Specialty starch is technically modified version of its traditional form of starch. Starch is polymeric carbohydrate consisting high amount of glucose joined together. Pure starch is insoluble in cold water or alcohol causing limitations in production process. Major commercially used starches are from corn, tapioca, wheat, rice and potato. Starch is used as an additive for food processing, additionallyfood starch are used for stabilizing, binding or thickening. Specialty starch is a cost effective and higher quality alteration formulated by manipulation of structural functionality in starch. Specialty starch is used primarily in food processing industry owing to its flexibility and multi functionality. Often food processors face challenges in achieving standardizing final product after any minor changes in ingredient quality, functionality or process of production. Achieving standard outcome is even more difficult when traditional starch is usedas a component while innovation. Traditional starch can be differentiated by their granule size (large, medium, small) and origins (Oats, Potato, Seeds etc.). Starch contains amylose and amylopectin which have distinct functionalities. These fundamental functions lead to failure in changes while processing. Any changes in proportion of input or production process alsoleads to distinctive difference in final output.These factors limitapplicationof traditional starch in case of innovation. Increasing demand fornew variants, flavoring and packaged food have increased the demand forflexible food processing starch. Specialty starch is a modernization of starch which has eliminated short comings of its traditional form.
Specialty starch helps to solve difficulties in dough binding, sheeting and reduces dough stickiness in food processing. It also helps to produce calorie balancedand gluten free products. Several types of specialty starch helps in diversification of performance, to meet a range of requirements in different functional applications like texturizing, gelling, thickening and adhesion making specialty starch an accessible explanation.
Specialty starch market has been significantly influenced the growth of bakery and confectionary, brewery and healthy food industries globally. Advancements of food processing will require flexibility of ingredients influencing demand for specialty starch positively. The usability of specialty starch is expected to have an increase in global demand amongst food processing industry.
Federal Food, Drug, and Cosmetic Act, Section 4(a)(1) has regulated labeling of the term “starch” only in case of corn made starch, in any other case a distinctive name is to be used to avoid any misleading statement. Due to increase in health consciousness and awareness any relabeling leads to shyness of consumers.Native starch delivers all the developments of specialty starch with option of labeling it as “starch”. This variant can gain a competitive advantage over specialty starch for its acceptability amongst consumers. Increasing demand of organic food has been predominant in every market. Starch choices are limited for developers of organic foods and beverages up until very recently. But organic starch is likely to face limitation to produce attractive food products unlike its competitor specialty starch in food processing market.
North America leads global specialty starch market. The majority of North American demand of specialty starch is from U.S. market. Demand for it is governed by changing consumer preferences and trends and developments globally. Lack of technological advancement, infrastructure and raw materials in Asia- Pacific restricts specialty starch demand increase in the region. U.S. is also the major producer of specialty starch and major exporter of the same.
Key market player are Everest The Growth Climber (U.S.), Archer Daniel Midland (U.S.), Royal DSM N.V. (The Netherlands), Tate & Lyle PLC (U.K.)., Cargill Inc. (U.S.), Givaudan Flavors (Switzerland),E. I. DuPont de Nemours and Company (U.S.), Sensient Technologies (U.S.), Ingredion Incorporated (U.S.),CHR. Hansen (Denmark), and Kerry Groups (Irelands).
This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.
Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:
- Customer Experience Maps
- Insights and Tools based on data-driven research
- Actionable Results to meet all the business priorities
- Strategic Frameworks to boost the growth journey
The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.
The following regional segments are covered comprehensively:
- North America
- Asia Pacific
- Latin America
- The Middle East and Africa
The EIRS quadrant framework in the report sums up our wide spectrum of data-driven research and advisory for CXOs to help them make better decisions for their businesses and stay as leaders.
Below is a snapshot of these quadrants.
1. Customer Experience Map
The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.
2. Insights and Tools
The various insights in the study are based on elaborate cycles of primary and secondary research the analysts engage with during the course of research. The analysts and expert advisors at TMR adopt industry-wide, quantitative customer insights tools and market projection methodologies to arrive at results, which makes them reliable. The study not just offers estimations and projections, but also an uncluttered evaluation of these figures on the market dynamics. These insights merge data-driven research framework with qualitative consultations for business owners, CXOs, policy makers, and investors. The insights will also help their customers overcome their fears.
3. Actionable Results
The findings presented in this study by TMR are an indispensable guide for meeting all business priorities, including mission-critical ones. The results when implemented have shown tangible benefits to business stakeholders and industry entities to boost their performance. The results are tailored to fit the individual strategic framework. The study also illustrates some of the recent case studies on solving various problems by companies they faced in their consolidation journey.
4. Strategic Frameworks
The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.
The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:
1. What can be the best investment choices for venturing into new product and service lines?
2. What value propositions should businesses aim at while making new research and development funding?
3. Which regulations will be most helpful for stakeholders to boost their supply chain network?
4. Which regions might see the demand maturing in certain segments in near future?
5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?
6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?
7. Which government regulations might challenge the status of key regional markets?
8. How will the emerging political and economic scenario affect opportunities in key growth areas?
9. What are some of the value-grab opportunities in various segments?
10. What will be the barrier to entry for new players in the market?
Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.