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Global Snail Beauty Products Market – Introduction

  • Snail beauty products are made of snail slime?an external mucus secreted through the body of the snail. This slime protects the snail from cuts and wounds. The use of snail slime as a beauty product originated in Southern Italy, where women used snail slime, or snail mucin, to heal wounds and soften their skin. However, Thailand is a leading country in terms of use of snail beauty products. Snail mucin contains beauty enhancing oxidants, such as hyaluronic acid, glycolic acid, and elastin, which remove wrinkles, dark spots, acne & rosacea, etc. Face creams, face masks, anti-aging creams, serums, moisturizers, toners, etc., made of snail’s slime are easily available online.

Increase in skin problems fuels demand for snail beauty products

  • Increase in skin issues, such as wrinkles, acne, rosacea, stretch marks, dry skin, age spots, and burns, specifically experienced by women, have fueled the demand for snail beauty products. An issue becoming increasingly common in the geriatric population is to treat aging face lines for which anti-aging creams and anti-wrinkle creams are manufactured using snail’s slime. Snail beauty anti-aging conditioner products are also utilized to treat hair issues related to discoloration of hair caused due to aging. Another factor boosting the demand for snail beauty products is the inclination of middle-aged population toward grooming (skincare, hair care, beauty, bath, etc.) products.

Shift in buying pattern of consumers demanding beauty products

  • A change in buying trend of skincare products has been observed among consumers due to an increase in disposable income across the globe. Inclination of the buying population toward beauty products that contain natural ingredients has fueled the snail beauty products market. Adoption of various kinds of snail beauty products that enhance physical appearance and the growing popularity of snail spa therapy, cell renewal cream, and multi-function cream among consumers are key factors driving the market globally. Furthermore, sales of snail beauty products have increased online due to the easy mode of payment, discounts available, and home delivery offered by e-commerce platforms.

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Asia Pacific to dominate the global snail beauty products market

  • In terms of geography, the global snail beauty products market can be divided into five regions: North America, Europe, Asia Pacific, Middle East & Africa, and South America.
  • The market in North America is anticipated to expand at a significant pace during the forecast period. Increased focus of leading players to tap potential markets in association with local retailers in North America is expected to have a positive impact. In North America, there is an increased emphasis on advertising snail beauty products through media and TV channels. In countries such as the U.S., Canada, and Mexico, increasing demand for snail beauty products such as cell renewal cream, eye mask, and anti-wrinkle serum, is projected to boost the snail beauty products market. The market in Europe is also expanding at a moderate pace due to a rise in number of snail beauty products being manufactured in Europe and increase in popularity of people using snail spa therapy.
  • Asia Pacific is a leading market for snail beauty products globally. The cosmetics industry is expanding at a rapid pace in countries such as China and India. South Korea is a prominent market for cosmetic products globally. Furthermore, popularity of snail spas is considerably high in Thailand, Korea, and Japan. These factors are projected to surge the demand for snail beauty products in Asia Pacific.

Key Players Operating in the Snail Beauty Products Market

Mizon Co. Ltd., TONYMOLY Co, Kenra Professional, and DRAN Co. Ltd. are major players in the market focusing on the consumer beauty segment and the inclination of consumers toward physical appearance. Rise in demand for beauty products among consumers has prompted manufacturers to develop enhanced beauty products for skincare. Some of the key players operating in the global snail beauty products market include:

  • Mizon Co., Ltd.
  • TONYMOLY Co.
  • Kenra Professional
  • DRAN Co. Ltd
  • COSRX Inc
  • SkinCeuticals
  • Owl Care (Fuzhou) Co. Ltd
  • Do Day Dream Public Company Limited

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Global Snail Beauty Products Market – Research Scope

Global Snail Beauty Products Market, by Product Type

  • Multi-function Cream
  • Cell Renewal Cream
  • Anti-aging Cream
  • Anti-acne Cream
  • Others (Eye Masks, Sheet Face Masks, and Anti-wrinkle Cream/Serum, Toners)

Global Snail Beauty Products Market, by Application

  • Skin
  • Hair

Global Snail Beauty Products Market, by Price Category

  • High/Premium
  • Medium
  • Low

Global Snail Beauty Products Market, by Distribution Channel

  • Offline
    • Specialty Stores
    • Drug Stores
    • Hypermarket/Supermarket
  • Online
    • Company-owned Website
    • E-commerce Websites

This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.

Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:

  • Customer Experience Maps
  • Insights and Tools based on data-driven research
  • Actionable Results to meet all the business priorities
  • Strategic Frameworks to boost the growth journey

The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.

The following regional segments are covered comprehensively:

  • North America
  • Asia Pacific
  • Europe
  • Latin America
  • The Middle East and Africa

The EIRS quadrant framework in the report sums up our wide spectrum of data-driven research and advisory for CXOs to help them make better decisions for their businesses and stay as leaders.

Below is a snapshot of these quadrants.

1. Customer Experience Map

The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.

2. Insights and Tools

The various insights in the study are based on elaborate cycles of primary and secondary research the analysts engage with during the course of research. The analysts and expert advisors at TMR adopt industry-wide, quantitative customer insights tools and market projection methodologies to arrive at results, which makes them reliable. The study not just offers estimations and projections, but also an uncluttered evaluation of these figures on the market dynamics. These insights merge data-driven research framework with qualitative consultations for business owners, CXOs, policy makers, and investors. The insights will also help their customers overcome their fears.

3. Actionable Results

The findings presented in this study by TMR are an indispensable guide for meeting all business priorities, including mission-critical ones. The results when implemented have shown tangible benefits to business stakeholders and industry entities to boost their performance. The results are tailored to fit the individual strategic framework. The study also illustrates some of the recent case studies on solving various problems by companies they faced in their consolidation journey.

4. Strategic Frameworks

The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.

The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:

1. What can be the best investment choices for venturing into new product and service lines?

2. What value propositions should businesses aim at while making new research and development funding?

3. Which regulations will be most helpful for stakeholders to boost their supply chain network?

4. Which regions might see the demand maturing in certain segments in near future?

5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?

6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?

7. Which government regulations might challenge the status of key regional markets?

8. How will the emerging political and economic scenario affect opportunities in key growth areas?

9. What are some of the value-grab opportunities in various segments?

10. What will be the barrier to entry for new players in the market?

Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.

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