Around a quarter of the globally produced municipal solid waste is composed of paper and paperboard. Therefore, in order to reduce the landfill area required for disposing municipal waste, paper mills are incorporating higher composition share of recovered paper pulp and promote their products as a sustainable solution. Recovered paper pulp, also known in the industry as deinked paper pulp, not only reduces the requirement of fresh or virgin pulp, but also require less conversion energy and cost as compared to virgin pulp. Paper suppliers’ requirement of promoting their product as a highly sustainable solution has driven the global recovered paper pulp market. The consumption of recovered paper pulp is around one third of the global pulp consumption in the production of paper, which is further projected to rise during the forecast period.

Global Recovered Paper Pulp Market Dynamics

The present usage of recovered paper pulp in the writing and printing paper is as low as 8%, while that in newsprint paper is as high as 80%. The composition share of recovered paper pulp is gradually increasing in the hygiene and packaging paper. Various paper companies including Mondi Plc, offer wide range of paper products composed of recovered paper pulp. Packaging paper segment account for more than half of the paper pulp consumption, creating significantly large opportunity for the global recovered paper pulp market. Flotation deinking is the most widely preferred method for converting the waste paper and paperboard into recovered paper pulp, followed by bleaching and washing.
Graphic paper conversion for newspaper and magazine printing specifically prefer flotation deinked recovered paper pulp. These factors have driven the global recovered paper pulp market across the globe. On the contrary side, increasing digitization has resulted into the declination in the demand for graphic papers, which include printing, writing and newsprint paper, leading to reduction in the potential market for recovered paper pulp. Intolerance towards plastic material consumption, specifically plastic packaging, has propelled the demand for sustainable and biodegradable packaging solutions such as paper packaging and bioplastics packaging. Packaging industry is enhancing the use of recovered paper pulp for conversion into packaging paper or molded pulp for packaging solutions, propelling the recovered paper pulp market.

Global Recovered Paper Pulp Market Segmentation

The global recovered paper pulp market can be segmented on the basis of deinking process as

  • Flotation Deinking
  • Bleaching
  • Washing

The global recovered paper pulp market can be segmented on the basis of end-use as

  • Hygiene Paper
  • Packaging Paper
    • Carton Board
    • Corrugated Board
    • Flexible Paper
  • Writing & Printing Paper
  • Newsprint Paper
  • Molded Pulp products
  • Consumer Products & Others

Global Recovered Paper Pulp Market Regional Outlook

Large urban population of Western Europe and North America have high per capita paper consumption, leading to large volume of paper and paperboard municipal waste. Although, legal authorities and leading pulp mills in the geographies have promoted the usage of recovered paper pulp. In U.S., the per capita paper recovery rate is more than 60% of the paper consumed. The per capita paper consumption in India is as low as 9 KG per capita, which is around 5 times less as compared to that in developed economies of Europe. The per capital paper consumption is projected to grow significantly owing to rapidly evolving packaging industry in the country and conventional plastic usage reforms implemented in the country. China and ASEAN countries, along with India are attributed to represent huge potential for the recovered paper pulp market.

Global Recovered Paper Pulp Market Key Players

Some of the key players in the global recovered paper pulp market are

  • Nisseysangyo Co., Ltd.
  • Northstar Pulp & Paper Company, Inc.
  • Mercer International Group
  • Rama Pulp and Papers Limited
  • UPM Pulp
  • WestRock Company
  • Oji Holdings Corporation
  • Svenska Cellulosa Aktiebolaget (SCA)
  • Marubeni pulp & Paper Co., Ltd.
  • Stora Enso Pulp AB

The recovered paper pulp market report is a compilation of first-hand information, qualitative and quantitative assessment by industry analysts, inputs from industry experts and industry participants across the value chain of recovered paper pulp. The recovered paper pulp market report provides in depth analysis of parent market trends, macroeconomic indicators and governing factors along with market attractiveness as per recovered paper pulp segments. The recovered paper pulp market report also maps the qualitative impact of various market factors on market segments and geographies.

This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.

Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:

  • Customer Experience Maps
  • Insights and Tools based on data-driven research
  • Actionable Results to meet all the business priorities
  • Strategic Frameworks to boost the growth journey

The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.

The following regional segments are covered comprehensively:

  • North America
  • Asia Pacific
  • Europe
  • Latin America
  • The Middle East and Africa

The EIRS quadrant framework in the report sums up our wide spectrum of data-driven research and advisory for CXOs to help them make better decisions for their businesses and stay as leaders.

Below is a snapshot of these quadrants.

1. Customer Experience Map

The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.

2. Insights and Tools

The various insights in the study are based on elaborate cycles of primary and secondary research the analysts engage with during the course of research. The analysts and expert advisors at TMR adopt industry-wide, quantitative customer insights tools and market projection methodologies to arrive at results, which makes them reliable. The study not just offers estimations and projections, but also an uncluttered evaluation of these figures on the market dynamics. These insights merge data-driven research framework with qualitative consultations for business owners, CXOs, policy makers, and investors. The insights will also help their customers overcome their fears.

3. Actionable Results

The findings presented in this study by TMR are an indispensable guide for meeting all business priorities, including mission-critical ones. The results when implemented have shown tangible benefits to business stakeholders and industry entities to boost their performance. The results are tailored to fit the individual strategic framework. The study also illustrates some of the recent case studies on solving various problems by companies they faced in their consolidation journey.

4. Strategic Frameworks

The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.

The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:

1. What can be the best investment choices for venturing into new product and service lines?

2. What value propositions should businesses aim at while making new research and development funding?

3. Which regulations will be most helpful for stakeholders to boost their supply chain network?

4. Which regions might see the demand maturing in certain segments in near future?

5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?

6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?

7. Which government regulations might challenge the status of key regional markets?

8. How will the emerging political and economic scenario affect opportunities in key growth areas?

9. What are some of the value-grab opportunities in various segments?

10. What will be the barrier to entry for new players in the market?

Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.

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Recovered Paper Pulp Market

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