Natural Fragrance: Introduction

  • Among the five senses, the sense of smell is the only sense that goes straight to the limbic system in the brain. Several scientific studies underway highlight the fact that fragrance can be linked directly to mood and memory. As the name suggests, natural fragrances are pure plant extracts containing ingredients only from a natural origin, typically a mixture of essential oils and botanical extracts including tree, plants, flowers, etc. Scents are an important part of daily life and hence the natural fragrance market is expected to grow during the forecast period.

Key Drivers, Opportunities, and Restraints of the Global Natural Fragrance Market

  • Increasing disposable income and spending capacity in metropolitan cities of emerging economies drives the market for natural fragrances. The grooming segment has generated huge demand for fragrances over the years, further driving the sales of natural fragrances.
  • Increase in awareness among health-conscious people across the world is driving the demand for natural fragrances owing to its health benefits.  Natural fragrances are calming, energy-enhancing, relaxing, and mood-lifting.
  • The food and beverage industry has witnessed significant growth in recent years. Through innovative techniques, manufacturers are incorporating natural fragrances into food and beverages to cater to a larger segment of consumers. This in turn is expected to propel the natural fragrance market during the forecast period.
  •  Manufacturers are investing heavily to derive natural fragrances that can be used beyond the perfume industry, for example, beauty product producers are keen to use naturally derived fragrance in their products. Natural fragrances are also assimilated in personal care products, soaps and detergents, toiletry, and candles, creating huge opportunity for the natural fragrance market across the world.
  • However, natural fragrances do not last long and recreating the same fragrance is difficult; because of this reason, consumers are shifting to synthetic fragrances. In addition, natural scents give inconsistent results. These are some major restraints that can impact the sales of natural fragrances.

Europe to Hold Major Share of the Global Natural Fragrance Market

  • In terms of region, the natural fragrance market can be divided into North America, Europe, Asia Pacific, Middle East & Africa, and South America.
  • Europe accounts for prominent share of the global natural fragrance market. France is the perfume capital of the world. Europe dominates the global natural fragrance market due to the presence of numerous manufacturers, availability of raw materials, and increasing demand and usage by consumers.
  • On the other hand, the natural fragrance market in North America is estimated to expand at a notable growth rate during the forecast period. The market in North America is likely to be followed by markets in Asia Pacific, the Middle East, Africa, and South America during the forecast period.

Key Players Operating in the Global Natural Fragrance Market Include:

  • Alpha Aromatics
  • Firmenich SA
  • Givaudan
  • International Flavors and Fragrances (IFF) (U.S.)
  • Kerry Group plc
  • Mane SA
  • Robertet Group
  • Sensient Technologies
  • Symrise AG
  • Takasago International Corp
  • Wild Flavors, Inc.

Global Natural Fragrance Market: Research Scope

Global Natural Fragrance Market, by Source

  • Flowers
  • Fruits
  • Spice
  • Others (Musk, Wood, etc.)

Global Natural Fragrance Market, by Application Industries

  • Food and Beverages
  • Soap and Detergents 
  • Cosmetics and Toiletries
  • Fine Fragrances
  • Others (Household Cleaners, Air Fresheners, etc.)

Global Natural Fragrance Market, by Price

  • Low
  • Medium
  • High

Global Natural Fragrance Market, by Distribution Channel

  • Direct
  • Indirect

Global Natural Fragrance Market, by Region

  • North America
    • U.S.
    • Canada
    • Rest of North America
  • Europe
    • Germany
    • France
    • U.K.
    • Italy
    • Spain
    • Rest of Europe
  • Asia Pacific
    • China
    • Japan
    • India
    • Rest of Asia Pacific
  • Middle East & Africa
    • GCC
    • South Africa
    • Rest of Middle East & Africa
  • South America
    • Brazil
    • Rest of South America

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Natural Fragrance Market