Tachycardia Market: Overview

Tachycardia refers to rapid abnormal heartbeat that exceeds the normal heartbeat range and the irregular heart rhythm is usually more than 100 beats per minute. Due to higher-than-normal heartbeat, there is an increase in the need for oxygen by the heart muscle and the heart is not able to pump oxygenated blood to the body efficiently. Reaction to certain medications, heart abnormalities, coronary artery diseases, heart muscle diseases, hypertension, and hyperthyroidism are few of the causes of tachycardia. Various symptoms related to tachycardia are breathlessness, dizziness, heart palpitations, fainting, weakness, and chest pain.

There are treatments which can possibly treat or manage tachycardia, which are as follows:

  • Radiofrequency catheter ablation
  • Pacemaker
  • Implantable cardioverter-defibrillator (ICD)
  • Vagal maneuvers
  • Medications (Lanoxin, tapazole, acetaminophen etc.)
  • Surgery

Based on the type of tachycardia, this market can be further segmented as follows:

  • Atrial fibrillation: It is the rapid rate of heart beat in the two upper chambers, the atria
  • Atrial flutter: The heart’s atrium beats rapidly but at a regular rate due to weak contractions of the atria
  • Supraventricular tachycardia: This tachycardia originates above the ventricular tissue and is caused by abnormal electric signals inside the heart
  • Ventricular tachycardia: Abnormal heart beat rate in the ventricles, due to which the ventricles is not able to contract efficiently
  • Ventruicular fibrillation: It occurs when rapid electrical heart signals cause the ventricles to tremble instead of pumping 

Tachycardia Market: Growth Drivers

The major factors, which will drive the growth of the tachycardia market are increase in the prevalence of various heart diseases (i.e., atrial fibrillation and atrial flutter); growth in the prevalence of atrial fibrillation and atrial flutter can be linked to the rapidly increasing aging population, sedentary lifestyle and related risk factors such as lung diseases and hypertension. According to the Centers for Disease Control and Prevention’s prediction, 12 million people will be affected with atrial fibrillation by 2050 worldwide. On the other hand, a few adverse effects of therapeutic drugs such as bleeding risk and toxicity in the brain would most likely impede the growth of the tachycardia market.

Tachycardia Market: Region-wise Insight

Geographically, North America dominates the tachycardia market followed by Europe. The prime factors that have boosted the growth of this market in these regions are high awareness of the population about cardiovascular diseases coupled with geriatric population, which is rapidly increasing. According to the National Health Service (NHS), the prevalence of atrial fibrillation in the U.K. was estimated to be 1.4 percent in 2011.

Moreover, technological advancement and improvements and increased competition from small market players have further fuelled the growth of the tachycardia market. Asia-Pacific is growing at the fastest rate and is one of the most lucrative regional markets for tachycardia treatments. Advantageous factors which will augment the growth of this market in Asia-Pacific are presence of emerging economies, improvement in healthcare infrastructures, constantly changing lifestyles of people which has accelerated the prevalence of heart diseases and the increasing need of individuals to opt for the most sophisticated treatment options. The co-operative initiatives and allowances offered by domestic governments to the healthcare sector in this region are remarkably high and thereby it will increase the chances of growth of this market in Asia-Pacific.

Tachycardia Market: Key Players

Some of the major market players operating in the tachycardia market are Medtronic, Inc., Abbott Laboratories, Terumo Corporation, Atrium Medical Corporation, Sorin Group, Boston Scientific Corporation, St. Jude Medical, Inc., Asahi Intecc Co., Ltd. and many others.

This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.

Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:

  • Customer Experience Maps
  • Insights and Tools based on data-driven research
  • Actionable Results to meet all the business priorities
  • Strategic Frameworks to boost the growth journey

The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.

The following regional segments are covered comprehensively:

  • North America
  • Asia Pacific
  • Europe
  • Latin America
  • The Middle East and Africa

The EIRS quadrant framework in the report sums up our wide spectrum of data-driven research and advisory for CXOs to help them make better decisions for their businesses and stay as leaders.

Below is a snapshot of these quadrants.

1. Customer Experience Map

The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.

2. Insights and Tools

The various insights in the study are based on elaborate cycles of primary and secondary research the analysts engage with during the course of research. The analysts and expert advisors at TMR adopt industry-wide, quantitative customer insights tools and market projection methodologies to arrive at results, which makes them reliable. The study not just offers estimations and projections, but also an uncluttered evaluation of these figures on the market dynamics. These insights merge data-driven research framework with qualitative consultations for business owners, CXOs, policy makers, and investors. The insights will also help their customers overcome their fears.

3. Actionable Results

The findings presented in this study by TMR are an indispensable guide for meeting all business priorities, including mission-critical ones. The results when implemented have shown tangible benefits to business stakeholders and industry entities to boost their performance. The results are tailored to fit the individual strategic framework. The study also illustrates some of the recent case studies on solving various problems by companies they faced in their consolidation journey.

4. Strategic Frameworks

The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.

The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:

1. What can be the best investment choices for venturing into new product and service lines?

2. What value propositions should businesses aim at while making new research and development funding?

3. Which regulations will be most helpful for stakeholders to boost their supply chain network?

4. Which regions might see the demand maturing in certain segments in near future?

5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?

6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?

7. Which government regulations might challenge the status of key regional markets?

8. How will the emerging political and economic scenario affect opportunities in key growth areas?

9. What are some of the value-grab opportunities in various segments?

10. What will be the barrier to entry for new players in the market?

Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.

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