Portable Blender Market: Introduction

  • A portable blender is an electronic machine utilized for mixing, pureeing, and blending different fluid, semi-solid, and solid substances. Portable blenders are less expensive and work through batteries, which can be charged utilizing the USB ports of PCs, workstations, vehicle chargers, or mobile chargers. Portable blenders are available in wide varieties based on sizes, and materials such as steel, glass, and plastic. Portable blenders also come in different shapes and sizes based on the size of motors and blades.
  • In contrast with the generally used electric blenders, portable blenders do not need the main power supply and are more advantageous to use. Therefore, they are broadly used in workplaces, homes, and for sporting exercises. These blenders facilitate the most common way of making supplements for drinkable weight reduction in an exercise center or gym, during open air exercises, or at office work areas as the blenders are lightweight and sturdy.
  • A portable blender is generally used by those who have to travel constantly and for those who have to stay in the office for long hours. Properties such as low wattage and voltage consumption with high charging limits and longer run-time make it convenient to use over stationery blenders.

Key Drivers of the Portable Blender Market

  • The worldwide portable blender market is being driven by the changing food consumption practice across the world. With rising health concerns and hectic work life, people are generally opting for smoothies, shakes, juices, and other beverages that can be consumed while traveling. These practices lead to the growing demand for portable blenders.
  • Increasing demand for compact kitchen equipment is giving a push to the market growth. An expanding interest to use portable blenders which require very less space can be attributed to the trend of co-living with shared public and kitchen spaces.
  • Online or internet-based retail channels are additionally adding to the market development of portable blenders by introducing different type of portable blenders with various additional features.
  • An Increase in the number of fitness enthusiasts with healthy food habits is an important factor driving the portable blender market. Key players are manufacturing different types of blenders based on various shapes and sizes and additional features to address the rising demand.
  • Cost-effective, high charging limits, longer run time, and low energy consumption owing to low wattage and voltage of portable blenders are some of the other factors fueling the demand for portable blenders in the global market.
  • Rise in working class population with high disposable income has also contributed to the rising demand for portable blenders across geographies.

Restraints of the Portable Blender market

  • Decline in domestic and international trade during the Covid-19 pandemic, restriction of logistics, and strict lockdown measures with low production hampered the market growth.

North America the Dominant Portable Blender Market Globally

  • North America holds major share in the global portable blender market owing to healthy and nutritious diet intake among people in the region. People who travel constantly and face difficulties in maintaining their diets are inclined to use portable blenders to have smoothies and juices during their daily travel routine.
  • Key manufacturers have started focusing on innovative blenders to make it more convenient due to the rise in this trend
  • The Asia Pacific market is expected to grow in the coming years owing to rapid urbanization and consumer awareness about healthy diet systems.

Key Manufacturers Active in the Portable Blender market Include:

  • Hamilton Beach
  • Sunbeam Products, Inc.
  • Blendjet
  • Keyton
  • Little bees
  • Blufied
  • Nutri Bullet
  • Conair Cuisinart

Key manufacturers are focusing on new product innovation with advanced technology to create highly efficient blenders with full automation and other additional features such as long run time, efficient blades, cordless, and battery indicators.

Global Portable Blender Market: Research Scope

Global Portable Blender Market, by Material

  • Plastic
  • Glass
  • Metal

Global Portable Blender Market, by Blending Capacity

  • Low (15oz – 30oz)
  • Medium (30oz – 50oz)
  • High (50oz-70oz)

Global Portable Blender Market, by Blender Motor Power

  • Low (150W – 300W)
  • Medium (300W – 600W)
  • High (600W – 1000W)

Global Portable Blender Market, by Price

  • Low (US$ 25- US$ 50)
  • Medium (US$ 50- US$ 100)
  • High (US$ 100 – US$ 200 and above)

Global Portable Blender Market, by End-use

  • Residential
  • Commercial

Global Portable Blender Market, by Distribution Channel

  • Online
    • Company Websites
    • E-commerce Websites
  • Offline
    • Hypermarkets/Supermarkets
    • Specialty Stores
    • Other Retail Stores

Global Portable Blender Market, by Region

  • North America
    • The U.S.
    • Canada
    • Rest of North America
  • Europe
    • France
    • Germany
    • Italy
    • U.K.
    • Rest of Europe
  • Asia Pacific
    • China
    • India
    • Japan
    • Rest of Asia Pacific
  • Middle East & Africa
    • GCC
    • South Africa
    • Rest of Middle East and Africa
  • South America
    • Brazil
    • Rest of South America

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Portable Blender Market