A farm/agriculture tractor is a specially constructed vehicle with big rear tyres for effective operation in agricultural soil. Farm tractors are typically driven by gasoline or diesel and come in a variety of horsepower ratings varying from 15 HP to 850 HP. Farmers are under pressure to arm themselves with the newest and most modern automated agricultural technology as the global population grows and so does the need for food. As a result, farm tractors are in higher demand in Europe and North America. However, falling prices of commodities and farm revenue in 2017 and 2018 appear to have had an impact on the growth of the region's farm tractor market.

According to the research, the global farm tractor market is extremely competitive and moderately fragmented. According to industry analysts, mid-sized firms dominate the global farm tractor market. However, a few key companies are likely to dominate the dynamics of the global market. New competitors are struggling to penetrate the global farm tractor market due to the high level of competition.

To address the these issues, new market entrants are merging and collaborating. Furthermore, a few new firms are collaborating with some of the market's heavyweights in order to have a long-term future in the global farm tractor market. These tactics are designed to assist new entrants in the industry in securing resources that is likely to help them attain long-term viability.

The global farm tractor market's established players are buying new enterprises to boost their production capacity as well as distribution network. These tactics are assisting established firms in the global farm tractor market in gaining a competitive advantage over their competitors.

Row crop tractors are the most popular type of farm tractor in the world. Several key market companies are investing much in research and development activities in order to generate cutting-edge technology and maintain a strong position in the market. Deere & Company introduced the 8 Family Tractor series in 2020, which comprises 8RT two-track tractors, 8R wheel tractors, and the very first fixed-frame four-track tractors in the market. Customers can pick the machine configuration, extras, and horsepower that best suit their business with these new tractors, which come loaded with the latest precision agricultural technologies.

Global Farm Tractor Market: Snapshot

Farm tractor is the term utilized for the most part for the vehicle which can do various works in the homestead. A tractor is utilized for various kinds of works for example agribusiness use, development use, transportation use and so on. Tractor covers an enormous market in India. On 24th April 1959 first amassed tractor comes in Quite a while from that point onward, from 1965 to 1974 first completely fabricated tractor imagined and with the progression of time tractors are getting well known in India. Coincidentally, a tractor is usually utilized for cultivating exercises. The ranch tractor is a specialist of planting, frightening, furrowing, disking, working and so forth and furthermore utilized for pulling and pushing farming executes. Since the inception, the global farm tractor market has grown slowly but gradually, becoming one of the most trusted farm vehicles across the globe.

What is the nature of Global Farm Tractor Market?

  • The global farm tractor market is highly competitive and is moderately fragmented, sates the report. As per the experts, the global farm tractor market is massively dominated by mid-sized players. However, prominent players have significant dominance over the dynamics of global farm tractor market. Looking at degree of competition, the new players are unable enter the global farm tractor market.
  • To overcome the above mentioned challenges, the new players are indulging into mergers and collaboration. Additionally, to have a sustainable future in the global farm tractor market, few new players are partnering with some of the giants of market. These strategies are aimed to help the new players to accommodate resources that can help achieve sustainability in the global farm tractor market
  • The established players of global farm tractor market are acquiring new businesses to expand their production capacity and distribution network. These strategies are helping the established players of global farm tractor market to gain a competitive edge over the rivals.

A farm/agriculture tractor is an engineered vehicle with large rear tyres designed to run efficiently in farm soil. Typically, farm tractors are gasoline or diesel-powered and are available in different horsepower ratings ranging as low as 15 HP and going up to 850 HP. Growing population and subsequently growing demand for food has put pressure on the farmers to equip themselves with the latest and advanced mechanized farming. This has resulted in the growing demand for farm tractors in the North America and Europe region. However, declining commodity prices and farm income in 2017 and 2018 have apparently influenced the farm tractor market growth in the region

In 2018, Farm tractor market in North America was pegged at 249.59 (‘000 Units). Major tractors manufacturers in the region are finding it challenging to maintain their market position and as a result high fluctuations are observed in the prices across all the horse power segments. In addition, Canada farm tractor market witnessed sharp decline during 2016 and 2017 primarily due to rising farm tractor prices in the region afflicted by weaker Canadian dollar. Significant rise in sales of low power (<45 HP) tractors in the U.S. farm tractor market has resulted in recognizable year-on-year volume growth of the overall farm tractor market in the country. In 2018, the U.S. observed 4.2% increase in the unit sales of farm tractors as compared to the previous year.  

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Year 2018 witnessed a significant decline in the Europe farm tractor market as well, with France as the poorest performer. Farm tractor sales in France witnessed a steep decline of close to 20% from the previous year 2017. However, the market is anticipated to return to a positive outlook from 2017 onwards. Similar trends were observed in the other European countries including the U.K and Germany. The overall farm tractor market in Europe is anticipated to witness positive trends in the coming years showing gradual recovery from the dip over the last 2-3 years. However, owing to the cyclic nature and dependence on weather and other environmental factors, the farm tractor industry is anticipated to witness intermittent dips in demand over the forecast period 2019 – 2027

Farm tractors are equipped with engines having different horsepower. Based on the engine power the horsepower segment is classified into various ranges, such as less than 40 HP (<40 HP), 40 HP – 80 HP, 80 HP – 120 HP, 120 HP – 180 HP, 180 HP – 250 HP, and more than 250 HP (>240 HP). Of these, less than 40 HP- 80 HP segment is the most popular occupying a major chunk of the U.S.  and Germany  farm tractor market, followed by 80 HP – 120 HP segment. Both the segments are expected to collectively account for more than 60% of market volume share respectively in 2018 of the North America and Europe farm tractor market. Banking on the positive demand for the low horsepower segment, the segment saw increased focus by tractor manufacturers to capitalize on the revenues from this segment so as to maintain their market position. 

North America and Europe farm tractor market is dominated by key players including

  • Deere and Company
  • CNH Industrial N.V.
  • Kubota Corporation
  • SDF Group
  • AGCO Corporation
  • Class KGaAmbH
  • Mahindra USA Inc.

among others. Players such as Deere and Company, CNH Industrial N.V., Kubota Corporation, SDF Group, AGCO Corporation, Class KGaAmbH, are amongst the promising players in the North America and Europe farm tractor market. These leading players are focusing on further expanding their business across core markets and seeking a competitive edge through extensive R&D. Moreover, companies such as DaedongUSA, Inc., Argo Tractors S.P.A. and International Tractors Ltd. are focused on offering quality products at competitive prices.

Frequently Asked Questions

The Farm Tractor Market is studied from 2019 - 2027.

The market for farm tractor is prognosticated to expand at 3.88% CAGR during the forecast period of 2019-2027.

Among all the segments in the horsepower segment, the low horsepower segment is prognosticated to hold a dominant share during the forecast period. This segment is prominently gaining traction in the Germany and U.S. region.

Some well-established players in the farm tractor market are Kubota Corporation, Deere and Company, Class KGaAmbH, AGCO Corporation, DaedonUSA, Inc., Argo Tractors S.P.A., and International Tractors, Ltd.

The global Farm Tractor Market is segmented on basis of application, imaging modality and key regions.

This report on the North America and Europe Farm Tractor market provides analysis for the period 2018 – 2027, wherein 2018 is the base year and the period from 2019 to 2027 is the forecast period. Data for 2018 has been included as historical information. The report covers all the prevalent trends and technologies playing a vital role in the growth of the farm tractor market over the forecast period in both the regions. The report also highlights various drivers, restraints, and opportunities expected to influence the market growth during the forecast period till 2027. The study provides a holistic perspective on market growth throughout the above forecast period in terms of revenue and volume (in US$ Bn and ‘000 Units), across North America and Europe geographies. Cross segment analysis for the U.S and Germany farm tractor market has also been provided in the report. Other Europe and North America countries for which market size analysis has been provided within the scope of the study include Canada, the U.K. and France. The report also provides key developments in farm tractor industry that impacted the farm tractor industry and changed its landscape. The key market indicators provided in the report analyzes the country wise arable land area available in the year 2018.

This research report provides in-depth analysis of the North America and Europe farm tractor market on the basis of horsepower. The horsepower segment is classified into less than 40 HP, 40 HP – 80 HP, 81 HP – 120 HP, 121 HP – 180 HP, 181 HP – 250 HP, and more than 250 HP. Additionally, the farm tractor market report also covers horsepower category wise price trend analysis for the all the countries covered in the scope of study and analyzes the impact of fluctuating prices the market in the two regions. The report also provides Porters Five Force Analysis for the North America and Europe farm tractor market. This model provides comprehensive analysis of various attributes, and highlights vital factors acting as entry barriers to new players in farm tractor market, anticipated threat of substitutes for farm tractors, analysis of supplier’s and buyer’s power, and degree of competition in the farm tractor market.

The report also provides value chain analysis covering key actors in the farm tractor value chain including component manufactures, OEMs (tractor), distribution channel partners, and the end-users. In addition to this, forward and backward integration scenarios is covered in the study which analyses the changing scenarios of widening scope of work and services provided by tractor manufacturers. The market attractiveness analysis for North America and Europe regions is also included within the scope of the research report. The market attractiveness analysis compares the farm tractor market of prominent countries in both the regions based on market size, potential opportunities, and the Compounded Annual Growth Rate (CAGR).

The report provides competition landscape covering the market share of the leading players in the Europe and North America market based on their revenues in 2018. In addition to this, competition matrix compares and analyzes prominent players in terms of their capabilities and future potential. This includes attributes such as market position, offerings, R&D focus, top line growth, market share, segment growth infrastructure facilities and future outlook. Company profiles of the players covered in the study includes detailed information and analysis based on business overview, strategies, product offering. Furthermore, SWOT analysis of these players is also covered in the company profile section.

The key players in the North America and Europe farm tractor market covered in the study includes Deere and Company, CNH Industrial N.V., Kubota Corporation, SDF Group, AGCO Corporation, Class KGaAmbH, and Mahindra USA Inc., Daedong USA, Inc., Argo Tractors S.P.A. and International Tractors Ltd., among others.

The North America and Europe farm tractor market is segmented as below:

North America and Europe Farm Tractor Market, by Horse Power

  • Less than 40 HP
  • 40 HP – 80 HP
  • 81 HP – 120 HP
  • 121 HP – 180 HP
  • 181 HP – 250 HP
  • More than 250 HP

North America and Europe Farm Tractor Market, by Geography

  • North America
    • The U.S.
    • Canada
    • Rest of North America
  • Europe
    • Germany
    • France
    • The U.K
    • Rest of Europe

1. Preface

    1.1. Market Definition and Scope

    1.2. Market Segmentation

    1.3. Key Research Objectives

    1.4. Research Highlights

2. Assumptions and Research Methodology

3. Executive Summary: North America and Europe Farm Tractor Market

4. Market Overview

    4.1. Introduction

        4.1.1. Product Definition

        4.1.2. Industry Evolution / Developments

    4.2. Key Market Indicators

        4.2.1. Arable Land – by Region

    4.3. Market Dynamics

        4.3.1. Drivers

        4.3.2. Restraints

        4.3.3. Opportunity

    4.4. North America and Europe Farm Tractor Market Analysis and Forecasts, 2018 – 2027

        4.4.1. Market Volume Projections, by Farm Tractor, 2018 – 2027 ('000 Units)

        4.4.2. Market Revenue Projections (US$ Bn and '000 Units)

    4.5. Porter’s Five Force Analysis

    4.6. Value Chain Analysis

        4.6.1. List of Active Market Participants (suppliers/distributors/manufacturers/vendors)

        4.6.2. Forward – Backward Integration Scenario

    4.7. Market Outlook

5. North America Farm Tractor Market Analysis and Forecasts

    5.1. Key Findings

    5.2. Price Trend Analysis

    5.3. Key Trends

    5.4. Market Size (US$ Bn and '000 Units) Forecast by Country, 2018 – 2027

        5.4.1.  The U.S.

        5.4.2.  Canada

        5.4.3.  Rest of North America

    5.5. The U.S. Farm Tractor Market Size (US$ Bn and '000 Units) Forecast by Horse Power

        5.5.1.  Less than 40 HP

        5.5.2.  40 HP – 80 HP

        5.5.3.  81 HP – 120 HP

        5.5.4.  121 HP – 180 HP

        5.5.5.  181 HP – 250 HP

        5.5.6.  More than 250 HP

    5.6. Market Attractiveness Analysis

        5.6.1. by Country

6. Europe Farm Tractor Market Analysis and Forecasts

    6.1. Key Findings

    6.2. Price Trend Analysis

    6.3. Key Trends

    6.4. Market Size (US$ Bn and '000 Units) Forecast by Country, 2018 – 2027

        6.4.1.  The U.K.

        6.4.2.  Germany

        6.4.3.  France

        6.4.4.  Rest of Europe

    6.5. The U.K. Farm Tractor Market Size (US$ Bn and '000 Units) Forecast by Horse Power

        6.5.1.  Less than 40 HP

        6.5.2.  40 HP – 80 HP

        6.5.3.  81 HP – 120 HP

        6.5.4.  121 HP – 180 HP

        6.5.5.  181 HP – 250 HP

        6.5.6.  More than 250 HP

    6.6. Market Attractiveness Analysis

        6.6.1. by Country

7. Competition Landscape

    7.1. Market Player – Competition Matrix (by Tier and Size of companies)

    7.2. Market Share Analysis by Company (2018)

    7.3. Company Profiles

        7.3.1. Deeere and Company 

            7.3.1.1. Company Details (HQ, Foundation Year, Employee Strength)

            7.3.1.2. Market Presence, by Segment

            7.3.1.3. Strategy

            7.3.1.4. Revenue and Operating Profits

            7.3.1.5. SWOT Analysis

        7.3.2. CNH Industrial N.V.

            7.3.2.1. Company Details (HQ, Foundation Year, Employee Strength)

            7.3.2.2. Market Presence, by Segment

            7.3.2.3. Strategy

            7.3.2.4. Revenue and Operating Profits

            7.3.2.5. SWOT Analysis

        7.3.3. AGCO Corporation 

            7.3.3.1. Company Details (HQ, Foundation Year, Employee Strength)

            7.3.3.2. Market Presence, by Segment

            7.3.3.3. Strategy

            7.3.3.4. Revenue and Operating Profits

            7.3.3.5. SWOT Analysis

        7.3.4. Kubota Corporation 

            7.3.4.1. Company Details (HQ, Foundation Year, Employee Strength)

            7.3.4.2. Market Presence, by Segment

            7.3.4.3. Strategy

            7.3.4.4. Revenue and Operating Profits

            7.3.4.5. SWOT Analysis

        7.3.5. CLASS KGaA mbH 

            7.3.5.1. Company Details (HQ, Foundation Year, Employee Strength)

            7.3.5.2. Market Presence, by Segment

            7.3.5.3. Strategy

            7.3.5.4. Revenue and Operating Profits

            7.3.5.5. SWOT Analysis

        7.3.6. SDF S.p.A. 

            7.3.6.1. Company Details (HQ, Foundation Year, Employee Strength)

            7.3.6.2. Market Presence, by Segment

            7.3.6.3. Strategy

            7.3.6.4. Revenue and Operating Profits

            7.3.6.5. SWOT Analysis

        7.3.7. Daedong USA, Inc. 

            7.3.7.1. Company Details (HQ, Foundation Year, Employee Strength)

            7.3.7.2. Market Presence, by Segment

            7.3.7.3. Strategy

            7.3.7.4. Revenue and Operating Profits

            7.3.7.5. SWOT Analysis

        7.3.8. Mahindra USA, Inc. 

            7.3.8.1. Company Details (HQ, Foundation Year, Employee Strength)

            7.3.8.2. Market Presence, by Segment

            7.3.8.3. Strategy

            7.3.8.4. Revenue and Operating Profits

            7.3.8.5. SWOT Analysis

        7.3.9. Argo Tractors S.P.A. 

            7.3.9.1. Company Details (HQ, Foundation Year, Employee Strength)

            7.3.9.2. Market Presence, by Segment

            7.3.9.3. Strategy

            7.3.9.4. Revenue and Operating Profits

            7.3.9.5. SWOT Analysis

        7.3.10. International Tractors Ltd. 

            7.3.10.1. Company Details (HQ, Foundation Year, Employee Strength)

            7.3.10.2. Market Presence, by Segment

            7.3.10.3. Strategy

            7.3.10.4. Revenue and Operating Profits

            7.3.10.5. SWOT Analysis

List of Tables

Table 1: North America Farm Tractor Market Revenue (US$ Bn), Volume (000' Units) and CAGR (%), By Country, 2018 – 2027

Table 2: Europe Farm Tractor Market Revenue (US$ Bn), Volume (000' Units) and CAGR (%), By Country 2018 – 2027

Table 3: Germany Farm Tractor Market Revenue (US$ Bn), By Horsepower, 2018-2027 

Table 4: Germany Farm Tractor Market Volume (‘000 Units), By Horsepower, 2018-2027

Table 5: NA & EU Farm Tractor Market Revenue, By Company (2018)

List of Figures

Figure 1: North America and Europe, Market Revenue Share, by Country (2019)

Figure 2: North America and Europe, Market Volume Share, by Country (2019)

Figure 3: North America Farm Tractor Market Revenue (US$ Bn), 2018 – 2027

Figure 4: North America Farm Tractor Market Volume (000' Units), 2018 – 2027

Figure 5: North America Farm Tractor Market Size and Volume Y-o-Y Growth Projections, 2018–2027

Figure 6: U.S. Farm Tractor Market, Price Trend Analysis, by Horsepower, 2019 & 2027

Figure 7: Canada Farm Tractor Market, Price Trend Analysis, by Horsepower, 2019 & 2027

Figure 8: North America Market Revenue Share Analysis by Country, 2019 and 2027

Figure 9: North America Market Volume Share Analysis by Country, 2019 and 2027

Figure 10: U.S. Farm Tractor Market Revenue (US$ Bn), 2018-2027 

Figure 11: U.S. Farm Tractor Market Volume (‘000 Units), 2018-2027 

Figure 12: Canada Farm Tractor Market Revenue (US$ Bn), 2018-2027 

Figure 13: Canada Farm Tractor Market Volume (‘000 Units), by Horsepower, 2018-2027 

Figure 14: Rest of North America Farm Tractor Market Revenue (US$ Bn), 2018-2027 

Figure 15: Rest of North America Farm Tractor Market Volume (‘000 Units), 2018-2027 

Figure 16: North America Market Attractiveness Analysis, by Country

Figure 17: Europe Farm Tractor Market Size (US$ Bn), 2018 – 2027

Figure 18: Europe Farm Tractor Market Volume (000' Units) Forecast, 2018 – 2027

Figure 19: Europe Farm Tractor Market Size and Volume Y-o-Y Growth Projections, 2018–2027

Figure 20: Germany Farm Tractor Market, Price Trend Analysis, 2019 & 2027

Figure 21: France Farm Tractor Market, Price Trend Analysis, 2019 & 2027

Figure 22: U.K. Farm Tractor Market, Price Trend Analysis, 2019 & 2027

Figure 23: Europe Farm Tractor Market Revenue Share (%), by Country, 2019 and 2027

Figure 24: Europe Farm Tractor Market Volume Share (%), by Country, 2019 and 2027

Figure 25: Germany Farm Tractor Market Revenue (US$ Bn), 2018-2027 

Figure 26: Germany Farm Tractor Market Volume (‘000 Units), 2018-2027

Figure 27: France Farm Tractor Market Revenue (US$ Bn), 2018-2027 

Figure 28: France Farm Tractor Market Volume (‘000 Units), 2018-2027 

Figure 29: U.K. Farm Tractor Market Revenue (US$ Bn), 2018-2027 

Figure 30: U.K. Farm Tractor Market Volume (‘000 Units), by Horsepower, 2018-2027 

Figure 31: Rest of Europe Farm Tractor Market Revenue (US$ Bn), 2018-2027 

Figure 32: Rest of Europe Farm Tractor Market Volume (‘000 Units), 2018-2027 

Figure 33: Europe Market Attractiveness Analysis, by Country

Figure 34: NA & EU Farm Tractor Market Share Analysis by Company (2018)

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