Temporary Tattoo Market: Introduction

  • Tattoos have been a form of human expression for centuries. However, the trend of getting inked began since the last decade. Temporary tattoo is a type of tattoo which remains on the skin for limited span of time. This non-permanent nature of the tattoo has increased its popularity in recent times.
  • Temporary tattoos can be airbrushed, painted, or drawn on the skin. Temporary tattoo is used for identification, advertising, expression, awareness etc. Temporary tattoos are available in different sizes and colors. It is used in various activities such as sports event, music events, and for social causes.
  • Rise in technology, urbanization, social media marketing, and disposable income is expected to lead to the growth of the temporary tattoo market during the forecast period.

Key Drivers and Restraints of the Global Temporary Tattoo Market

  • The first promotion of temporary tattoo was by inserting it in bubble gum wrapper. The leak and peel tattoo became famous in the late 90s around the world. The rise in demand to create a glamorous illusion on the skin is expected to fuel the demand for temporary tattoo during the forecast period.
  • Marketing and advertising agencies adopt different techniques to promote their brands. Customized brand tattoo sticker is a good form of advertising. Tattoos are handed out to customers at events or social gatherings. Customized tattoos are also made for kids to promote kids brands. Kids demand temporary tattoo of a particular character or superhero.
  • The market for tattoos is growing extensively and the correct concept and tattoo idea will create new opportunities. Temporary tattoos are cheaper than permanent tattoos. A lot of thinking goes into getting a tattoo for many people but for the other half it is an impulsive decision which may be regretted. The advantage of a temporary tattoo is its ease of removal. Water and soap removes the tattoo instantly, though some tattoos do remain for a few days or a week.
  • Temporary tattoos which are available today are made of good quality ink and glue which lasts for a longer duration. Emoji tattoos are fairly famous and can be given to students or young kids in the form of a gift. Henna tattoo is a part of tradition in some countries such as India and Pakistan. Black henna temporary tattoos are popular in amusement parks, fairs, and markets in Canada.
  • Many people get skin allergy including pigmentation loss and scars by applying temporary tattoo; this is likely to hamper the market.
  • Advances in printing technology are likely to improve tattoo manufacturing processes. Continuous advancement in printing technology for the development of decal-based tattoo is also contributing to the growth of this market.

Are you a start-up willing to make it big in the business? Grab an exclusive PDF Brochure of this report

Asia Pacific to Lead the Global Temporary Tattoo Market

  • Geographically, the global temporary tattoo market can be divided into five regions: North America, Europe, Asia Pacific, Middle East & Africa, and Latin America.
  • Global players are focusing on improving the quality of ink, paper, and concept. Companies are expanding and focusing on developing new tattoo technologies, strengthening of brands, and increasing their customer base through strategic hires.
  • Companies are also trying to give the look and feel of permanent tattoos to customers. Major companies hire tattoo artists, graphic designers, and fine artists to create temporary tattoos.
  • North America is expected to lead the market followed by Europe and Asia. The Asian market is set to grow substantially due to rise in millennial and increasing disposable income.

Key Manufacturers Operating in the Global Temporary Tattoo Market

Leading players operating in the global temporary tattoo market include:

  • Grifoll Print Promotions S.L.
  • Promoskin.eu | Temporary Tattoos
  • Inkbox ink Inc. 
  • Horizonsources
  • Inkwear 
  • Momentary Ink
  • Temporary Tattoos TattooedNow!
  • TATTLY 
  • Tattootatu
  • Buzz Temporary Tattoos

Looking for Regional Analysis or Competitive Landscape in Temporary Tattoo Market, ask for a customized report

Global Temporary Tattoo Market: Research Scope

Global Temporary Tattoo Market, by Type

  • Airbrush Tattoo
  • Glitter Tattoo
  • Press on Tattoo
  • Others (Henna Tattoo, Glow Tattoo, etc.)

Global Temporary Tattoo Market, by Color

  • Black
  • Multicolor

Global Temporary Tattoo Market, by Application

  • Adults
  • Kids

Global Temporary Tattoo Market, by Distribution Channel

  • Online
  • Offline

Global Temporary Tattoo Market, by Region

  • North America
    • U.S.
    • Canada
  • Europe
    • Germany
    • U.K.
    • France
    • Italy
    • Spain
    • Russia & CIS
    • Rest of Europe
  • Asia Pacific
    • China
    • India
    • Japan
    • ASEAN
    • Rest of Asia Pacific
  • Latin America
    • Brazil
    • Mexico
    • Rest of Latin America
  • Middle East & Africa
    • GCC
    • South Africa
    • Rest of Middle East & Africa

The report offers a comprehensive evaluation of the market. It does so via in-depth qualitative insights, historical data, and verifiable projections about market size. The projections featured in the report have been derived using proven research methodologies and assumptions. By doing so, the research report serves as a repository of analysis and information for every facet of the market, including but not limited to: Regional markets, technology, types, and applications.

The study is a source of reliable data on:

  • Market segments and sub-segments
  • Market trends and dynamics
  • Supply and demand
  • Market size
  • Current trends/opportunities/challenges
  • Competitive landscape
  • Technological breakthroughs
  • Value chain and stakeholder analysis

The report has been compiled through extensive primary research (through interviews, surveys, and observations of seasoned analysts) and secondary research (which entails reputable paid sources, trade journals, and industry body databases). The report also features a complete qualitative and quantitative assessment by analyzing data gathered from industry analysts and market participants across key points in the industry’s value chain.

A separate analysis of prevailing trends in the parent market, macro- and micro-economic indicators, and regulations and mandates is included under the purview of the study. By doing so, the report projects the attractiveness of each major segment over the forecast period.

Highlights of the report:

  • A complete backdrop analysis, which includes an assessment of the parent market
  • Important changes in market dynamics
  • Market segmentation up to the second or third level
  • Historical, current, and projected size of the market from the standpoint of both value and volume
  • Reporting and evaluation of recent industry developments
  • Market shares and strategies of key players
  • Emerging niche segments and regional markets
  • An objective assessment of the trajectory of the market
  • Recommendations to companies for strengthening their foothold in the market   

Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.

Custom Market Research Services

TMR offers custom market research services that help clients to get information on their business scenario required where syndicated solutions are not enough.

REQUEST CUSTOMIZATION

Temporary Tattoo Market

Pre Book