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Home Offices, eCommerce Boost Product Uptake During COVID-19 Pandemic

Due to the coronavirus outbreak, the trend of remote printing is surging worldwide. Apart from the rapid rise in the sales of home printers, the demand for mobile photo printers is likely to increase post the COVID-19 pandemic. Such trends are translating into business opportunities for manufacturers in the mobile photo printer market.

The increase in the number of home offices and leaner printing is creating revenue opportunities for companies in the mobile photo printer market. Brands are taking help of the eCommerce websites to bolster product sales. The inoculation of COVID-19 vaccines is anticipated to revive travel and tourism in third & fourth quarter of 2021. However, this revival is predicted to occur at a gradual pace, since India, Europe, and Brazil are anticipating a third wave of the pandemic.

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Can Mobile Photo Printers Replace Big Bulky Printers?

The global mobile photo printer market is predicted to register a favorable CAGR of 7% during the forecast period. However, portable and compact photo printers cannot entirely replace big bulky printers found at printer kiosks in colleges, printing centers at airports, and the ones found at photocopy shops. Besides, not all products are water resistant and can be easily damaged due to its delicate built. As such, Bluetooth and Wi-Fi features in mobile photo printers are grabbing the attention of customers.

Even in today’s digital era, printing has significant importance among people and businesses. The growing birthday celebrations and special occasions are increasing product sales.

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Print Mobile Apps Allow Multiple Users to Simultaneously Edit, Share Images

Portable design, instant print via smartphones, and inkless self-contained cartridges containing both paper and ink have led to the popularity of the SereneLife PICKIT20 White mobile photo printer. Companies in the mobile photo printer market are increasing the availability of wallet-sized products that can be hanged on the fridge and can be sanitized, which are necessary during the ongoing coronavirus outbreak.

Brands such as Polaroid Mint, Fujifilm Instax Mini Link, and HP Sprocket have entered the competition to develop pocket-sized printers that allow users to edit photos, add text, and emoji before printing. Companies in the mobile photo printer market are developing apps that simultaneously help multiple users to choose from several filters, frames, and stickers to beautify photos in the ever-growing era of the social media.

Professional, Consumer-grade Label Printers Storm Mobile Photo Printer Market

Apart from editing and printing personal photos through mobile photo printers, manufacturers are developing products that enable printing of labels. The P-touch Cube is being highly publicized for using audio cassette-like tapes combined with label cartridges in several color schemes. Manufacturers are developing products that facilitate comprehensive and easy-to-use label designs with the help of print mobile apps.

Professional- and consumer-grade label printers are storming the mobile photo printer market. Good-looking plastic labels are being used in kitchens, bedrooms, garages, and schoolrooms, among others. This explains why the market is expected to reach the valuation of US$ 3.7 Bn by 2031.

High Demand for Wireless Compact Photo Printers with Thermal Dye-sublimation Printing

Large sizes such as the Canon SELPHY CP1300 photo printers are gaining the popularity of the wireless compact photo printer segment. Companies in the mobile photo printer market are innovating in products that have the option of connecting to a battery or simply connect with a power adaptor to use the printer while on the go. As such, there is growing awareness about thermal dye-sublimation printing, which allows the ink to dry instantly.

Companies in the mobile photo printer market are increasing the availability of products that can print using technically any software such as Photoshop or a photo app on a smartphone. Fun, compact, and interactive wireless printers are acquiring increased popularity that help users print photos instantly from any smartphone or tablet.

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Analysts’ Viewpoint

Due to the global trend of leveraging smaller printers to save costs, the COVID-19 has accelerated the adoption for mobile photo printers. Companies in the mobile photo printer market are increasing the manufacturing of products that deliver high-print quality labels available in several color schemes. However, many of these devices come with a replaceable battery instead of a rechargeable one. Hence, companies should continuously troubleshoot disadvantages in products and focus on product improvement strategies to gain a competitive edge over other brands. They should offer label-printing compact printers that not only sync with smartphones, but also with Windows or Mac PCs.

Mobile Photo Printer Market: Overview

  • According to Transparency Market Research’s latest research report on the global mobile photo printer market for the historical period of 2017, 2018, and 2019, and the forecast period of 20212031, technological advancements are expected to accelerate the mobile photo printer market across the globe
  • Mobile photo printers are portable, which allows the user to print anywhere on demand. Mobile photo printers are available in different sizes, price range, color, and connectivity options. They are easy to use and carry. All these factors are expected to increase the attractiveness of the mobile photo printer market across the world during the forecast period.
  • In terms of revenue, the global mobile photo printer market is estimated to reach the value of US$ 3.7 Bn by 2031, expanding at a CAGR of 7% during the forecast period. A mobile photo printer offers smudge free print, water resistance, and tear resistance. These advantages increases the demand for mobile photo printers across the world.

Mobile Photo Printer Manufacturers Working on Technological Innovations and Developments to Improve Overall Share of Global and Regional Market

  • A large share of population opts for technologically advanced and trendy products. The adoption of smartphones across the world is expected to drive the overall growth of the mobile photo printer market.
  • Tourism is one of the fastest growing industries in the world, providing employment to scores of people. Tourists carry gadgets with them and several of them wish to take a mobile photo printer, along with them to capture pictures. Some of the mobile photo printers are pocket-friendly and allow consumers to carry it in their pockets.
  • Changing lifestyles due to rise in disposable income are expected to accelerate the demand for mobile photo printers across the world during the forecast period
  • Adoption of wireless technology-enabled products have increased rapidly in recent years, owing to the convenience provided, especially in terms of portability. Wireless technologies such as Bluetooth, WI-Fi, and NFC are now used for audio transmission between devices. All these factors are projected to drive the growth of the mobile photo printer market during the forecast period.
  • Increasing demand for advanced tablets and smartphones as well as responsiveness and flexibility offered by mobile devices is creating new opportunities. Unlike traditional printers, mobile photo printers do not use ink cartridge or ribbon that have to be disposed nor does it produce waste. The device is portable and can be carried around easily, which is an advantage that encourages consumers to use mobile photo printers.
  • However, a large number of substitutes present in the market is expected to hamper the growth of the mobile photo printer market during the forecast period

Increasing Demand from Asia Pacific

  • The market in Asia Pacific is expected to expand at a rapid CAGR due to significant rise in tourism in China and India
  • In recent years, increase in per capita income and purchasing power in China and India has resulted in high demand for mobile photo printers
  • Manufacturers are expanding their product lines to meet the increasing demand for mobile photo printers. Moreover, strong product innovation among manufacturers with newer features in the mobile photo printer is expected to boost the market during the forecast period.

Mobile Photo Printer Market: Competition Landscape

  • Detailed profiles of providers of mobile photo printers have been provided in the report to evaluate their financials, key product offerings, recent developments, and strategies
  • The mobile photo printer market is fragmented due to the presence of several players. Competition is expected to intensify in the upcoming years due to the entry of several local players.
  • Key players operating in the global mobile photo printer market are
    • Brother International LTD
    • Canon Inc.
    • Fujifilm Holdings Corporation
    • HiTi Digital, Inc.
    • LG Electronics Inc.
    • Polaroid Corporation
    • The Eastman Kodak Company
    • The Hewlett-Packard Company
    • Seiko Epson Corporation
    • Sony Corporation
    • Samsung Electronics Ltd, etc.

Mobile Photo Printer Market: Key Developments

  • Key providers of mobile photo printer such as Canon Inc., The Hewlett-Packard Company, LG Electronics, The Eastman Kodak Company, and Brother International LTD are focusing on product development to attract more customers. Companies are focusing on strategic acquisitions and partnerships to enhance their technical expertise, operational efficiency, and production capacity. Cost effective product offerings, online marketing and promotions, and distribution through eCommerce channels are the key strategies of mobile photo printer companies.
    • Epson is investing in research and development in areas such as printers, professional printing, visual communication, wearable products, robotic solutions, and across new products in the mobile photo printer market. In addition, the company is expanding its business by acquiring other companies to enhance the breadth and depth of its offerings.
    • In March 2020, Canon Inc. announced the launch of PIXMA TR150 portable wireless printer designed for on-the-go business professional customers
    • In January 2019, Brother International LTD announced plans to launch an inkless mobile photo printer with ZINK technology in the U.S. market and on major online channels such as Amazon, Best Buy, Office Depot, and Staples

Mobile Photo Printer Market – Scope of the Report

A new study on the global mobile photo printer market has been published by Transparency Market Research (TMR). It presents a wealth of information on key market dynamics, including drivers, market trends, and challenges, as well as the structure of the global mobile photo printer market across the globe. TMR’s study offers valuable information about the global mobile photo printer market to illustrate how the market would grow during the forecast period, 2021–2031.

Key indicators of market growth, which include value chain as well as supply chain analyses, and Compound Annual Growth Rate (CAGR), are elucidated in TMR’s study in a comprehensive manner. This data can help readers interpret quantitative growth aspects of the global mobile photo printer market during the forecast period.

An extensive analysis on business strategies of leading market players is also featured in TMR’s study on the global mobile photo printer market. This can help readers understand principal factors to foresee growth in the global mobile photo printer market. In this study, readers can also find specific data on the qualitative and quantitative growth avenues for the global mobile photo printer market, which is expected to guide market players in making apt decisions in the future.

Key Questions Answered in TMR’s Mobile Photo Printer Market Study

  • What are the key factors influencing the mobile photo printer market in each region?
  • What will be the CAGR of the global mobile photo printer market between 2021 and 2031?
  • What is the future scope and current trends in technologies of the global mobile photo printer market?
  • What is the revenue of the global mobile photo printer market based on segments?
  • Which key strategies are used by top players of the global mobile photo printer market?
  • Which are the leading companies in the global mobile photo printer market?

Research Methodology – Mobile Photo Printer Market

A unique research methodology has been utilized by TMR to conduct comprehensive research on the growth of the global mobile photo printer market and arrive at conclusions on the future growth prospects of the market. This research methodology is a combination of primary and secondary research, which helps analysts warrant the accuracy and reliability of the drawn conclusions.

Secondary sources referred to by analysts during the production of the global mobile photo printer market report include statistics from company annual reports, SEC filings, company websites, World Bank database, investor presentations, regulatory databases, government publications, and industry white papers. Analysts have also interviewed senior managers, product portfolio managers, CEOs, VPs, and market intelligence managers, who contributed to the production of TMR’s study on the mobile photo printer market as a primary source.

These primary and secondary sources provided exclusive information during interviews, which serves as a validation from mobile photo printer industry leaders. Access to an extensive internal repository and external proprietary databases allows this report to address specific details and questions about the global mobile photo printer market with accuracy. The study also uses the top-down approach to assess the numbers for each segment and the bottom-up approach to counter-validate them. This has helped in making TMR’s estimates on the future prospects of the global mobile photo printer market more reliable and accurate.

Mobile Photo Printer Market – Segmentation

TMR’s study on the global mobile photo printer market includes information categorized into eight sections ? product, connectivity, ink usage, print output, price range, application, distribution channel, and region. Changing industry trends and other crucial market dynamics associated with these sections of the mobile photo printer market are discussed in detail.

  • Pocket Photo Printer
  • Compact Photo Printer
  • Wireless
  • Wired
Ink Usage
  • Ink-free
  • Ink-based
Print Output
  • Monochrome
  • Color
Price Range
  • Low
  • Medium
  • High
  • Individual
  • Commercial
Distribution Channel
  • Online
    • eCommerce Websites
    • Company Owned Websites
  • Offline
    • Mega Retail Stores
    • Specialty Stores
    • Other Retail Stores
  • North America
    • U.S.
    • Canada
    • Rest of North America
  • Europe
    • Germany
    • U.K.
    • France
    • Rest of Europe
  • Asia Pacific
    • China
    • India
    • Japan
    • Australia
    • Rest of Asia Pacific
  • Middle East & Africa
    • GCC Countries
    • South Africa
    • Rest of Middle East & Africa
  • South America
    • Brazil
    • Rest of South America

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Mobile Photo Printer Market

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