Technology is moving the world and surgical imaging is in the forefront of technological revolution in medical sciences. Surgical imaging is an innovative optical imaging technology that helps in surgical operations. Surgical imaging systems accelerate the time operating surgeries by image guidance. The prospect of object fluctuating during the surgical procedure most common in the brain, incites pre-surgery imaging location. Surgical imaging direction utilize real time imaging to notice the surgical target and hence assist in difficult control and monitoring to the surgical process. Surgical imaging system has permitted the surgeons to exactly suggest patient’s anatomy during surgical processes to maintain accuracy. Surgical imaging technology makes use of a functional camera and display system that shows in-depth location of the targeted area in surgeries. Surgical imaging requires an operating room equipped with MRI machines and CT scan with 3D sensors for surgeries of complicated organs such as brain and sinuses.
The global surgical imaging market is projected to witness strong growth, the key drivers that projects the growth of Surgical imaging systems market such as specified significance in the critical surgeries. Moreover, technological advancements and high precision have increased adoption in numerous fields of medical sciences. However, need for strengthening the operating rooms excluding any metal objects for use of the equipment is a mandatory. This is done to avoid interference of metal objects with the magnetic field of the surgical imaging systems. Technological advancements in these devices such as development of portable surgical devices and increase in adoption are anticipated to drive the market. Surgical Imaging market is influenced by high cost for surgeries with advancement of the operating rooms.
The global surgical imaging market can be segmented based on product, application, end-user, and region. In terms of product, the global market can be bifurcated into image mobile C-arms and mini C-arms. A mobile C-arm includes a flat-panel detector or an image intensifier and a generator for X-ray source. A mobile C-shaped imaging device links the sections that allows movement vertically, horizontally, and around the axes so that X-ray imaging of a patient can be created from any angle. Based on application, the global surgical imaging market can be categorized into orthopedic & trauma, pediatric surgeries, hand & wrist, foot & ankle, neurosurgery, gastroenterology surgeries, and cardiovascular surgeries. In terms of end-user, the global surgical imaging market can be classified into hospitals, research centers, academic institutes, and ambulatory surgical centers.
The global surgical imaging market can be segmented into five key regions: North America, Europe, Asia Pacific, Latin America, and Middle East & Africa. North America dominates the global surgical imaging systems market. Increase in government investments, rise in research and development activities, and surge in the number of alliances among key players in the market drive the market in the region. Moreover, rise in prevalence of cardiovascular, gastrointestinal, and neurological disorders in the region has led to increase in number of surgeries and demand for surgical imaging in North America. Europe is the second-largest market for surgical imaging systems in terms of market share. The trend is likely to continue during the forecast period. High capital investments by government and venture capitalist firms in several countries has attracted the key players to the region.
Major players in the global surgical imaging market are Medtronic, Hologic, Inc., Siemens Healthineers, Toshiba Medical Systems Corporation, GE Healthcare , Allengers Medical Systems, ARRI Medical, Eurocolumbus, Ziehm Imaging, Orthoscan, and Shimadzu Corporation.
This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.
Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:
- Customer Experience Maps
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- Strategic Frameworks to boost the growth journey
The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.
The following regional segments are covered comprehensively:
- North America
- Asia Pacific
- Latin America
- The Middle East and Africa
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Below is a snapshot of these quadrants.
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The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:
1. What can be the best investment choices for venturing into new product and service lines?
2. What value propositions should businesses aim at while making new research and development funding?
3. Which regulations will be most helpful for stakeholders to boost their supply chain network?
4. Which regions might see the demand maturing in certain segments in near future?
5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?
6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?
7. Which government regulations might challenge the status of key regional markets?
8. How will the emerging political and economic scenario affect opportunities in key growth areas?
9. What are some of the value-grab opportunities in various segments?
10. What will be the barrier to entry for new players in the market?
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