Global Atmospheric Water Generator Market: Overview
Atmospheric water generation refers to the technique of obtaining water of various purity grades from the atmosphere. Atmospheric water generation has risen in demand rapidly in the last few years owing to the steady fall in the availability of fresh water. Atmospheric changes caused by global climate change have resulted in average temperatures rising all over the world, leading to a decline in the amount of fresh water available to humans for residential as well as industrial purposes. This is expected to continue in the coming years, with the per capita availability of water expected to drop steadily in the coming years. Rising awareness regarding the ill effects of these factors has helped boost the global atmospheric water generation market.
Atmospheric water generation is primarily done in two ways: cooling condensation and wet desiccation. Of these, cooling condensation is by far the largest segment of the global atmospheric water generator market. Cooling condensation systems function by concentrating humid air and cooling it down to temperatures that turn the water vapor into dew. The ease of use of this system and its high efficiency have made it the preferred system in the global atmospheric water generator market.
On the other hand, wet desiccation atmospheric water generators utilize hygroscopic compounds to soak up water from the air, and then separate the water from the compound to acquire pure water. Various substances, including brine, reactive lithium halides, and silica gel, can be used in wet desiccation atmospheric water generators. Though demand for wet desiccation systems is rising, the global atmospheric water generator market is expected to be thoroughly dominated by the cooling condensation segment in the coming years.
Global Atmospheric Water Generator Market: Drivers and Restraints
The major driver propelling the global atmospheric water generator market is the rising acknowledgment of the adverse effects of climate change on global availability of freshwater. Human activities, such as rapid industrialization and urbanization, have also had a part to play in the exacerbation of global climate change. As a result, several governments around the world have shown a keen interest in establishing atmospheric water generation infrastructure for both residential and commercial needs. The easy operation of atmospheric water generators and their high output ratio means that widespread residential application of atmospheric water generators is feasible, which could ameliorate the problem of water shortage significantly.
Despite the dominance of cooling condensation systems in the global atmospheric water generator market, the wet desiccation segment is expected to enjoy rising demand in the coming years. The major reason for this is that cooling condensation systems require high amounts of electricity, which can entail yet more damage to the environment in countries that haven’t yet utilized renewable sources to their full capacity. The lower power requirement of wet desiccation systems will thus propel the segment in the coming years, aided by R&D into improving the performance of substances used to soak up water. This remains a highly lucrative research avenue for players in the atmospheric water generator market.
The preexisting utilization of water desalination as a useful means of acquiring water from the environment is a major restraint on the atmospheric water generator market. However, the cost advantage and higher efficiency of advanced atmospheric water generators will help the market for the latter overtake the water desalination market in the near future.
Global Atmospheric Water Generator Market: Regional Overview
The dynamic industrial sector in developing Asia Pacific countries, allied to the rampant urbanization seen in the region, has played a major part in propelling the global atmospheric water generator market. The rising need for fresh water will keep this regional market among the leaders in the global atmospheric water generator market. Along with Asia Pacific, the Middle East and Africa is also expected to emerge as a major player in the global market. The drastic water scarcity in this region and the high costs of establishing large-scale desalination plants will ensure steady demand for atmospheric water generation from this region.
Major players operating in the global atmospheric water generator market include Saisons Technocom Pvt. Ltd., Dew Point Manufacturing, WaterMaker India Pvt. Ltd., Island Sky Corporation, Atlantis Solar, Air2Water LLC, etc.
This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.
Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:
- Customer Experience Maps
- Insights and Tools based on data-driven research
- Actionable Results to meet all the business priorities
- Strategic Frameworks to boost the growth journey
The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.
The following regional segments are covered comprehensively:
- North America
- Asia Pacific
- Latin America
- The Middle East and Africa
The EIRS quadrant framework in the report sums up our wide spectrum of data-driven research and advisory for CXOs to help them make better decisions for their businesses and stay as leaders.
Below is a snapshot of these quadrants.
1. Customer Experience Map
The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.
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The various insights in the study are based on elaborate cycles of primary and secondary research the analysts engage with during the course of research. The analysts and expert advisors at TMR adopt industry-wide, quantitative customer insights tools and market projection methodologies to arrive at results, which makes them reliable. The study not just offers estimations and projections, but also an uncluttered evaluation of these figures on the market dynamics. These insights merge data-driven research framework with qualitative consultations for business owners, CXOs, policy makers, and investors. The insights will also help their customers overcome their fears.
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The findings presented in this study by TMR are an indispensable guide for meeting all business priorities, including mission-critical ones. The results when implemented have shown tangible benefits to business stakeholders and industry entities to boost their performance. The results are tailored to fit the individual strategic framework. The study also illustrates some of the recent case studies on solving various problems by companies they faced in their consolidation journey.
4. Strategic Frameworks
The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.
The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:
1. What can be the best investment choices for venturing into new product and service lines?
2. What value propositions should businesses aim at while making new research and development funding?
3. Which regulations will be most helpful for stakeholders to boost their supply chain network?
4. Which regions might see the demand maturing in certain segments in near future?
5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?
6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?
7. Which government regulations might challenge the status of key regional markets?
8. How will the emerging political and economic scenario affect opportunities in key growth areas?
9. What are some of the value-grab opportunities in various segments?
10. What will be the barrier to entry for new players in the market?
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