Smart Sunglasses Market: Introduction

  • Smart sunglasses combine the basic use of sunglasses and are efficiently programmed and structured to protect from UV rays, as well as works well with latest technology such as voice assistant, noise cancelation, fitness trackers, and video recording. The smart sunglasses are connected with the help of Bluetooth. Microphone, speaker, camera, and various sensors are all fitted inside the sunglass arms. The sunglasses are battery power and can be operated for 4 to 6 hours. The smart sunglasses market is expected to witness growth during the forecast period.

Key Drivers and Opportunities of the Global Smart Sunglasses Market

  • Smart sunglasses are able to perform several functions, apart from functioning as protective eyewear against bright sunlight that causes irritation to the eyes. The smart sunglass allows the user to access Google assistant or Siri, control music, and listen to audio without use of ear buds or headphones. This is done with sensors and a pair of speakers hidden inside the sunglass arms which allow the user to enjoy the sound coming from these sunglasses. Besides playing music, smart sunglasses can conduct tasks such as making and receiving calls with the push of a button. These factors are expected to increase the demand for smart sunglasses during the forecast period.
  • Rise in popularity of high-end gadgets is due to their multi-usability in addition to the growing demand for smart wearable such as smart bands and smart watches. Smart sunglasses have the ability to perform many functions, which is the main reason for their increasing demand. Rise in standard of living and increase in disposable income play a major role in consumers shifting from conventional to smart devices. This is expected to increase the demand for smart sunglasses.

North America to Hold Major Share of the Global Smart Sunglasses Market

  • In terms of region, the global smart sunglasses market can be divided into North America, Europe, Asia Pacific, Middle & East Africa, and South America.
  • North America is the dominant smart sunglasses market globally due to the presence of several manufacturers and high purchasing power of consumers in the region. The U.S. holds major share in the North America market due to high standard of living and preference for advanced technology.
  • The smart sunglasses market in Asia Pacific is expected to grow in the coming years due to the presence of a large working population with disposable income and rising urban youth population that are more drawn to buying things that can be operated with smartphones or smart devices.

Key Players Operating in the Global Smart Sunglasses Market

Investment in new technology and the desire to upgrade existing product offerings are the main strategies adopted by companies. Furthermore, companies are focusing on improved consumer understanding and product promotions to encourage the adoption of smart sunglasses across untapped markets. Online distribution channels and technological expertise are expected to offer competitive advantage to key market players. Companies are forming partnerships with worldwide e-commerce retailers to market and sell their products in other countries.

Major players operating in the global smart sunglasses market includes:

  • Ray-Ban
  • Bose Corporation
  • Fastrack LTD
  • Huawei Technologies Co. Ltd.
  • VocalSkull
  • Wenzhou Eugenia Eyewear Co., Ltd
  • Zungle, Inc.
  • Oakley, Inc.
  • Vigo Technologies, Inc.
  • Razer Inc.
  • MusicLens, Inc.

Global Smart Sunglasses Market: Research Scope

Global Smart Sunglasses Market, by Consumer

  • Kids
  • Men
  • Women

Global Smart Sunglasses Market, by Frame Shape

  • Circle
  • Oval
  • Rectangle
  • Other (Wayfarer, Aviators, etc.)

Global Smart Sunglasses Market, by Price

  • Low
  • Medium
  • High

Global Smart Sunglasses Market, by Distribution Channel

  • Online
    • E- commerce Websites
    • Company Owned Websites
  • Offline
    • Hypermarket & Supermarket
    • Specialty Stores
    • Other Retail Stores

Global Smart Sunglasses Market, by Region

  • North America
    • U.S.
    • Canada
    • Rest of North America
  • Europe
    • Germany
    • U.K.
    • France
    • Italy
    • Spain
    • Rest of Europe
  • Asia Pacific
    • China
    • India
    • Japan
    • Australia
    • Rest of Asia Pacific
  • Middle East & Africa
    • GCC
    • South Africa
    • Rest of Middle East & Africa
  • South America
    • Brazil
    • Rest of South America

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Smart Sunglasses Market