Plenoptic Camera Market: Introduction

Plenoptic camera is a field camera that acts as an imaging device. It allows focus on any part of the image after capturing. Light field cameras provide access to all available data about object-related light rays in a picture. The optical plenoptic characteristic offers a medium to recognize a given point where light extends through five distinct dimensions (5D) in a scene: two dimensions to define the place the light reaches at that point and three other dimensions to determine the point's position. The information generated by the light field is stored in conjunction with the software and image data, either online or on the camera, allowing refocusing of the pictures or images to display relevant information for the selected area. 3D cameras or light field cameras are gaining traction nowadays. Few main suppliers are concentrating on various approaches in the light field camera industry and extending in a broad spectrum of electronics and services markets. Plenoptic camera captures various sequences of tiny pictures from distinct points of view, which can later be manipulated according to the requirement. The expanding travel industry is one of the main drivers of the plenoptic camera market.

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Global Plenoptic Camera Market: Competition Landscape

  • In September 2018, Panasonic Corporation developed two models of its first digital single lens mirrorless camera with a 35 mm full-frame image sensor: S1 and LUMIX S1R. These models include 4K 60p/50p video recording function and the Dual I.S. image stabilization system.
  • In March 2017, Apple Inc. launched an advanced plenoptic camera in order to support the manufacturing of quality products

Apple Inc.

Established in 1976, Apple Inc. is headquartered in Cupertino, California, the U.S. The company designs, develops, and sells consumer electronics, computer software, and online services.

Panasonic Corporation

Founded in 1918, Panasonic Corporation is headquartered in Osaka, Japan. The company offers electronics appliances as well as non-electronic products and services such as home renovation services.

Raytrix GmbH

Founded in 2008, Raytrix GmbH is headquartered in Kiel, Germany. Raytrix GmbH sells 3D light field cameras for professional applications and research. These cameras are a new type of 3D-cameras that capture a standard image together with the depth information of the picture.

Sony Corporation

Founded in 1946, Sony Corporation is headquartered in Tokyo, Japan. It is a multinational electronics and electrical equipment manufacturing company. The company provides consumer and professional electronics, gaming, entertainment, and financial services.

Some of the significant players in the global market are Lytro Inc., Pelican Imaging Corp., Raytrix GmbH, Sony Corporation, Panasonic Corporation, Rebellion Photonics, Cannon Inc., Apple Inc., OTOY Inc., and Samsung Electronics Co. Ltd., among others.

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Global Plenoptic Camera Market: Dynamics

Advanced Photographic Devices and Smartphones with Enhanced Photographic Features to Boost Global Market

Rise in disposable income of people, and demand for professional photography courses and advanced photographic devices in different regions are some of the key factors driving the growth of the global plenoptic camera market. Product durability is another factor fueling the demand for light field camera. Digital cameras are considered by middle class people as luxury products, and people are selective about cameras due to their high prices. Plenoptic cameras are specific in nature. Increasing features in smartphones and other mobile devices pose a major challenge to light filed camera manufacturers. Moreover, long product replacement cycles also hinder market growth. The plenoptic camera market in Asia Pacific is expected to witness high growth due to expansion of consumer electronics market, which include tablets, smartphones, etc., and technological developments in countries such as China and India.

Global Plenoptic Camera Market: Segmentation

The global plenoptic camera market can be segmented based on:

  • Product
  • Application

Global Plenoptic Camera Market, by Product

In terms of product, the global plenoptic camera market can be divided into:

  • Standard Plenoptic Camera
  • Focused Plenoptic Camera
  • Coded Aperture Camera

Global Plenoptic Camera Market, by Application

Based on application, the global plenoptic camera market can be classified into:

  • Consumers
  • Enterprises
  • Industrial

The report on the global plenoptic camera market is a compilation of first-hand information, qualitative and quantitative assessment by industry analysts, and inputs from industry experts and industry participants across the value chain. The report provides in-depth analysis of parent market trends, macroeconomic indicators, and governing factors, along with market attractiveness as per segments. The report also maps the qualitative impact of various factors on market segments and regions.

This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.

Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:

  • Customer Experience Maps
  • Insights and Tools based on data-driven research
  • Actionable Results to meet all the business priorities
  • Strategic Frameworks to boost the growth journey

The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.

The following regional segments are covered comprehensively:

  • North America
  • Asia Pacific
  • Europe
  • Latin America
  • The Middle East and Africa

The EIRS quadrant framework in the report sums up our wide spectrum of data-driven research and advisory for CXOs to help them make better decisions for their businesses and stay as leaders.

Below is a snapshot of these quadrants.

1. Customer Experience Map

The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.

2. Insights and Tools

The various insights in the study are based on elaborate cycles of primary and secondary research the analysts engage with during the course of research. The analysts and expert advisors at TMR adopt industry-wide, quantitative customer insights tools and market projection methodologies to arrive at results, which makes them reliable. The study not just offers estimations and projections, but also an uncluttered evaluation of these figures on the market dynamics. These insights merge data-driven research framework with qualitative consultations for business owners, CXOs, policy makers, and investors. The insights will also help their customers overcome their fears.

3. Actionable Results

The findings presented in this study by TMR are an indispensable guide for meeting all business priorities, including mission-critical ones. The results when implemented have shown tangible benefits to business stakeholders and industry entities to boost their performance. The results are tailored to fit the individual strategic framework. The study also illustrates some of the recent case studies on solving various problems by companies they faced in their consolidation journey.

4. Strategic Frameworks

The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.

The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:

1. What can be the best investment choices for venturing into new product and service lines?

2. What value propositions should businesses aim at while making new research and development funding?

3. Which regulations will be most helpful for stakeholders to boost their supply chain network?

4. Which regions might see the demand maturing in certain segments in near future?

5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?

6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?

7. Which government regulations might challenge the status of key regional markets?

8. How will the emerging political and economic scenario affect opportunities in key growth areas?

9. What are some of the value-grab opportunities in various segments?

10. What will be the barrier to entry for new players in the market?

Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.

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