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Head-up Display Market Outlook, Trends, Analysis

Head-up Display Market by Type - Combiner Projected HUDs, Windshield Projected HUDs, by Application - Aviation, Automotive, Other (Sports, Gaming, etc.) 2015 - 2022

Head-up Display Market - Snapshot

A head-up display system refers to a computerized system, which is capable of projecting information on a screen placed in the immediate vicinity of the viewer. The information could also be displayed on a separate display. The head-up display system can perform multiple jobs, such as the projection of images and data. This system can present information in such a way that the viewer is able to view the external surroundings and the information at the same time. The features of these displays are proving to be extremely beneficial, which is likely to foster the growth of the global head-up display market in the near future.

Widen Scope of Application to Pave Way for Lucrative Market Growth

Earlier, these displays were mostly used for the aviation sector but now, given its benefits, many other end-use sectors such as military aircraft, automobiles have adopted the gadget. Increased adoption is likely to trigger the growth of the global head-up display market.

In the last few years, head-up displays were put up on civil aircraft through a secondary screen. Of late, this display system is finding utilization in several dynamic application areas, which comprises

  • motorcycle helmets
  • automobile windscreens

In motorcycles, the data is displayed on the visor, which makes it easier for the ride to view the information and pay attention to the road as well. Gesture recognition and voice control are the latest add-ons in the head-up display systems designed for the automotive. This feature is likely to shoot up the demand for the product in the automobile sector.

Global Head-up Display Market: Snapshot

The global head-up display market is expected to gain traction in the next few years. The enhanced driving experience making use of the AR-based head-up displays is considered as the key factor likely to enhance the growth of the overall market in the coming few years. The key players in the market are making notable efforts to handle the fatal errors in head-up display technology. However, the convenience offered by the combination of satellite navigation technology and head-up display system is predicted to accelerate the growth of the global market throughout the forecast period.

Rising Trend of Augmented Reality to Enhance Global Head-up Display Market

According to the market research study by Transparency Market Research, in 2014, the global market for head-up displays was worth US$1.76 bn and is projected to reach a value of US$7.05 bn by the end of 2022. The market is estimated to register a healthy growth rate in the coming years.

A significant rise in the awareness regarding passenger and vehicle safety and the rise in the demand for connected vehicles are the key factors that are projected to enhance the growth of the global head-up display market in the coming years. The rising demand for technologically advanced HUDs and augmented reality is expected to enhance the growth of the HUD market are further projected to support the growth of the global market in the next few years. On the flip side, the fatal errors in HUD display technology and the large space requirement in the automotive cockpit are projected to restrict the market growth in the coming few years. Nonetheless, the rise in the demand for semi-autonomous and electric vehicles is predicted to support the growth of the market in the near future. 

Strong Growth of Automotive Sector to Drive North America Market

From a regional perspective, North America is expected to hold a major share of the global head-up display market in the next few years. This region is predicted to register a healthy growth rate in the near future, thanks to the high military modernization. In addition to this, the rapid growth of the luxury car industry is predicted to support in the expansion of the HUDs market in this region. Furthermore, Europe is estimated to remain in the second position in terms of revenue and offer lucrative opportunities for the market players in the coming years. On the other hand, Asia Pacific is predicted to register a strong growth rate in the near future, thanks to the significant rise in the demand for high-end cars, especially from developing economies.

The global market for head-up displays is competitive in nature and is expected to witness healthy competition among the key players in the next few years. In order to enhance their market penetration, the key players are emphasizing on expansion of the product portfolio and research activities. In addition to this, the rising mergers and acquisitions and collaborations are projected to offer growth opportunities for the market players in the coming few years.

key players

  • BAE Systems
  • Continental AG
  • Denso Corporation
  • Honeywell Aerospace
  • Microvision, Inc.
  • Nippon Seiki Co., Ltd.
  • Panasonic Automotive Systems
  • Pioneer Corporation
  • Robert Bosch
  • Rockwell Collins
  • Saab
  • Thales Group
  • Visteon Corporation
  • Yazaki Corporation

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Frequently Asked Questions

Which is the leading application in the head-up display market?

The head-up display market is led by the automotive application. The market for automotive HUDs is primarily driven by the increase in adoption of advanced driving assistance systems by OEMs across vehicle types and consumer demand for in-vehicle safety features that potentially reduce collisions and injuries caused by human-driver errors.

What would be the driving factor for widespread adoption of head-up display?

The combination of satellite navigation technology and HUD system drives the HUD market for automotive applications. In this technology, navigation information related to the vehicle is directly projected on the windshield. This helps drivers to remain focused on driving as well as easily follow the navigation instructions displayed on the windshield.

How would augmented reality technology benefit the head-up display market?

Monitoring multiple in-vehicle displays while driving can trigger mishaps on the road. To reduce cognitive workload while driving, AR-based HUD systems can reduce distraction and make driving safer. Driver information, assistance, and attention management can be viewed, along with real-time traffic conditions, on the windshield in the driver’s line of sight.

What are some restraints for growth of the global head-up display market?

Incorrect interpretation of symbols used in head-up displays is hampering growth of the global head-up display market.

Who are the key players in Head-up Display Market?

The prominent players operating in the head-up display market are BAE Systems plc, Continental AG, Nippon Seiki Co. Ltd., Thales Group, and Rockwell Collins Inc.

Chapter 1 Preface
1.1 Report Description
1.2 Market Segmentation
1.3 Research Methodology
      1.3.1 Sources
      1.3.2 Secondary Research
      1.3.3 Primary Research

Chapter 2 Executive Summary
2.1 Market Snapshot: Global Head-Up Display (HUD) Market (2014 and 2022)
2.2 Global Head-Up Display (HUD) Market, 2013 – 2022, Revenue (US$ Bn) and Y-o-Y Growth (%)
2.3 Global Head-Up Display (HUD) Market, by Type, 2014 (US$ Bn)
2.4 Global Head-Up Display (HUD) Market, by Applications, 2014 (US$ Bn)
2.5 Global Head-Up Display (HUD) Market, by Geography, 2014 (US$ Bn)

Chapter 3 Global Head-Up Display (HUD) Market Overview
3.1 Overview
3.2 Key Trends Analysis
3.3 Market Drivers
      3.3.1 Drivers
              3.3.1.1 Rising demand from automotive and aviation sectors driving the HUDs market
              3.3.1.2 Strong growth in the high-end and luxury car segment primarily in emerging economies providing growth impetus to the market
      3.3.2 Restraints
              3.3.2.1 High manufacturing cost restraining HUD adoption globally
      3.3.3 Opportunities
              3.3.3.1 Augmented reality automotive HUDs hold immense growth potential in the coming years
              3.3.3.2 Incorporation of HUDs in mid-range car segment anticipated to boost market growth
              3.3.3.3 Incorporation of latest technologies such as speech and gesture recognition
3.4 Global Head-Up Display (HUD) Market Analysis, By Type, 2013 – 2022 (US$ Bn)
      3.4.1 Overview
              3.4.1.1 Global Head-Up Display (HUD) Market, by Type – Market Share and Forecast, 2014 vs 2022 (Value %)
      3.4.2 Combiner Projected HUDs
              3.4.2.1 Global Head-Up Display (HUD) Market Revenue Growth for Combiner Projected HUDs, 2013 – 2022 (US$ Bn)
      3.4.3 Windshield Projected HUDs
              3.4.3.1 Global Head-Up Display (HUD) Market Revenue Growth for Windshield Projected HUDs, 2013 – 2022 (US$ Bn)
3.5 Global Head-Up Display (HUD) Market Analysis, By Applications, 2013 – 2022 (US$ Bn)
      3.5.1 Overview
              3.5.1.1 Global Head-Up Display (HUD) Market, by Applications – Market Share and Forecast, 2014 vs 2022 (Value %)
      3.5.2 Automotive
              3.5.2.1 Overview
                        3.5.2.1.1 Global Head-Up Display (HUD) Market Revenue Growth in Automotive, 2013 – 2022 (US$ Bn)
              3.5.2.2 Premium Cars
                        3.5.2.2.1 Global Head-Up Display (HUD) Market Revenue Growth in Premium Cars, 2013 – 2022 (US$ Bn)
              3.5.2.3 Sports Cars
                        3.5.2.3.1 Global Head-Up Display (HUD) Market Revenue Growth in Sports Cars, 2013 – 2022 (US$ Bn)
              3.5.2.4 Mid-segment Cars
                        3.5.2.4.1 Global Head-Up Display (HUD) Market Revenue Growth in Mid-segment Cars, 2013 – 2022 (US$ Bn)
      3.5.3 Aviation
              3.5.3.1 Global Head-Up Display (HUD) Market Revenue Growth in Aviation, 2013 – 2022 (US$ Bn)
      3.5.4 Other Applications (Sports, Gaming, etc.)
                        3.5.4.1.1 Global Head-Up Display (HUD) Market Revenue Growth in Other Applications (Sports, Gaming, etc.), 2013 – 2022 (US$ Bn)
3.6 Competitive Landscape
      3.6.1 Market Positioning of Key Players, 2014
      3.6.2 Competitive Strategies Adopted by Leading Players

Chapter 4 North America Head-Up Display (HUD) Market Analysis
4.1 Overview
      4.1.1 North America Head-Up Display (HUD) Market Revenue and Y-o-Y Growth, 2013 – 2022 (US$ Bn)
4.2 North America Head-Up Display (HUD) Market Analysis, by Type, 2013 – 2022
      4.2.1 Overview
              4.2.1.1 North America Head-Up Display (HUD) Market Revenue and Forecast, by Type, 2013 – 2022 (US$ Bn)
4.3 North America Head-Up Display (HUD) Market Analysis, By Applications, 2013 – 2022
      4.3.1 Overview
              4.3.1.1 North America Head-Up Display (HUD) Market Revenue and Forecast, by Applications, 2013 – 2022 (US$ Bn)
              4.3.1.2 North America Head-Up Display (HUD) Market Revenue and Forecast, by Automotive Applications, 2013 – 2022 (US$ Bn)
4.4 North America Head-Up Display (HUD) Market Analysis, by Geography, 2013 – 2022 (%)
      4.4.1 Overview
              4.4.1.1 North America Head-Up Display (HUD) Market Revenue and Forecast, by Geography, 2013 – 2022 (US$ Bn)

Chapter 5 Europe Head-Up Display (HUD) Market Analysis
5.1 Overview
      5.1.1 Europe Head-Up Display (HUD) Market Revenue and Y-o-Y Growth, 2013 – 2022 (US$ Bn)
5.2 Europe Head-Up Display (HUD) Market Analysis, By Type, 2013 – 2022
      5.2.1 Overview
              5.2.1.1 Europe Head-Up Display (HUD) Market Revenue and Forecast, by Type, 2013 – 2022 (US$ Bn)
5.3 Europe Head-Up Display (HUD) Market Analysis, By Applications, 2013 – 2022
      5.3.1 Overview
              5.3.1.1 Europe Head-Up Display (HUD) Market Revenue and Forecast, by Applications, 2013 – 2022 (US$ Bn)
              5.3.1.2 Europe Head-Up Display (HUD) Market Revenue and Forecast, by Automotive Applications, 2013 – 2022 (US$ Bn)
5.4 Europe Head-Up Display (HUD) Market Analysis, by Geography, 2013 – 2022
      5.4.1 Overview
              5.4.1.1 Europe Head-Up Display (HUD) Market Revenue and Forecast, by Geography, 2013 – 2022 (US$ Bn)

Chapter 6 Asia Pacific Head-Up Display (HUD) Market Analysis
6.1 Overview
      6.1.1 Asia Pacific Head-Up Display (HUD) Market Revenue and Y-o-Y Growth, 2013 – 2022 (US$ Bn)
6.2 Asia Pacific Head-Up Display (HUD) Market Analysis, by Type, 2013 – 2022
      6.2.1 Overview
              6.2.1.1 Asia Pacific Head-Up Display (HUD) Market Revenue and Forecast, by Type, 2013 – 2022 (US$ Bn)
6.3 Asia Pacific Head-Up Display (HUD) Market Analysis, By Applications, 2013 – 2022
      6.3.1 Overview
              6.3.1.1 Asia Pacific Head-Up Display (HUD) Market Revenue and Forecast, by Applications, 2013 – 2022 (US$ Bn)
              6.3.1.2 Asia Pacific Head-Up Display (HUD) Market Revenue and Forecast, by Automotive Applications, 2013 – 2022 (US$ Bn)
6.4 Asia Pacific Head-Up Display (HUD) Market Revenue and Forecast, by Geography, 2013 – 2022 (US$)
      6.4.1 Overview
              6.4.1.1 Asia Pacific Head-Up Display (HUD) Market Revenue and Forecast, by Geography, 2013 – 2022 (US$ Bn)

Chapter 7 MEA Head-Up Display (HUD) Market Analysis
7.1 Overview
      7.1.1 MEA Head-Up Display (HUD) Market Revenue and Y-o-Y Growth, 2013 – 2022 (US$ Bn)
7.2 MEA Head-Up Display (HUD) Market Analysis, by Type, 2013 – 2022
      7.2.1 Overview
              7.2.1.1 MEA Head-Up Display (HUD) Market Revenue and Forecast, by Type, 2013 – 2022 (US$ Bn)
7.3 MEA Head-Up Display (HUD) Market Analysis, By Applications, 2013 – 2022
      7.3.1 Overview
              7.3.1.1 MEA Head-Up Display (HUD) Market Revenue and Forecast, by Applications, 2013 – 2022 (US$ Bn)
              7.3.1.2 MEA Head-Up Display (HUD) Market Revenue and Forecast, by Automotive Applications, 2013 – 2022 (US$ Bn)
7.4 MEA Head-Up Display (HUD) Market Analysis, by Geography, 2013 – 2022
      7.4.1 Overview
              7.4.1.1 MEA Head-Up Display (HUD) Market Revenue and Forecast, by Geography, 2013 – 2022 (US$ Bn)

Chapter 8 Latin America Head-Up Display (HUD) Market Analysis
8.1 Overview
      8.1.1 Latin America Head-Up Display (HUD) Market Revenue and Y-o-Y Growth, 2013 – 2022 (US$ Bn)
8.2 Latin America Head-Up Display (HUD) Market Analysis, by Type, 2013 – 2022
      8.2.1 Overview
              8.2.1.1 Latin America Head-Up Display (HUD) Market Revenue and Forecast, by Type, 2013 – 2022 (US$ Bn)
8.3 Latin America Head-Up Display (HUD) Market Analysis, By Applications, 2013 – 2022
      8.3.1 Overview
              8.3.1.1 Latin America Head-Up Display (HUD) Market Revenue and Forecast, by Applications, 2013 – 2022 (US$ Bn)
              8.3.1.2 Latin America Head-Up Display (HUD) Market Revenue and Forecast, by Automotive Applications, 2013 – 2022 (US$ Bn)
8.4 Latin America Head-Up Display (HUD) Market Analysis, by Geography, 2013 – 2022
      8.4.1 Overview
              8.4.1.1 Latin America Head-Up Display (HUD) Market Revenue and Forecast, by Geography, 2013 – 2022 (US$ Bn)

Chapter 9 Company Profiles
9.1 BAE Systems plc
9.2 Rockwell Collins, Inc.
9.3 Continental Corporation
9.4 Delphi Automotive PLC
9.5 Denso Corporation
9.6 Johnson Controls, Inc.
9.7 Pioneer Corporation
9.8 Microvision, Inc.
9.9 Nippon Seiki Co. Ltd.
9.10 Esterline Technologies Corporation
9.11 Yazaki Corporation
9.12 Thales Group

List of Tables

TABLE 1 Market Snapshot: Global Head-Up Display (HUD) Market (2014 and 2022)
TABLE 2 Impact Analysis of Drivers
TABLE 3 Luxury Car Sale in India, 2012 – 2014
TABLE 4 Impact Analysis of Restraints
TABLE 5 North America Head-Up Display (HUD) Market Revenue and Forecast, by Type, 2013 – 2022 (US$ Bn)
TABLE 6 North America Head-Up Display (HUD) Market Revenue and Forecast, by Applications, 2013 – 2022 (US$ Bn)
TABLE 7 North America Head-Up Display (HUD) Market Revenue and Forecast, by Automotive Applications, 2013 – 2022 (US$ Bn)
TABLE 8 North America Head-Up Display (HUD) Market Revenue and Forecast, by Geography, 2013 – 2022 (US$ Bn)
TABLE 9 Europe Head-Up Display (HUD) Market Revenue and Forecast, by Type, 2013 – 2022 (US$ Bn)
TABLE 10 Europe Head-Up Display (HUD) Market Revenue and Forecast, by Applications, 2013 – 2022 (US$ Bn)
TABLE 11 Europe Head-Up Display (HUD) Market Revenue and Forecast, by Automotive Applications, 2013 – 2022 (US$ Bn)
TABLE 12 Europe Head-Up Display (HUD) Market Revenue and Forecast, by Geography, 2013 – 2022 (US$ Bn)
TABLE 13 Asia Pacific Head-Up Display (HUD) Market Revenue and Forecast, by Type, 2013 – 2022 (US$ Bn)
TABLE 14 Asia Pacific Head-Up Display (HUD) Market Revenue and Forecast, by Applications, 2013 – 2022 (US$)
TABLE 15 Asia Pacific Head-Up Display (HUD) Market Revenue and Forecast, by Automotive Applications, 2013 – 2022 (US$ Bn)
TABLE 16 Asia Pacific Head-Up Display (HUD) Market Revenue and Forecast, by Geography, 2013 – 2022 (US$ Bn)
TABLE 17 MEA Head-Up Display (HUD) Market Revenue and Forecast, by Type, 2013 – 2022 (US$ Bn)
TABLE 18 MEA Head-Up Display (HUD) Market Revenue and Forecast, by Applications, 2013 – 2022 (US$ Bn)
TABLE 19 MEA Head-Up Display (HUD) Market Revenue and Forecast, by Automotive Applications, 2013 – 2022 (US$ Bn)
TABLE 20 MEA Head-Up Display (HUD) Market Revenue and Forecast, by Geography, 2013 – 2022 (US$ Bn)
TABLE 21 Latin America Head-Up Display (HUD) Market Revenue and Forecast, by Type, 2013 – 2022 (US$ Bn)
TABLE 22 Latin America Head-Up Display (HUD) Market and Forecast, by Applications, 2013 – 2022 (US$ Bn)
TABLE 23 Latin America Head-Up Display (HUD) Market Revenue and Forecast, by Automotive Applications, 2013 – 2022 (US$ Bn)
TABLE 24 Latin America Head-Up Display (HUD) Market Revenue and Forecast, by Geography, 2013 – 2022 (US$ Bn)

List of Figures

FIG. 1 Global Head-Up Display (HUD) Market: Market Segmentation
FIG. 2 Global Head-Up Display (HUD) Market, 2013 – 2022, Revenue (US$ Bn) and Y-o-Y Growth (%)
FIG. 3 Global Head-Up Display (HUD) Market, by Type, 2014 (US$ Bn)
FIG. 4 Global Head-Up Display (HUD) Market, by Applications, 2014 (US$ Bn)
FIG. 5 Global Head-Up Display (HUD) Market, by Geography, 2014 (US$ Bn)
FIG. 6 Global Head-Up Display (HUD) Market, by Type – Market Share and Forecast, 2014 vs 2022 (Value %)
FIG. 7 Global Head-Up Display (HUD) Market Revenue Growth for Combiner Projected HUDs, 2013 – 2022 (US$ Bn)
FIG. 8 Global Head-Up Display (HUD) Market Revenue Growth for Windshield Projected HUDs, 2013 – 2022 (US$ Bn)
FIG. 9 Global Head-Up Display (HUD) Market, by Applications – Market Share and Forecast, 2014 vs 2022 (Value %)
FIG. 10 Global Head-Up Display (HUD) Market Revenue Growth in Automotive, 2013 – 2022 (US$ Bn)
FIG. 11 Global Head-Up Display (HUD) Market Revenue Growth in Premium Cars, 2013 – 2022 (US$ Bn)
FIG. 12 Global Head-Up Display (HUD) Market Revenue Growth in Sports Cars, 2013 – 2022 (US$ Bn)
FIG. 13 Global Head-Up Display (HUD) Market Revenue Growth in Mid-segment Cars, 2013 – 2022 (US$ Bn)
FIG. 14 Global Head-Up Display (HUD) Market Revenue Growth in Aviation, 2013 – 2022 (US$ Bn)
FIG. 15 Global Head-Up Display (HUD) Market Revenue Growth in Other Applications (Sports, Gaming, etc.), 2013 – 2022 (US$ Bn)
FIG. 16 Head-Up Display (HUD) Market Positioning Analysis, 2014
FIG. 17 North America Head-Up Display (HUD) Market Revenue and Y-o-Y Growth, 2013 – 2022 (US$ Bn)
FIG. 18 Europe Head-Up Display (HUD) Market Revenue and Y-o-Y Growth, 2013 – 2022 (US$ Bn)
FIG. 19 Asia Pacific Head-Up Display (HUD) Market Revenue and Y-o-Y Growth, 2013 – 2022 (US$ Bn)
FIG. 20 MEA Head-Up Display (HUD) Market Revenue and Y-o-Y Growth, 2013 – 2022 (US$ Bn)
FIG. 21 Latin America Head-Up Display (HUD) Market Revenue and Y-o-Y Growth, 2013 – 2022 (US$ Bn)

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