The global market for augmented reality in surgical navigation systems is expected to grow during the forecast period due to increased demand for robot-assisted surgery, escalation of minimally invasive surgery demand, and increased incidence of the target disorder.
According to Intuitive Surgical’s 2023 annual report, the installed base of da Vinci systems totaled 8,606 systems worldwide, with a large portion concentrated on primary healthcare markets such as the United States, Europe, and Asia.
It has also been estimated that in 2023, there were 2,286,000 surgical procedures completed using this technology, highlighting the role of RAS in the contemporary healthcare marketplace. Augmented reality in surgical navigation systems supports surgeons in obtaining the target anatomical destination for the patient.
Navigation in surgery often involves imaging systems, including computed tomography (CT) scanners and magnetic resonance imaging (MRI). Intraoperative navigation and imaging systems allow for imaging in which the navigation instrument contacts the anatomical portion of the patient’s body. Surgical navigation systems are frequently used in neurosurgery, spine surgery, orthopedic surgery, and ENT surgery.
Increase in demand as compared to earlier models and easy availability due to improvement in supply channels in addition to increased demand for minimally invasive and non-invasive products, will drive the global surgical navigation systems market during the projection period.
Navigation-assisted surgery limits the trauma risk and increases precision of the surgeries. Due to advantages such as fast wound healing, reduced length of stay, and less pain, demand for minimally invasive surgical procedures is growing globally. This has resulted in a proliferation of surgical navigation systems.
Due to various advantages as compared to open surgeries, the need for minimally invasive procedures is increasing. For example, procedures that provide minimal bleeding, reduced chance of postoperative infection, reduced chance of complications, shorter hospitalization, and rapid recovery are desirable.
Today, these procedures utilize robot-assisted navigation system-based techniques. Surgical navigation systems are being widely utilized for minimally invasive surgeries within neurosurgery and orthopedic procedures.
Minimally invasive techniques lead to faster recovery times and are easier and precise than the traditional therapy or treatment alternatives. This has contributed to the widespread adoption and acceptance of medical surgical navigation systems across medical facilities and centers. The increasing trend of computer guided and robotic minimally invasive surgery will help support the global market too.
Manufacturers are striving to build awareness concerning the use and benefits of surgical navigation technology and promote its use among healthcare providers and patients. Manufacturers of surgical navigation systems in developed countries (specifically U.S.-led markets) have begun reaching out to local communities to promote surgical navigation systems through Continual Medical Education (CME) classes.
In addition to medical training and operation room assistance, key players in the market have made available fee-per-use facilities, technical maintenance support, and 24X7 customer portal facilities to promote per unit sales of the products that comprise surgical navigation systems. This is expected to lead to greater uptake of surgical navigation systems across the globe.
The integration of Navigation & AR Software in surgical navigation systems market are experiencing considerable growth due to technological advances and an increasing demand for precision in surgical procedures. Navigation and AR software can add an additional layer of intricacy to surgical navigation systems allowing for real-time three-dimensional visualization of the operative field.
Navigation systems can provide pre-operative imaging, fusing this data with real-time tracking of surgical instruments in the operative field. This serves as an aid for the surgeon navigating intricate anatomy with more precision and accuracy.
Augmented Reality can increase this visualization process, as it adds digital content to the common environment which allows the surgeon to plan and act with enhanced contextualization and precision. As technology continues to evolve and healthcare systems implement more digital transformation, the role of Navigation & AR Software will increase, solidifying itself to be an integral part of the augmented reality surgical ecosystem.
North America's augmented reality in surgical navigation systems market dominated the global market in 2024, accounting for 41.5% of total revenue. The region's leadership stems from numerous distinct characteristics such as advanced healthcare infrastructure, a robust research and development capacity, a community of early technology adopters, and the presence of leading market players.
North America has become a market leader in the adoption of advanced technologies such as augmented reality (AR) in clinical practice, particularly in the specialty of surgery where accuracy and real-time visualization are critical.
The extensive investment in healthcare services and advanced medical facilities in North America, especially in the U.S. and Canada, facilitates healthcare to assist in strengthening healthcare systems- benefitting hospitals and surgical centers that, in turn, enables spending to contribute to sophistication in their technologies (e.g. AR systems).
The existence of health education institutions and hospitals with advanced levels of medical machinery creates a favorable environment for the usage of AR devices to assist in surgical situations.
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Augmented Reality in Surgical Navigation Systems Market
