Get In Touch

Virus Tracker Apps Market: Introduction

Smartphone apps are playing a significant role in the response to the COVID-19 pandemic. These apps are being used to track infected people, issue self-quarantine guidelines, provide the latest communication to citizens, and ease the burden on the healthcare staff. These apps have been downloaded by millions of people across the world, from South Korea to Poland. The European Union is planning to roll out its app and has issued guidelines for the same. Apple and Google, two Silicon Valley tech giants, have joined hands for the development of an app that would assist healthcare organizations.

The technology of virus tracking apps is designed to slow the spread of coronavirus by tracking whom a person has been in close contact with. The technology uses a Bluetooth-based system that stores data on individual’s telephone device and not a central database. When a person officially tests positive for COVID-19, the system can send a notification to anyone who was recently near that person, telling him/her to contact their local health authority and obtain medical advice and a coronavirus test.

Request a sample to get extensive insights into the Virus Tracker Apps Market

Key Drivers, Restraints, and Opportunities of Virus Tracker Apps Market:

Technology has come to the rescue in diagnosing those affected, identifying hotspots, and obtaining real-time updates. An issue of data privacy exists; however, most app developers are presently trying to put mechanisms in place to safeguard user privacy. Some of the most popular smartphone apps to track Covid-19 outbreak are CovidWatch, TraceTogether, Aarogya Setu, HaMagen, and NHS smartphone app.

Google and Apple recently announced a partnership agreement to facilitate the installation of COVID-19 tracking applications developed by governments via Android and Apple operating systems on mobile devices. The idea would be to make it easier for these ‘apps’ to be automatically downloaded as part of smartphone system updates. Google and Apple’s mobile operating systems power more than 99% of the world’s smartphones.

The apps offer unprecedented access to personal data, which could be exploited by authorities or even third-parties, despite pledges that information would be kept out of reach. Moreover, the apps run continuously in the background to track activities, which consumes significant battery life and hence, people are not happy with these apps. The factors mentioned above are likely to restrain the global virus tracing apps market.

North America to Capture Major Share of Global Virus Tracker Apps Market:

Asia Pacific is currently leading the global market due to the recent outbreak of COVID-19 and governments of China and India have made it mandatory for people in their respective countries to download virus tracking applications. Globally, countries in Asia were among the first to roll out tracing apps, with China launching several that use either direct geolocalisation via cellphone networks, or data compiled from train and airline travel or highway checkpoints. The Government of India launched the Aarogya Setu ("Bridge to Health") app, with quite 100 million downloads since April—less than one-tenth of its population, since just one in four people in India owns a smartphone.

South Korea, for its part, issued mass cellphone alerts announcing locations visited by infected patients, and ordered a tracking app installed on the phone of anyone ordered into isolation—aggressive measures that helped limit deaths to only a couple of hundred in a population of 51 million.

Australia's COVIDSafe app, unrolled in April, has been downloaded 6.1 million times by roughly 15 million smartphone users; however, no data is available on what percentage remain active daily

Concerns about privacy protection are particularly acute in Europe, where officials have called for collaborative efforts that might include intense oversight to make sure users know when and the way personal data is being exploited. A nonprofit coalition, Pan-European Privacy-Preserving Proximity Tracing (PEPP-PT), was established to supply technologies for building apps; however, in numerous cases governments have struck out on their own.

Several Gulf countries including Saudi Arabia , the United Arab Emirates, Qatar, and Bahrain have unrolled Bluetooth tracing apps—Doha has even made its use mandatory, warning that violators face up to 3 years in jail, prompting a rare backlash over privacy concerns.

To understand how our report can bring difference to your business strategy, Ask for a brochure

Key Players in Virus Tracking Apps Market:

  • Apple Inc.
  • Google, LLC
  • Microsoft
  • HealthLynked
  • QuantUrban
  • China Electronics Technology Group Corporation (CETC)
  • B-Secur
  • Baidu Inc.
  • Tencent
  • Locix, Inc.


Virus Tracker Apps Market, by Platform

  • iOS
  • Android
  • Other

Virus Tracker Apps Market, by Type

  • Health Status
  • Exposure Risk Assessment
  • Infection Trace
  • Other

Virus Tracker Apps Market, by End user

  • Hospital
  • Clinics
  • Household
  • Other

This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.

Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:

  • Customer Experience Maps
  • Insights and Tools based on data-driven research
  • Actionable Results to meet all the business priorities
  • Strategic Frameworks to boost the growth journey

The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.

The following regional segments are covered comprehensively:

  • North America
  • Asia Pacific
  • Europe
  • Latin America
  • The Middle East and Africa

The EIRS quadrant framework in the report sums up our wide spectrum of data-driven research and advisory for CXOs to help them make better decisions for their businesses and stay as leaders.

Below is a snapshot of these quadrants.

1. Customer Experience Map

The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.

2. Insights and Tools

The various insights in the study are based on elaborate cycles of primary and secondary research the analysts engage with during the course of research. The analysts and expert advisors at TMR adopt industry-wide, quantitative customer insights tools and market projection methodologies to arrive at results, which makes them reliable. The study not just offers estimations and projections, but also an uncluttered evaluation of these figures on the market dynamics. These insights merge data-driven research framework with qualitative consultations for business owners, CXOs, policy makers, and investors. The insights will also help their customers overcome their fears.

3. Actionable Results

The findings presented in this study by TMR are an indispensable guide for meeting all business priorities, including mission-critical ones. The results when implemented have shown tangible benefits to business stakeholders and industry entities to boost their performance. The results are tailored to fit the individual strategic framework. The study also illustrates some of the recent case studies on solving various problems by companies they faced in their consolidation journey.

4. Strategic Frameworks

The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.

The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:

1. What can be the best investment choices for venturing into new product and service lines?

2. What value propositions should businesses aim at while making new research and development funding?

3. Which regulations will be most helpful for stakeholders to boost their supply chain network?

4. Which regions might see the demand maturing in certain segments in near future?

5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?

6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?

7. Which government regulations might challenge the status of key regional markets?

8. How will the emerging political and economic scenario affect opportunities in key growth areas?

9. What are some of the value-grab opportunities in various segments?

10. What will be the barrier to entry for new players in the market?

Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.

Custom Market Research Services

TMR offers custom market research services that help clients to get information on their business scenario required where syndicated solutions are not enough.


Virus Tracker Apps Market