Home Wi-Fi Router and Extender Market – Snapshot

The home Wi-Fi router and extender industry is going through a diverse phase in different regions of the world. Usage of routers and extenders in North America and Europe has made home Wi-Fi router and extender a mature market. Developing countries in Asia Pacific and Middle East & Africa that are experiencing the new product replacement trend due to upgrading protocols and increasing penetration of connected devices are majorly driving the global home Wi-Fi router and extender market. The market is projected to expand at a CAGR of 6.6% during the forecast period and reach US$ 12,956.9 Mn by 2026.

global home wi fi router and extender market

Mobile connectivity and increase in internet bandwidth are estimated to play a pivotal role in the development of the home Wi-Fi router and extender market, enabling wireless-based networking device adoption in the near future. Increased usage of wireless connected home appliances, healthcare monitors, and wearable devices, and decrease in the cost of networking hardware is anticipated to increase the demand for connected devices in the near future. According to the Cisco Visual Networking Index 2015–2020, the number of mobile connected devices, including M2M modules, is projected to reach 11.6 billion by 2020. Furthermore, according to the Organization for Economic Co-operation and Development (OECD), the number of connected devices in OECD countries is likely to reach 14 billion by 2022, from 1.8 billion in 2012.

Another driver likely to have a greater influence on the home Wi-Fi router and extender market in the near future is the trend of product upgrade. Connected devices are refining in hardware terms at a very fast pace. Additionally, the developments in connectivity bandwidth and networks, such as the recent upgrade to the 802.11ac protocol, have promoted the trend of exchanging devices at a faster rate.

However, Wi-Fi router and Wi-Fi extender face a serious challenge from the emerging portable router solutions being offered. The risk of networking solutions is small at the moment, but is likely to grow stronger as its technology advances over time. Major players such as Netgear, Digisol, and TP Link witnessed a sharp slowdown in demand from mainly home or home-office users, with people using Jio’s (the largest 4G network in India) hotspot instead of buying expensive routers.

Increasing penetration of internet is another key factor directly impacting the Wi-Fi router and extender market. The home Wi-Fi router and extender market is growing with Internet penetration in smaller towns, cities, and villages. Demand for home Wi-Fi router and extender with good handling power is growing as the router acts as a gateway and takes the load of all network devices be it wireless or wired and shared internet connections.

In the global home Wi-Fi router and extender industry, Wi-Fi router with uplink port is expected to be the most preferred port across the world. Although normal port is expected to substitute copper in a few applications, uplink port is anticipated to maintain its dominance in home networking devices that make up more than half of the global Wi-Fi router and Wi-Fi extender revenue. This is majorly due to the fact that it can add more ports to connect more devices to the network and expand Wi-Fi range.

Rapid development in communication technology has led to increase in the internet and mobile internet penetration rate as well as enhancement of connectivity and speed of internet. As a result, home Wi-Fi router and extender manufacturers have been introducing new products and protocols that can acclimatize to variable demands, thus providing numerous opportunities to the home Wi-Fi router and extender market.

Attracted by this expanding market and its underlying latent demand, several players are expanding their business through strategic mergers and acquisitions and partnerships with several industries. ASUS TeK Computer Inc. has partnered with Trend Micro, Inc. in order to embed Trend Micro’s smart home network solution with the ASUS router to present enhanced security features. Some of the prominent players in the home Wi-Fi router and extender market include  Actiontec Electronics, Inc, ASUS TeK Computer Inc, Belkin International, Inc., Cisco, Dell Inc, Devolo AG, D-Link Corp, Huawei Technologies Co. Ltd., Intel Corporation, Legrand SA, Netgear, Inc., Tenda Technology Inc., TP-Link Technologies Co., Ltd., and ZyXEL Communications Corp. among others. Companies are focusing on expanding their business through strategic acquisitions and partnerships with several end-use industries.

Home Wi-Fi Router and Extender Market: Overview

This comprehensive report by Transparency Market Research analyzes and forecasts the home Wi-Fi router and extender market at the global and regional level. The report provides an analysis over the period 2012–2026, wherein 2018 to 2026 is the forecast period and the base year is 2017. An in-depth and unbiased market assessment has been made to offer readers accurate analysis. The report emphasizes on all the major trends and services expected to play a key role in the growth of the home Wi-Fi router and extender market during 2018 - 2026. It also focuses on restraining factors, market drivers, and opportunities of the home Wi-Fi router and extender market’s during the said period. The study provides a complete perspective about market’s growth throughout the research study in terms of value and volume (in US$ Mn and Mn Units) across various geographies, including Asia Pacific, South America, North America, Middle East & Africa (MEA), and Europe.

The report includes a detailed value chain analysis which is focused on providing a widespread view of the global home Wi-Fi router and extender market. Porter’s Five Forces analysis is also provided to understand the competitive scenario in the global home Wi-Fi router and extender market. The study incorporates market attractiveness analysis, wherein the market segments for device, and Wi-Fi Router are benchmarked based on their market size, growth rate, and attractiveness in terms of opportunity. In order to give a complete analysis of the overall competitive scenario in the home Wi-Fi router and extender market, every geographic region mentioned in the report is provided with attractiveness analysis.

A market overview chapter in the report explains the market trends and dynamics that include the market restraining factors, drivers, and opportunities for the current and future home Wi-Fi router and extender market. A market outlook analysis has also been provided globally in the report. Additionally, the report also provides analysis of different business strategies being adopted by the market leaders of the home Wi-Fi router and extender market. Market introduction chapter assists in gaining an idea of different trends and services related to home Wi-Fi router and extender along with their devices

Global Home Wi-Fi Router and Extender Market: Scope of the Report

The study provides a decisive view on the global home Wi-Fi router and extender market, by segmenting the market on the basis of device into Wi-Fi router and Wi-Fi extender. By Wi-Fi router, the market has been classified into with uplink port and with normal port. The report provides a detailed breakdown of the home Wi-Fi router and extender market region-wise and categorizes it at various levels, thus providing valuable insights at micro and macro levels.

The report further highlights the competitive scenario within the home Wi-Fi router and extender market, thus ranking all the major players according to the key recent developments and their geographic presence. The insights for the market are the result of our extensive primary interviews, secondary research, and in-house expert panel reviews. These market estimates have been analyzed by considering the impact of different economic, political, social, legal, and technological factors.

On the basis of country, North America market is bifurcated into Mexico, the U.S., and Rest of North America. Furthermore, Europe market is analyzed across Italy, France, Germany, and Rest of Europe. The home Wi-Fi router and extender market in APAC is also segmented at country level which includes China, Japan, India, Vietnam, Hong Kong, Thailand, and Rest of Asia Pacific. Middle East & Africa region covers the GCC, South Africa and Rest of Middle East & Africa. Similarly, South America region includes Brazil and Rest of South America. This report provides all the strategic information required to understand the home Wi-Fi router and extender market along with its device and application. Also, the report provides insights related to the components and different applications according to the various geographical regions mentioned above.

Global Home Wi-Fi Router and Extender Market: Research Methodology

The research methodology is a perfect combination of primary research, secondary research and expert panel reviews. Secondary sources include annual reports, company websites, SEC filings and investor presentations, national government documents, internal and external proprietary databases, statistical databases, relevant patent and regulatory databases, market reports, government publications, statistical databases, etc.

Primary research involves telephonic interviews, e-mail interactions, and face-to-face interviews for detailed and unbiased reviews on the home Wi-Fi router and extender market, across geographies. Primary interviews are usually conducted on an ongoing basis with industry experts and participants in order to get latest market insights and validate the existing data and analysis. Primary interviews offer new and fresh information on important factors such as market trends, market size, competitive landscape, growth trends, etc. These factors help to validate and strengthen secondary research findings. Moreover, the data collected and analyzed from secondary and primary research is again discussed and examined by our expert panel.

Global Home Wi-Fi Router and Extender Market: Competitive Dynamics

The research study includes profiles of leading companies operating in the global home Wi-Fi router and extender market. Market players have been profiled in terms of attributes such as company overview, financial overview, SWOT analysis, business strategies, and recent developments. Key players in the home Wi-Fi router and extender market are Actiontec Electronics, Inc, ASUS TeK Computer Inc, Belkin International, Inc., Cisco, Dell Inc, Devolo AG, D-Link Corp, Huawei Technologies Co. Ltd., Intel Corporation, Legrand SA, Netgear, Inc., Tenda Technology Inc., TP-Link Technologies Co., Ltd., and ZyXEL Communications Corp. among others. Companies are focusing on expanding their business through strategic acquisitions and partnerships with several end-use industries.

The home Wi-Fi router and extender market has been segmented as follows

Global Home Wi-Fi Router and Extender Market

By Device

  • Wi-Fi Router
  • Wi-Fi Extender

By Wi-Fi Router

  • With Uplink Port
  • With Normal Port

By Geography

  • North America
    • U.S.
    • Mexico
    • Rest of North America
  • Europe
    • Italy
    • Germany
    • France
    • Rest of Europe
  • Asia Pacific
    • Japan
    • India
    • China
    • Vietnam
    • Hong Kong
    • Thailand
    • Rest of APAC
  • Middle East & Africa (MEA)
    • GCC
    • South Africa
    • Rest of Middle East & Africa
  • South America
    • Brazil
    • Rest of South America