Lingerie Market

Lingerie Market (Product Type: Bra, Knickers & Panties, Lounge Wear, and Others; and Material: Cotton, Satin, Muslin, Silk, and Others) - Global Industry Analysis, Size, Share, Growth, Trends, and Forecast, 2023-2031

Lingerie Market Outlook 2031

  • The global industry was valued at US$ 96.3 Bn in 2022
  • It is estimated to grow at a CAGR of 6.7% from 2023 to 2031 and reach US$ 171.3 Bn by the end of 2031

Analysts’ Viewpoint on Market Scenario

Rise in wages, high discretionary expenditure, and surge in number of working women are prominent factors driving the global lingerie market growth. Women are increasingly becoming independent, outspoken, and open about their preferences. They are acknowledging modern lingerie as a fashionable undergarment that improves their appearance and self-esteem. These factors are augmenting market statistics.

The global intimate apparel industry has been expanding steadily, led by the rise in popularity of western clothing in women's wardrobes. Availability of products through various channels along with correct fitting instructions is likely to fuel lingerie market expansion during the forecast period. Key lingerie companies are focusing on R&D activities to accelerate the roll out of new products in order to gain lucrative lingerie market opportunities.

Lingerie Market

Market Introduction

Lingerie refers to women's undergarments. Among all the essential clothing categories, demand for lingerie has increased significantly of late, as it is a necessity for every woman. Lingerie is also considered an important fashion accessory.

Women have an emotional connect with different brands of lingerie they choose apart from the obvious functional benefits that lingerie provides. They are beginning to view innerwear differently and spend their time choosing and making purchases.

Rise in Women’s Employment Boosting Lingerie Market Development

Growth in economy has led to significant participation of women in various business sectors, particularly in emerging economies such as India and China. Governments of various countries are promoting women’s employment. They are taking steps to boost female economic empowerment and eliminate the gender wage gap.

According to the U.S. Census Bureau, women’s employment has expanded by more than 3 million jobs since the passage of American Rescue Plan (ARP) in March 2021. Rise in number of working women has led to an increase in their disposable income, which is exerting a high impact on their buying habits.

Women are favoring lingerie that is more comfortable and functional, as they have become more aware about their hygiene, looks, and quality of life. Lingerie sales are rising across the globe, as more women are entering the workforce. Sales of upscale underwear are gaining momentum, led by the rise in the purchasing power of women.

Growth in Availability of Lingerie Across Different Channels

The popularity of lingerie wear has increased significantly in the fashion sector. Women of various backgrounds are interested in experimenting with the newest styles in the women’s underclothes market. Prominent lingerie manufacturers are constantly expanding their distribution channels to make their products available in different markets. Majority of lingerie brands have unique locations in malls or outlet stores.

Rise in penetration of lingerie products on various e-commerce sites is boosting the demand for different types of lingerie. In May 2022, Empreinte, a France-based lingerie brand, launched its e-commerce site in the U.K. The site allows women to shop for a full range of bras, panties, stockings, seasonal capsules, as well as swim and active wear pieces. Thus, increase in availability of lingerie from international brands on various e-commerce platforms is projected to augment the lingerie market size in the near future.

Increase in Demand for Different Styles of Bras

In terms of product type, the lingerie market segmentation comprises bra, knickers & panties, loungewear, and others (including shapewear and swimwear). The bra segment accounted for the largest market share in 2022.

Women prefer choosing innerwear, especially bras, that can complement their clothing. This can be ascribed to the changes that have taken place in women's outerwear. They prefer to buy innerwear according to the situation. For instance, certain sports bras are used in the gym during workouts. Strapless bras are worn for plunging neckline dresses, as these enhance the outfit. Minimizer bras are worn by women who want to minimize their bust size. Thus, rise in demand for different style of bras is likely to fuel market progress in the next few years.

The knickers & panties segment also held significant share in 2022. The segment contributes substantially to the global lingerie market dynamics.

Expansion in Online Sector

According to the lingerie market research report, online stores dominate the global landscape due to their convenience, availability of a wide range of discounts, and offers & coupons that come directly from manufacturers. Increase in adoption of mobile devices and rise in penetration of the internet are enabling people to make purchases from the comforts of their home and in line with their preferences.

Online stores are being preferred over offline shops, largely due to their accessibility to numerous international brands. Online channels also provide privacy for conservative women. Thus, availability of options to choose from a wide selection of products on e-commerce sites is expected to bolster the undergarments market during the forecast period.

The offline segment also constitutes large market share. Women are becoming more confident regarding their purchases. Manufacturers are targeting all sections of the women population by introducing different brands for those who are not comfortable with mobile devices and prefer purchasing undergarments from offline stores. This is boosting the offline segment.

Regional Outlook

The newest lingerie market trends are shaping the future of lingerie usage across the globe. Europe held the largest global lingerie market share in 2022. Increase in awareness about fashion accessories, rise in income, and surge in population of working women are propelling market expansion in the region.

Growth in awareness about the availability of different types and sizes of innerwear and better economic conditions in countries of Asia Pacific, South America, and Middle East & Africa have resulted in women wearing the correct lingerie in these regions.

Analysis of Key Players

The global industry is consolidated, with a few large-scale vendors controlling majority of the share. Most of the companies are launching innovative women’s sleepwear, female robes, and other products.

Expansion of product portfolios and mergers and acquisitions are key strategies adopted by the leading players. Calvin Klein, Hanesbrands Inc., Hennes & Mauritz AB, Jockey, LVMH Moet Hennessy Louis Vuitton, Marks & Spencer Group Plc, PVH Corporation, Ralph Lauren Corp., Triumph, and Victoria’s Secret are the prominent entities operating in this market.

Key Developments

  • In 2021, The Skye House introduced the SexyBack bra by Skye Drynan. The bra features 22 changeable tabs that enable woman to customize it to fit her needs. Made using advanced biotechnology, the bra suits a variety of dresses, from formal occasions to casual attire.
  • In 2022, Caely Holdings Bhd announced plans to increase its production capacity in 2023. The company exports its undergarment products to Germany, the U.S., and Canada. It is entering into a joint venture in Indonesia to expand its lingerie production capacity to cater to the growing global demand.

Each of these players has been profiled in the lingerie market report based on parameters such as company overview, business strategies, financial overview, business segments, product portfolio, and recent developments.

Market Snapshot

Attribute

Detail

Market Size Value in 2022

US$ 96.3 Bn

Market Forecast Value in 2031

US$ 171.3 Bn

Growth Rate

(CAGR)

6.7%

Forecast Period

2023–2031

Historical Data Available for

2017–2021

Quantitative Units

US$ Bn for Value and Million Units for Volume

Market Analysis

Global qualitative analysis includes drivers, restraints, opportunities, key trends, Porter’s Five Forces analysis, value chain analysis, and SWOT analysis. Furthermore, at the regional level, qualitative analysis includes key trends, price trends, brand analysis, and consumer buying behavior analysis.

Competition Landscape

  • Market share analysis, by company (2022)
  • Company profiles section includes an overview, product portfolio, sales footprint, key subsidiaries or distributors, strategy & recent developments, and key financials

Format

Electronic (PDF) + Excel

Market Segmentation

  • Product Type
    • Bra
      • T-shirt Bras
      • Sports Bras
      • Minimizer Bras
      • Push-up Bras
      • Bralettes
      • Nursing Bras
      • Others (Strapless Bras, Stick-On Bra, etc.)
    • Knickers & Panties
      • Briefs
      • Thongs
      • Boy Shorts
      • Others (Hipsters, Boxers, etc.)
    • Lounge Wear
      • Pajamas & Shorts
      • Onesies
      • Tees
      • Others (Camisoles, Baby Dolls, Robes, etc.)
    • Others (Shapewear, Swimwear, etc.)
  • Material
    • Cotton
    • Satin
    • Muslin
    • Silk
    • Others (Rayon, Net, etc.)
  • Price
    • Low
    • Medium
    • High
  • Distribution Channel
    • Online
      • E-commerce Websites
      • Company-owned Websites
    • Offline
      • Hypermarkets/Supermarkets
      • Brand Stores
      • Other Retail Stores

Region Covered

  • North America
  • Europe
  • Asia Pacific
  • Middle East & Africa
  • South America

Companies Profiled

  • Calvin Klein
  • Hanesbrands Inc.
  • Hennes & Mauritz AB
  • Jockey
  • LVMH Moet Hennessy Louis Vuitton SE
  • Marks & Spencer Group Plc
  • PVH Corporation
  • Ralph Lauren Corp.
  • Triumph
  • Victoria’s Secret

Customization Scope

Available upon request

Pricing

Available upon request

Frequently Asked Questions

How big was the global lingerie market in 2022?

It was valued at US$ 96.3 Bn in 2022.

What will be the CAGR during the forecast period?

The CAGR is projected to be 6.7% from 2023 to 2031.

How much worth will the industry be in 2031?

It is likely to reach US$ 171.3 Bn by 2031.

Which product type segment is likely to dominate the business?

The bra segment is expected to dominate during the forecast period.

How promising is Europe?

Europe is likely to be a lucrative region for vendors.

What are the drivers of the sector?

Changing lifestyle of women and availability of lingerie across different channels.

Who are the prominent players?

Calvin Klein, Hanesbrands Inc., Hennes & Mauritz AB, Jockey, LVMH Moet Hennessy, Louis Vuitton SE, Marks & Spencer Group Plc, PVH Corporation, Ralph Lauren Corp., Triumph, and Victoria’s Secret.

    1. Preface

        1.1. Market Definition and Scope

        1.2. Market Segmentation

        1.3. Key Research Objectives

        1.4. Research Highlights

    2. Assumptions

    3. Research Methodology

    4. Executive Summary

    5. Market Overview

        5.1. Introduction

        5.2. Market Dynamics

            5.2.1. Drivers

            5.2.2. Restraints

            5.2.3. Opportunities

        5.3. Key Trends Analysis

            5.3.1. Demand Side Analysis

            5.3.2. Supply Side Analysis

        5.4. Key Market Indicators

            5.4.1. Overall Apparel Market Overview

        5.5. Porter’s Five Forces Analysis

        5.6. Value Chain Analysis

        5.7. Industry SWOT Analysis

        5.8. Raw Material Analysis

        5.9. COVID-19 Impact Analysis

        5.10. Global Lingerie Market Analysis and Forecast, 2017 - 2031

            5.10.1. Market Value Projections (US$ Bn)

            5.10.2. Market Volume Projections (Million Units)

    6. Global Lingerie Market Analysis and Forecast, By Product Type

        6.1. Global Lingerie Market Size (US$ Bn and Million Units), By Product Type, 2017 - 2031

            6.1.1. Bra

                6.1.1.1. T-Shirt Bras

                6.1.1.2. Sports Bras

                6.1.1.3. Minimizer Bras

                6.1.1.4. Push-up Bras

                6.1.1.5. Bralettes

                6.1.1.6. Nursing Brass

                6.1.1.7. Others

            6.1.2. Knickers & Panties

                6.1.2.1. Briefs

                6.1.2.2. Thongs

                6.1.2.3. Boy Shorts

                6.1.2.4. Others

            6.1.3. Lounge Wear

                6.1.3.1. Pajamas & Shorts

                6.1.3.2. Onesies

                6.1.3.3. Tees

                6.1.3.4. Others

            6.1.4. Others

        6.2. Incremental Opportunity, By Product Type

    7. Global Lingerie Market Analysis and Forecast, By Material

        7.1. Global Lingerie Market Size (US$ Bn and Million Units), By Material, 2017 - 2031

            7.1.1. Cotton

            7.1.2. Satin

            7.1.3. Muslin

            7.1.4. Silk

            7.1.5. Others

        7.2. Incremental Opportunity, By Material Type

    8. Global Lingerie Market Analysis and Forecast, By Price

        8.1. Global Lingerie Market Size (US$ Bn and Million Units), By Price, 2017 - 2031

            8.1.1. Low

            8.1.2. Medium

            8.1.3. High

        8.2. Incremental Opportunity, By Price

    9. Global Lingerie Market Analysis and Forecast, By Distribution Channel

        9.1. Global Lingerie Market Size (US$ Bn and Million Units), By Distribution Channel, 2017 - 2031

            9.1.1. Online

                9.1.1.1. E-Commerce Websites

                9.1.1.2. Company-Owned Websites

            9.1.2. Offline

                9.1.2.1. Hypermarkets/Supermarkets

                9.1.2.2. Brand Stores

                9.1.2.3. Other Retail Stores

        9.2. Incremental Opportunity, By Distribution Channel

    10. Global Lingerie Market Analysis and Forecast, Region

        10.1. Global Lingerie Market Size (US$ Bn and Million Units), By Region, 2017 - 2031

            10.1.1. North America

            10.1.2. Europe

            10.1.3. Asia Pacific

            10.1.4. Middle East & Africa

            10.1.5. South America

        10.2. Incremental Opportunity, By Region

    11. North America Lingerie Market Analysis and Forecast

        11.1. Regional Snapshot

        11.2. Demographic Overview

        11.3. Key Trends Analysis

            11.3.1. Demand Side Analysis

            11.3.2. Supply Side Analysis

        11.4. Brand Analysis

        11.5. Consumer Buying Behavior Analysis

        11.6. Price Trend Analysis

            11.6.1. Weighted Average Selling Price (US$)

        11.7. Lingerie Market Size (US$ Bn and Million Units), By Product Type, 2017 - 2031

            11.7.1. Bra

                11.7.1.1. T-Shirt Bras

                11.7.1.2. Sports Bras

                11.7.1.3. Minimizer Bras

                11.7.1.4. Push-up Bras

                11.7.1.5. Bralettes

                11.7.1.6. Nursing Brass

                11.7.1.7. Others

            11.7.2. Knickers & Panties

                11.7.2.1. Briefs

                11.7.2.2. Thongs

                11.7.2.3. Boy Shorts

                11.7.2.4. Others

            11.7.3. Lounge Wear

                11.7.3.1. Pajamas & Shorts

                11.7.3.2. Onesies

                11.7.3.3. Tees

                11.7.3.4. Others

            11.7.4. Others

        11.8. Lingerie Market Size (US$ Bn and Million Units), By Material, 2017 - 2031

            11.8.1. Cotton

            11.8.2. Satin

            11.8.3. Muslin

            11.8.4. Silk

            11.8.5. Others (Rayon, Net, etc.)

        11.9. Lingerie Market Size (US$ Bn and Million Units), By Price, 2017 - 2031

            11.9.1. Low

            11.9.2. Medium

            11.9.3. High

        11.10. Lingerie Market Size (US$ Bn and Million Units), By Distribution Channel, 2017 - 2031

            11.10.1. Online

                11.10.1.1. E-Commerce Websites

                11.10.1.2. Company-Owned Websites

            11.10.2. Offline

                11.10.2.1. Hypermarkets/Supermarkets

                11.10.2.2. Brand Stores

                11.10.2.3. Other Retail Stores

        11.11. Lingerie Market Size (US$ Bn and Million Units), By Country/Sub-region, 2017 - 2031

            11.11.1. U.S.

            11.11.2. Canada

            11.11.3. Rest of North America

        11.12. Incremental Opportunity Analysis

    12. Europe Lingerie Market Analysis and Forecast

        12.1. Regional Snapshot

        12.2. Demographic Overview

        12.3. Key Trends Analysis

            12.3.1. Demand Side Analysis

            12.3.2. Supply Side Analysis

        12.4. Brand Analysis

        12.5. Consumer Buying Behavior Analysis

        12.6. Price Trend Analysis

            12.6.1. Weighted Average Selling Price (US$)

        12.7. Lingerie Market Size (US$ Bn and Million Units), By Product Type, 2017 - 2031

            12.7.1. Bra

                12.7.1.1. T-Shirt Bras

                12.7.1.2. Sports Bras

                12.7.1.3. Minimizer Bras

                12.7.1.4. Push-up Bras

                12.7.1.5. Bralettes

                12.7.1.6. Nursing Bras

                12.7.1.7. Others

            12.7.2. Knickers & Panties

                12.7.2.1. Briefs

                12.7.2.2. Thongs

                12.7.2.3. Boy Shorts

                12.7.2.4. Others

            12.7.3. Lounge Wear

                12.7.3.1. Pajamas & Shorts

                12.7.3.2. Onesies

                12.7.3.3. Tees

                12.7.3.4. Others

            12.7.4. Others

        12.8. Lingerie Market Size (US$ Bn and Million Units), By Material, 2017 - 2031

            12.8.1. Cotton

            12.8.2. Satin

            12.8.3. Muslin

            12.8.4. Silk

            12.8.5. Others

        12.9. Lingerie Market Size (US$ Bn and Million Units), By Price, 2017 - 2031

            12.9.1. Low

            12.9.2. Medium

            12.9.3. High

        12.10. Lingerie Market Size (US$ Bn and Million Units), By Distribution Channel, 2017 - 2031

            12.10.1. Online

                12.10.1.1. E-Commerce Websites

                12.10.1.2. Company-Owned Websites

            12.10.2. Offline

                12.10.2.1. Hypermarkets/Supermarkets

                12.10.2.2. Brand Stores

                12.10.2.3. Other Retail Stores

        12.11. Lingerie Market Size (US$ Bn and Million Units), By Country/Sub-region, 2017 - 2031

            12.11.1. U.K.

            12.11.2. Germany

            12.11.3. France

            12.11.4. Rest of Europe

        12.12. Incremental Opportunity Analysis

    13. Asia Pacific Lingerie Market Analysis and Forecast

        13.1. Regional Snapshot

        13.2. Demographic Overview

        13.3. Key Trends Analysis

            13.3.1. Demand Side Analysis

            13.3.2. Supply Side Analysis

        13.4. Brand Analysis

        13.5. Consumer Buying Behavior Analysis

        13.6. Price Trend Analysis

            13.6.1. Weighted Average Selling Price (US$)

        13.7. Lingerie Market Size (US$ Bn and Million Units), By Product Type, 2017 - 2031

            13.7.1. Bra

                13.7.1.1. T-Shirt Bras

                13.7.1.2. Sports Bras

                13.7.1.3. Minimizer Bras

                13.7.1.4. Push-up Bras

                13.7.1.5. Bralettes

                13.7.1.6. Nursing Bras

                13.7.1.7. Others

            13.7.2. Knickers & Panties

                13.7.2.1. Briefs

                13.7.2.2. Thongs

                13.7.2.3. Boy Shorts

                13.7.2.4. Others

            13.7.3. Lounge Wear

                13.7.3.1. Pajamas & Shorts

                13.7.3.2. Onesies

                13.7.3.3. Tees

                13.7.3.4. Others

            13.7.4. Others

        13.8. Lingerie Market Size (US$ Bn and Million Units), By Material, 2017 - 2031

            13.8.1. Cotton

            13.8.2. Satin

            13.8.3. Muslin

            13.8.4. Silk

            13.8.5. Others

        13.9. Lingerie Market Size (US$ Bn and Million Units), By Price, 2017 - 2031

            13.9.1. Low

            13.9.2. Medium

            13.9.3. High

        13.10. Lingerie Market Size (US$ Bn and Million Units), By Distribution Channel, 2017 - 2031

            13.10.1. Online

                13.10.1.1. E-Commerce Websites

                13.10.1.2. Company-Owned Websites

            13.10.2. Offline

                13.10.2.1. Hypermarkets/Supermarkets

                13.10.2.2. Brand Stores

                13.10.2.3. Other Retail Stores

        13.11. Lingerie Market Size (US$ Bn and Million Units), By Country/Sub-region, 2017 - 2031

            13.11.1. China

            13.11.2. India

            13.11.3. Japan

            13.11.4. Rest of Asia Pacific

        13.12. Incremental Opportunity Analysis

    14. Middle East & Africa Lingerie Market Analysis and Forecast

        14.1. Regional Snapshot

        14.2. Demographic Overview

        14.3. Key Trends Analysis

            14.3.1. Demand Side Analysis

            14.3.2. Supply Side Analysis

        14.4. Brand Analysis

        14.5. Consumer Buying Behavior Analysis

        14.6. Price Trend Analysis

            14.6.1. Weighted Average Selling Price (US$)

        14.7. Lingerie Market Size (US$ Bn and Million Units), By Product Type, 2017 - 2031

            14.7.1. Bra

                14.7.1.1. T-Shirt Bras

                14.7.1.2. Sports Bras

                14.7.1.3. Minimizer Bras

                14.7.1.4. Push-up Bras

                14.7.1.5. Bralettes

                14.7.1.6. Nursing Bras

                14.7.1.7. Others

            14.7.2. Knickers & Panties

                14.7.2.1. Briefs

                14.7.2.2. Thongs

                14.7.2.3. Boy Shorts

                14.7.2.4. Others

            14.7.3. Lounge Wear

                14.7.3.1. Pajamas & Shorts

                14.7.3.2. Onesies

                14.7.3.3. Tees

                14.7.3.4. Others

            14.7.4. Others

        14.8. Lingerie Market Size (US$ Bn and Million Units), By Material, 2017 - 2031

            14.8.1. Cotton

            14.8.2. Satin

            14.8.3. Muslin

            14.8.4. Silk

            14.8.5. Others

        14.9. Lingerie Market Size (US$ Bn and Million Units), By Price, 2017 - 2031

            14.9.1. Low

            14.9.2. Medium

            14.9.3. High

        14.10. Lingerie Market Size (US$ Bn and Million Units), By Distribution Channel, 2017 - 2031

            14.10.1. Online

                14.10.1.1. E-Commerce Websites

                14.10.1.2. Company-Owned Websites

            14.10.2. Offline

                14.10.2.1. Hypermarkets/Supermarkets

                14.10.2.2. Brand Stores

                14.10.2.3. Other Retail Stores

        14.11. Lingerie Market Size (US$ Bn and Million Units), By Country/Sub-region, 2017 - 2031

            14.11.1. GCC

            14.11.2. South Africa

            14.11.3. Rest of Middle East & Africa

        14.12. Incremental Opportunity Analysis

    15. South America Lingerie Market Analysis and Forecast

        15.1. Regional Snapshot

        15.2. Demographic Overview

        15.3. Key Trends Analysis

            15.3.1. Demand Side Analysis

            15.3.2. Supply Side Analysis

        15.4. Brand Analysis

        15.5. Consumer Buying Behavior Analysis

        15.6. Price Trend Analysis

            15.6.1. Weighted Average Selling Price (US$)

        15.7. Lingerie Market Size (US$ Bn and Million Units), By Product Type, 2017 - 2031

            15.7.1. Bra

                15.7.1.1. T-Shirt Bras

                15.7.1.2. Sports Bras

                15.7.1.3. Minimizer Bras

                15.7.1.4. Push-up Bras

                15.7.1.5. Bralettes

                15.7.1.6. Nursing Bras

                15.7.1.7. Others

            15.7.2. Knickers & Panties

                15.7.2.1. Briefs

                15.7.2.2. Thongs

                15.7.2.3. Boy Shorts

                15.7.2.4. Others

            15.7.3. Lounge Wear

                15.7.3.1. Pajamas & Shorts

                15.7.3.2. Onesies

                15.7.3.3. Tees

                15.7.3.4. Others

            15.7.4. Others

        15.8. Lingerie Market Size (US$ Bn and Million Units), By Material, 2017 - 2031

            15.8.1. Cotton

            15.8.2. Satin

            15.8.3. Muslin

            15.8.4. Silk

            15.8.5. Others

        15.9. Lingerie Market Size (US$ Bn and Million Units), By Price, 2017 - 2031

            15.9.1. Low

            15.9.2. Medium

            15.9.3. High

        15.10. Lingerie Market Size (US$ Bn and Million Units), By Distribution Channel, 2017 - 2031

            15.10.1. Online

                15.10.1.1. E-Commerce Websites

                15.10.1.2. Company-Owned Websites

            15.10.2. Offline

                15.10.2.1. Hypermarkets/Supermarkets

                15.10.2.2. Brand Stores

                15.10.2.3. Other Retail Stores

        15.11. Lingerie Market Size (US$ Bn and Million Units), By Country/Sub-region, 2017 - 2031

            15.11.1. Brazil

            15.11.2. Rest of South America

        15.12. Incremental Opportunity Analysis

    16. Competition Landscape

        16.1. Market Player – Competition Dashboard

        16.2. Market Share Analysis (%), 2022

        16.3. Company Profiles (Details – Company Overview, Sales Area/Geographical Presence, Financial/Revenue, Strategy & Business Overview, Sales Channel Analysis, Size Portfolio)

            16.3.1. Calvin Klein

                16.3.1.1. Company Overview

                16.3.1.2. Sales Area/Geographical Presence

                16.3.1.3. Financial/Revenue

                16.3.1.4. Strategy & Business Overview

                16.3.1.5. Sales Channel Analysis

                16.3.1.6. Size Portfolio

            16.3.2. Hanesbrands Inc.

                16.3.2.1. Company Overview

                16.3.2.2. Sales Area/Geographical Presence

                16.3.2.3. Financial/Revenue

                16.3.2.4. Strategy & Business Overview

                16.3.2.5. Sales Channel Analysis

                16.3.2.6. Size Portfolio

            16.3.3. Hennes & Mauritz AB

                16.3.3.1. Company Overview

                16.3.3.2. Sales Area/Geographical Presence

                16.3.3.3. Financial/Revenue

                16.3.3.4. Strategy & Business Overview

                16.3.3.5. Sales Channel Analysis

                16.3.3.6. Size Portfolio

            16.3.4. Jockey

                16.3.4.1. Company Overview

                16.3.4.2. Sales Area/Geographical Presence

                16.3.4.3. Financial/Revenue

                16.3.4.4. Strategy & Business Overview

                16.3.4.5. Sales Channel Analysis

                16.3.4.6. Size Portfolio

            16.3.5. LVMH Moet Hennessy Louis Vuitton SE

                16.3.5.1. Company Overview

                16.3.5.2. Sales Area/Geographical Presence

                16.3.5.3. Financial/Revenue

                16.3.5.4. Strategy & Business Overview

                16.3.5.5. Sales Channel Analysis

                16.3.5.6. Size Portfolio

            16.3.6. Marks & Spencer Group Plc

                16.3.6.1. Company Overview

                16.3.6.2. Sales Area/Geographical Presence

                16.3.6.3. Financial/Revenue

                16.3.6.4. Strategy & Business Overview

                16.3.6.5. Sales Channel Analysis

                16.3.6.6. Size Portfolio

            16.3.7. PVH Corporation

                16.3.7.1. Company Overview

                16.3.7.2. Sales Area/Geographical Presence

                16.3.7.3. Financial/Revenue

                16.3.7.4. Strategy & Business Overview

                16.3.7.5. Sales Channel Analysis

                16.3.7.6. Size Portfolio

            16.3.8. Ralph Lauren Corp.

                16.3.8.1. Company Overview

                16.3.8.2. Sales Area/Geographical Presence

                16.3.8.3. Financial/Revenue

                16.3.8.4. Strategy & Business Overview

                16.3.8.5. Sales Channel Analysis

                16.3.8.6. Size Portfolio

            16.3.9. Triumph

                16.3.9.1. Company Overview

                16.3.9.2. Sales Area/Geographical Presence

                16.3.9.3. Financial/Revenue

                16.3.9.4. Strategy & Business Overview

                16.3.9.5. Sales Channel Analysis

                16.3.9.6. Size Portfolio

            16.3.10. Victoria’s Secret

                16.3.10.1. Company Overview

                16.3.10.2. Sales Area/Geographical Presence

                16.3.10.3. Financial/Revenue

                16.3.10.4. Strategy & Business Overview

                16.3.10.5. Sales Channel Analysis

                16.3.10.6. Size Portfolio

    17. Key Takeaway

        17.1. Identification of Potential Market Spaces

            17.1.1. Product Type

            17.1.2. Material

            17.1.3. Price

            17.1.4. Distribution Channel

            17.1.5. Region

        17.2. Understanding the Buying Process of Customers

        17.3. Preferred Sales & Marketing Strategy

    List of Tables

    Table 1: Global Lingerie Market Value, by Product Type, US$ Bn, 2017-2031

    Table 2: Global Lingerie Market Volume, by Product Type, Million Units,2017-2031

    Table 3: Global Lingerie Market Value, by Material, US$ Bn, 2017-2031

    Table 4: Global Lingerie Market Volume, by Material, Million Units,2017-2031

    Table 5: Global Lingerie Market Value, by Price, US$ Bn, 2017-2031

    Table 6: Global Lingerie Market Volume, by Price, Million Units,2017-2031

    Table 7: Global Lingerie Market Value, by Distribution Channel, US$ Bn, 2017-2031

    Table 8: Global Lingerie Market Volume, by Distribution Channel, Million Units,2017-2031

    Table 9: Global Lingerie Market Value, by Region, US$ Bn, 2017-2031

    Table 10: Global Lingerie Market Volume, by Region, Million Units,2017-2031

    Table 11: North America Lingerie Market Value, by Product Type, US$ Bn, 2017-2031

    Table 12: North America Lingerie Market Volume, by Product Type, Million Units,2017-2031

    Table 13: North America Lingerie Market Value, by Material, US$ Bn, 2017-2031

    Table 14: North America Lingerie Market Volume, by Material, Million Units,2017-2031

    Table 15: North America Lingerie Market Value, by Price, US$ Bn, 2017-2031

    Table 16: North America Lingerie Market Volume, by Price, Million Units,2017-2031

    Table 17: North America Lingerie Market Value, by Distribution Channel, US$ Bn, 2017-2031

    Table 18: North America Lingerie Market Volume, by Distribution Channel, Million Units,2017-2031

    Table 19: North America Lingerie Market Value, by Country, US$ Bn, 2017-2031

    Table 20: North America Lingerie Market Volume, by Country, Million Units,2017-2031

    Table 21: Europe Lingerie Market Value, by Product Type, US$ Bn, 2017-2031

    Table 22: Europe Lingerie Market Volume, by Product Type, Million Units,2017-2031

    Table 23: Europe Lingerie Market Value, by Material, US$ Bn, 2017-2031

    Table 24: Europe Lingerie Market Volume, by Material, Million Units,2017-2031

    Table 25: Europe Lingerie Market Value, by Price, US$ Bn, 2017-2031

    Table 26: Europe Lingerie Market Volume, by Price, Million Units,2017-2031

    Table 27: Europe Lingerie Market Value, by Distribution Channel, US$ Bn, 2017-2031

    Table 28: Europe Lingerie Market Volume, by Distribution Channel, Million Units,2017-2031

    Table 29: Europe Lingerie Market Value, by Country, US$ Bn, 2017-2031

    Table 30: Europe Lingerie Market Volume, by Country, Million Units,2017-2031

    Table 31: Asia Pacific Lingerie Market Value, by Product Type, US$ Bn, 2017-2031

    Table 32: Asia Pacific Lingerie Market Volume, by Product Type, Million Units,2017-2031

    Table 33: Asia Pacific Lingerie Market Value, by Material, US$ Bn, 2017-2031

    Table 34: Asia Pacific Lingerie Market Volume, by Material, Million Units,2017-2031

    Table 35: Asia Pacific Lingerie Market Value, by Price, US$ Bn, 2017-2031

    Table 36: Asia Pacific Lingerie Market Volume, by Price, Million Units,2017-2031

    Table 37: Asia Pacific Lingerie Market Value, by Distribution Channel, US$ Bn, 2017-2031

    Table 38: Asia Pacific Lingerie Market Volume, by Distribution Channel, Million Units,2017-2031

    Table 39: Asia Pacific Lingerie Market Value, by Country, US$ Bn, 2017-2031

    Table 40: Asia Pacific Lingerie Market Volume, by Country, Million Units,2017-2031

    Table 41: Middle East & Africa Lingerie Market Value, by Product Type, US$ Bn, 2017-2031

    Table 42: Middle East & Africa Lingerie Market Volume, by Product Type, Million Units,2017-2031

    Table 43: Middle East & Africa Lingerie Market Value, by Material, US$ Bn, 2017-2031

    Table 44: Middle East & Africa Lingerie Market Volume, by Material, Million Units,2017-2031

    Table 45: Middle East & Africa Lingerie Market Value, by Price, US$ Bn, 2017-2031

    Table 46: Middle East & Africa Lingerie Market Volume, by Price, Million Units,2017-2031

    Table 47: Middle East & Africa Lingerie Market Value, by Distribution Channel, US$ Bn, 2017-2031

    Table 48: Middle East & Africa Lingerie Market Volume, by Distribution Channel, Million Units,2017-2031

    Table 49: Middle East & Africa Lingerie Market Value, by Country, US$ Bn, 2017-2031

    Table 50: Middle East & Africa Lingerie Market Volume, by Country, Million Units,2017-2031

    Table 51: South America Lingerie Market Value, by Product Type, US$ Bn, 2017-2031

    Table 52: South America Lingerie Market Volume, by Product Type, Million Units,2017-2031

    Table 53: South America Lingerie Market Value, by Material, US$ Bn, 2017-2031

    Table 54: South America Lingerie Market Volume, by Material, Million Units,2017-2031

    Table 55: South America Lingerie Market Value, by Price, US$ Bn, 2017-2031

    Table 56: South America Lingerie Market Volume, by Price, Million Units,2017-2031

    Table 57: South America Lingerie Market Value, by Distribution Channel, US$ Bn, 2017-2031

    Table 58: South America Lingerie Market Volume, by Distribution Channel, Million Units,2017-2031

    Table 59: South America Lingerie Market Value, by Country, US$ Bn, 2017-2031

    Table 60: South America Lingerie Market Volume, by Country, Million Units,2017-2031

    List of Figures

    Figure 1: Global Lingerie Market Value, by Product Type, US$ Bn, 2017-2031

    Figure 2: Global Lingerie Market Volume, by Product Type, Million Units,2017-2031

    Figure 3: Global Lingerie Market Incremental Opportunity, by Product Type, 2021-2031

    Figure 4: Global Lingerie Market Value, by Material, US$ Bn, 2017-2031

    Figure 5: Global Lingerie Market Volume, by Material, Million Units,2017-2031

    Figure 6: Global Lingerie Market Incremental Opportunity, by Material, 2021-2031

    Figure 7: Global Lingerie Market Value, by Price, US$ Bn, 2017-2031

    Figure 8: Global Lingerie Market Volume, by Price, Million Units,2017-2031

    Figure 9: Global Lingerie Market Incremental Opportunity, by Price, 2021-2031

    Figure 10: Global Lingerie Market Value, by Distribution Channel, US$ Bn, 2017-2031

    Figure 11: Global Lingerie Market Volume, by Distribution Channel, Million Units,2017-2031

    Figure 12: Global Lingerie Market Incremental Opportunity, by Distribution Channel, 2021-2031

    Figure 13: Global Lingerie Market Value, by Region, US$ Bn, 2017-2031

    Figure 14: Global Lingerie Market Volume, by Region, Million Units,2017-2031

    Figure 15: Global Lingerie Market Incremental Opportunity, by Region,2021-2031

    Figure 16: North America Lingerie Market Value, by Product Type, US$ Bn, 2017-2031

    Figure 17: North America Lingerie Market Volume, by Product Type, Million Units,2017-2031

    Figure 18: North America Lingerie Market Incremental Opportunity, by Product Type, 2021-2031

    Figure 19: North America Lingerie Market Value, by Material, US$ Bn, 2017-2031

    Figure 20: North America Lingerie Market Volume, by Material, Million Units,2017-2031

    Figure 21: North America Lingerie Market Incremental Opportunity, by Material, 2021-2031

    Figure 22: North America Lingerie Market Value, by Price, US$ Bn, 2017-2031

    Figure 23: North America Lingerie Market Volume, by Price, Million Units,2017-2031

    Figure 24: North America Lingerie Market Incremental Opportunity, by Price, 2021-2031

    Figure 25: North America Lingerie Market Value, by Distribution Channel, US$ Bn, 2017-2031

    Figure 26: North America Lingerie Market Volume, by Distribution Channel, Million Units,2017-2031

    Figure 27: North America Lingerie Market Incremental Opportunity, by Distribution Channel, 2021-2031

    Figure 28: North America Lingerie Market Value, by Country, US$ Bn, 2017-2031

    Figure 29: North America Lingerie Market Volume, by Country, Million Units,2017-2031

    Figure 30: North America Lingerie Market Incremental Opportunity, by Country,2021-2031

    Figure 31: Europe Lingerie Market Value, by Product Type, US$ Bn, 2017-2031

    Figure 32: Europe Lingerie Market Volume, by Product Type, Million Units,2017-2031

    Figure 33: Europe Lingerie Market Incremental Opportunity, by Product Type, 2021-2031

    Figure 34: Europe Lingerie Market Value, by Material, US$ Bn, 2017-2031

    Figure 35: Europe Lingerie Market Volume, by Material, Million Units,2017-2031

    Figure 36: Europe Lingerie Market Incremental Opportunity, by Material, 2021-2031

    Figure 37: Europe Lingerie Market Value, by Price, US$ Bn, 2017-2031

    Figure 38: Europe Lingerie Market Volume, by Price, Million Units,2017-2031

    Figure 39: Europe Lingerie Market Incremental Opportunity, by Price, 2021-2031

    Figure 40: Europe Lingerie Market Value, by Distribution Channel, US$ Bn, 2017-2031

    Figure 41: Europe Lingerie Market Volume, by Distribution Channel, Million Units,2017-2031

    Figure 42: Europe Lingerie Market Incremental Opportunity, by Distribution Channel, 2021-2031

    Figure 43: Europe Lingerie Market Value, by Country, US$ Bn, 2017-2031

    Figure 44: Europe Lingerie Market Volume, by Country, Million Units,2017-2031

    Figure 45: Europe Lingerie Market Incremental Opportunity, by Country,2021-2031

    Figure 46: Asia Pacific Lingerie Market Value, by Product Type, US$ Bn, 2017-2031

    Figure 47: Asia Pacific Lingerie Market Volume, by Product Type, Million Units,2017-2031

    Figure 48: Asia Pacific Lingerie Market Incremental Opportunity, by Product Type, 2021-2031

    Figure 49: Asia Pacific Lingerie Market Value, by Material, US$ Bn, 2017-2031

    Figure 50: Asia Pacific Lingerie Market Volume, by Material, Million Units,2017-2031

    Figure 51: Asia Pacific Lingerie Market Incremental Opportunity, by Material, 2021-2031

    Figure 52: Asia Pacific Lingerie Market Value, by Price, US$ Bn, 2017-2031

    Figure 53: Asia Pacific Lingerie Market Volume, by Price, Million Units,2017-2031

    Figure 54: Asia Pacific Lingerie Market Incremental Opportunity, by Price, 2021-2031

    Figure 55: Asia Pacific Lingerie Market Value, by Distribution Channel, US$ Bn, 2017-2031

    Figure 56: Asia Pacific Lingerie Market Volume, by Distribution Channel, Million Units,2017-2031

    Figure 57: Asia Pacific Lingerie Market Incremental Opportunity, by Distribution Channel, 2021-2031

    Figure 58: Asia Pacific Lingerie Market Value, by Country, US$ Bn, 2017-2031

    Figure 59: Asia Pacific Lingerie Market Volume, by Country, Million Units,2017-2031

    Figure 60: Asia Pacific Lingerie Market Incremental Opportunity, by Country,2021-2031

    Figure 61: Middle East & Africa Lingerie Market Value, by Product Type, US$ Bn, 2017-2031

    Figure 62: Middle East & Africa Lingerie Market Volume, by Product Type, Million Units,2017-2031

    Figure 63: Middle East & Africa Lingerie Market Incremental Opportunity, by Product Type, 2021-2031

    Figure 64: Middle East & Africa Lingerie Market Value, by Material, US$ Bn, 2017-2031

    Figure 65: Middle East & Africa Lingerie Market Volume, by Material, Million Units,2017-2031

    Figure 66: Middle East & Africa Lingerie Market Incremental Opportunity, by Material, 2021-2031

    Figure 67: Middle East & Africa Lingerie Market Value, by Price, US$ Bn, 2017-2031

    Figure 68: Middle East & Africa Lingerie Market Volume, by Price, Million Units,2017-2031

    Figure 69: Middle East & Africa Lingerie Market Incremental Opportunity, by Price, 2021-2031

    Figure 70: Middle East & Africa Lingerie Market Value, by Distribution Channel, US$ Bn, 2017-2031

    Figure 71: Middle East & Africa Lingerie Market Volume, by Distribution Channel, Million Units,2017-2031

    Figure 72: Middle East & Africa Lingerie Market Incremental Opportunity, by Distribution Channel, 2021-2031

    Figure 73: Middle East & Africa Lingerie Market Value, by Country, US$ Bn, 2017-2031

    Figure 74: Middle East & Africa Lingerie Market Volume, by Country, Million Units,2017-2031

    Figure 75: Middle East & Africa Lingerie Market Incremental Opportunity, by Country,2021-2031

    Figure 76: South America Lingerie Market Value, by Product Type, US$ Bn, 2017-2031

    Figure 77: South America Lingerie Market Volume, by Product Type, Million Units,2017-2031

    Figure 78: South America Lingerie Market Incremental Opportunity, by Product Type, 2021-2031

    Figure 79: South America Lingerie Market Value, by Material, US$ Bn, 2017-2031

    Figure 80: South America Lingerie Market Volume, by Material, Million Units,2017-2031

    Figure 81: South America Lingerie Market Incremental Opportunity, by Material, 2021-2031

    Figure 82: South America Lingerie Market Value, by Price, US$ Bn, 2017-2031

    Figure 83: South America Lingerie Market Volume, by Price, Million Units,2017-2031

    Figure 84: South America Lingerie Market Incremental Opportunity, by Price, 2021-2031

    Figure 85: South America Lingerie Market Value, by Distribution Channel, US$ Bn, 2017-2031

    Figure 86: South America Lingerie Market Volume, by Distribution Channel, Million Units,2017-2031

    Figure 87: South America Lingerie Market Incremental Opportunity, by Distribution Channel, 2021-2031

    Figure 88: South America Lingerie Market Value, by Country, US$ Bn, 2017-2031

    Figure 89: South America Lingerie Market Volume, by Country, Million Units,2017-2031

    Figure 90: South America Lingerie Market Incremental Opportunity, by Country,2021-2031

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