dehumidifiers
  • Others

End Use

Residential

Commercial

  • Hotels
  • Restaurants
  • Cafes
  • Others

Distribution Channel

Online

  • Company-owned
  • Websites
  • e-Commerce
  • Websites

Offline

  • Supermarkets/
  • Hypermarkets
  • Specialty Stores
  • Others

Region

  • North America
  • Europe
  • Asia Pacific
  • Middle East &
  • Africa
  • South
  • America

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Small Domestic Appliances Market

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