CHAPTER 1 EXECUTIVE SUMMARY
CHAPTER 2 CHINA OSTEOPOROSIS MARKET ANALYSIS, 2009 – 2015
2.1 MARKET OVERVIEW
2.2 50+ CHINESE POPULATION GROWTH TREND 2007 - 2050
2.3 CHINA POPULATION AGE STRUCTURE, 2010
2.4 CHINESE POPULATION WITH OSTEOPOROSIS, 2008 - 2050 (MILLION)
2.5 DRIVING FACTOR ANALYSIS OF CHINA OSTEOPOROSIS MARKET
2.5.1 BARGAINING POWER OF CUSTOMERS: MEDIUM/HIGH
2.5.2 BARGAINING POWER OF SUPPLIERS: LOW
2.5.3 THREAT OF SUBSTITUTE PRODUCTS: MEDIUM
2.5.4 THREAT OF ENTRY OF NEW COMPETITORS: LOW
2.5.5 INTENSITY OF COMPETITIVE RIVALRY: HIGH
2.6 APPROVED OSTEOPOROSIS TREATMENT LANDSCAPE
2.7 COMPETITIVE STRATEGIES
CHAPTER 3 CHINA OSTEOPOROSIS DRUGS MARKET
3.1 MARKET OVERVIEW
3.2 CHINESE OSTEOPOROSIS MARKET ESTIMATE & FORECAST, 2009 - 2015
3.3 DRIVERS
3.3.1 INCREASING AWARENESS OF OSTEOPOROSIS AMONG PATIENTS AS WELL AS PHYSICIANS
3.3.2 IMPROVEMENT IN THE RATE OF DIAGNOSIS
3.3.3 BABY BOOMER GENERATION AND INCREASED LIFE EXPECTANCY
3.3.4 HEREDITARY EFFECT AND SEDENTARY LIFESTYLE
3.3.5 SMOKING AND ALCOHOLISM
3.4 RESTRAINTS AND OPPORTUNITIES
3.4.1 REIMBURSEMENT POLICIES
3.4.2 PATIENT AND PHYSICIAN EDUCATION
3.4.3 SIGNIFICANT CLINICAL UNMET NEEDS
3.5 BISPHOSPHONATE DRUGS MARKET ANALYSIS & FORECAST, 2009 – 2015
3.6 SERM DRUGS MARKET ANALYSIS & FORECAST, 2009 – 2015
3.7 PARATHYROID HORMONE DRUGS MARKET ANALYSIS & FORECAST, 2010 - 2015
3.8 CALCITONIN DRUGS MARKET ANALYSIS & FORECAST, 2009 – 2015
3.9 DENOSUMAB DRUGS MARKET ANALYSIS: NOT COMMERCIALIZED
CHAPTER 4 GLOBAL OSTEOPOROSIS DRUGS MARKET ANALYSIS AND FORECAST, 2009 – 2015
4.1 MARKET OVERVIEW
4.2 GLOBAL OSTEOPOROSIS MARKET ESTIMATE & FORECAST, 2009 – 2015
4.3 GLOBAL BISPHOSPHONATE DRUGS MARKET ANALYSIS & FORECAST,
2009 – 2015
4.4 GLOBAL SERM DRUGS MARKET ANALYSIS & FORECAST, 2009 – 2015
4.5 GLOBAL PARATHYROID HORMONE DRUGS MARKET ANALYSIS & FORECAST, 2009 – 2015
4.6 GLOBAL CALCITONIN DRUGS MARKET ANALYSIS & FORECAST, 2009 – 2015
4.7 GLOBAL DENOSUMAB DRUGS MARKET ANALYSIS & FORECAST, 2010 – 2015
4.8 PIPELINE DRUGS IN OSTEOPOROSIS MARKET ANALYSIS
4.8.1 ODANACATIB (MK 0822)
4.8.2 APRELA (BAZEDOXIFENE)
CHAPTER 5 RECOMMENDATION