This study reflects the global alcoholic beverages market dynamics and identifies the key growth factors by product category, geography, and consumer consumption trends. The report contains extensive analysis of the alcoholic beverages market of various regions including France, Germany, Italy, Spain, Belgium, UK and the US.
The global alcoholic beverages product market has been broadly categorized into three sub segments that include beer, spirit, and wine. The wine segment dominates the alcoholic beverages market with more than 35 per cent of market share. They top six beer players are estimated to account for more than 50 per cent of the global beer market. The key players are forming strategy alliances globally, especially in developing countries that include India, China, Brazil, and Russia to gain a competitive advantage.