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Urology guidewires are used to guide the catheters through the blood vessels for placement. Based on the material coating, size, and design, urology guidewires are of different types. Urology guidewires are commonly placed within the urinary tract to provide access and security during endoscopic operations. The 150 cm length wires and .035, .038 diameter size are most commonly used. Hydrophilic guidewire require the least amount of force to blend the flexible tip. Based on wire type, urology guidewires are classified into extra stiff wires, hybrid wires etc. Extra stiff wires are commonly used for passage of ureteral access sheaths, catheters, and coaxial or balloon ureteral dilators. Hybrid wires are used for coaxial placement of stents and sheaths. Flexible-tip PTFE guidewires are highly preferred in standard conditions as hydrophilic guidewires are expensive. The innovation of next generation hybrid guidewires will create a significant opportunity for the global urology guidewires market. In 2015, C. R. Bard, Inc., launched next generation hybrid guidewires known as “Bard® Solo™ Plus Hybrid Guidewires” which is intended for use in facilitating the placement of endourological instruments during diagnostic or interventional procedures.

Factors such as growing prevalence of urological disorders, increasing number of surgeries, government focus on providing better healthcare facilities, and rising per capita expenditure are factors which will drive the global urology guidewires market. According to American Cancer Society, about 79,030 new cases of bladder cancer has been estimated in the U.S., in 2017. Technological advancement and new product launch are other factors which will accelerate the urology guidewires market growth globally. In 2017, Cook Medical launched the Motion 2-in-1 hybrid wire guide which is designed for urology treatment procedures. The disadvantages of urology guidewires such as easy displacement of the product may hinder the growth of the urology guidewires market.

The urology guidewires market has been segmented based on product type, end users, and region. In terms of product type, the market has been classified into stainless steel coated guidewires and Nitinol coated guidewires. Nitinol coated guidewires are expected to grow at a higher rate due to unique characteristics and growing product demand globally. Based on end-user, the market has been classified into hospitals, specialty clinics, urology surgery centers, and ambulatory surgery centers.

Geographically, the urology guidewires market has been segmented into North America, Latin America, Europe, Asia Pacific, and Middle East & Africa.

North America dominates the global urology guidewires market due to new product launches, advanced technology, and increasing geriatric population. According to World Health Organization, between 2015 and 2030, the number of people in the world aged 60 years or above is projected to grow by 56%, from 901 million to 1.4 billion. Europe is the second largest market for urology guidewires. The market in Asia Pacific is expected to grow at a higher rate due to increasing medical tourism, increasing healthcare expenditure, and developing healthcare infrastructure. Emerging regions such as Latin America, and Middle East & Africa will create ample opportunities in the global urology guidewires market due to increasing coverage of private as well as government insurance, growing awareness among people, and increasing investment by big players in this region.

Major players operating in the global urology guidewires market include Boston Scientific Corporation, Terumo Corporation, Cook Medical, Olympus America Inc., C. R. Bard, Inc., Teleflex Incorporated, and B. Braun Melsungen AG.

This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.

Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:

  • Customer Experience Maps
  • Insights and Tools based on data-driven research
  • Actionable Results to meet all the business priorities
  • Strategic Frameworks to boost the growth journey

The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.

The following regional segments are covered comprehensively:

  • North America
  • Asia Pacific
  • Europe
  • Latin America
  • The Middle East and Africa

The EIRS quadrant framework in the report sums up our wide spectrum of data-driven research and advisory for CXOs to help them make better decisions for their businesses and stay as leaders.

Below is a snapshot of these quadrants.

1. Customer Experience Map

The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.

2. Insights and Tools

The various insights in the study are based on elaborate cycles of primary and secondary research the analysts engage with during the course of research. The analysts and expert advisors at TMR adopt industry-wide, quantitative customer insights tools and market projection methodologies to arrive at results, which makes them reliable. The study not just offers estimations and projections, but also an uncluttered evaluation of these figures on the market dynamics. These insights merge data-driven research framework with qualitative consultations for business owners, CXOs, policy makers, and investors. The insights will also help their customers overcome their fears.

3. Actionable Results

The findings presented in this study by TMR are an indispensable guide for meeting all business priorities, including mission-critical ones. The results when implemented have shown tangible benefits to business stakeholders and industry entities to boost their performance. The results are tailored to fit the individual strategic framework. The study also illustrates some of the recent case studies on solving various problems by companies they faced in their consolidation journey.

4. Strategic Frameworks

The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.

The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:

1. What can be the best investment choices for venturing into new product and service lines?

2. What value propositions should businesses aim at while making new research and development funding?

3. Which regulations will be most helpful for stakeholders to boost their supply chain network?

4. Which regions might see the demand maturing in certain segments in near future?

5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?

6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?

7. Which government regulations might challenge the status of key regional markets?

8. How will the emerging political and economic scenario affect opportunities in key growth areas?

9. What are some of the value-grab opportunities in various segments?

10. What will be the barrier to entry for new players in the market?

Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.

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Urology Guidewires Market