Home Beer Brewing Kit Market - Overview

A home beer brewing kit contains all the equipment and necessary things required to brew beer at home. The setting up of the brewing kit involves five steps, which are, assembling of the brewing kit, preparation, cleaning, and sanitization, mixing the ingredients in the tank, fermentation and carbonation and bottling of the beer. There are various equipment which comes in the kit such as mash and lauter tun, hydrometer, scales, thermometer, measuring jug, fermenter, hot liquor tank, etc. Brewing of beer requires four major raw material such as malt, hops, yeast and water.

Home Beer Brewing Kit Market - Drivers and Restraints

Consumers these days are developing a taste for domestically brewed beer, also known as craft beer. Brewing beer at home is the latest trend, with consumers trying to brew different kinds of beer Consumers are enhancing their taste buds to try and make their own beer at home according to their taste preference. The unique flavor and processing method of craft beer is attracting consumers. Home beer brewing kit comes in a compact size along with the instruction manual which helps the consumer to install brewing kit on their own. These kits are easy to install and clean. People now a days are finding their hobbies for their leisure activities which includes brewing of beer. During holidays, people engage themselves in various leisure activities to keep them busy and at the same time relaxed. Beer is usually preferred by the young and middle aged population.

Increasing young population would create opportunities for manufacturers of beer brewing kits as young people would like to have their own brewery at home. Popularity of craft beer has created demand for beer brewing kits. High focus on research & development has led to innovations in product line of craft beer. New varieties and product development have attracted more consumers toward craft beer brewing at home.

Brewing of beer offers some advantages such as brewing significant quantity at a time from 1 gallon to 10 gallons. Consumers can create their own taste according to their preferences. Consuming beer can have some positive effects on health such as lowering of heart disease risk, helps in strong bones, lowers the risk of diabetes, and offers protection from stroke.

Home beer brewing kit has some disadvantages which can affect the demand for the product. Brewing of beer is not as easy as it seems; consumers have to be highly alert at the time of measuring of raw materials. Incorrect measuring of raw materials can change the taste of the beer and also impact the time for carbonation. Brewing of beer is time consuming, ranging from 1 to 2 months. Setting up and installation of the brewing kit is costly as compared to buying beer from the shop. Brewing of large quantity of beer can make consumers obsessed with it and it may encourage them to have more beer, resulting in addiction.

Home Beer Brewing Kit Market - Segmentation

The global home beer brewing kit market can be segmented based on size, distribution channel, and region. Based on size, the global home beer brewing kit market can be classified into up to 1 gallon, 1 – 10 gallon, and above 10 gallon. Based on distribution channel, the home beer brewing kit market can be segmented into online and offline. Based on region, the home beer brewing kit market can be divided into North America, Europe, Asia Pacific, Middle East & Africa, and South America.

Home Beer Brewing Kit Market - Key Players

Some of the key players in the global home beer brewing kit market are Muntons plc, Catalina Products, LLC, Aussie Brewmakers, LD Carlson Co, BrewDog, Denzong Albrew Private Limited, Brewie, Picobrew Inc., Speidel Tank- und Behälterbau GmbH, and Grainfather.

This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.

Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:

  • Customer Experience Maps
  • Insights and Tools based on data-driven research
  • Actionable Results to meet all the business priorities
  • Strategic Frameworks to boost the growth journey

The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.

The following regional segments are covered comprehensively:

  • North America
  • Asia Pacific
  • Europe
  • Latin America
  • The Middle East and Africa

The EIRS quadrant framework in the report sums up our wide spectrum of data-driven research and advisory for CXOs to help them make better decisions for their businesses and stay as leaders.

Below is a snapshot of these quadrants.

1. Customer Experience Map

The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.

2. Insights and Tools

The various insights in the study are based on elaborate cycles of primary and secondary research the analysts engage with during the course of research. The analysts and expert advisors at TMR adopt industry-wide, quantitative customer insights tools and market projection methodologies to arrive at results, which makes them reliable. The study not just offers estimations and projections, but also an uncluttered evaluation of these figures on the market dynamics. These insights merge data-driven research framework with qualitative consultations for business owners, CXOs, policy makers, and investors. The insights will also help their customers overcome their fears.

3. Actionable Results

The findings presented in this study by TMR are an indispensable guide for meeting all business priorities, including mission-critical ones. The results when implemented have shown tangible benefits to business stakeholders and industry entities to boost their performance. The results are tailored to fit the individual strategic framework. The study also illustrates some of the recent case studies on solving various problems by companies they faced in their consolidation journey.

4. Strategic Frameworks

The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.

The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:

1. What can be the best investment choices for venturing into new product and service lines?

2. What value propositions should businesses aim at while making new research and development funding?

3. Which regulations will be most helpful for stakeholders to boost their supply chain network?

4. Which regions might see the demand maturing in certain segments in near future?

5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?

6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?

7. Which government regulations might challenge the status of key regional markets?

8. How will the emerging political and economic scenario affect opportunities in key growth areas?

9. What are some of the value-grab opportunities in various segments?

10. What will be the barrier to entry for new players in the market?

With a robust experience in creating exceptional market reports, Transparency Market Research has emerged as one of the trusted market research companies among a large number of stakeholders and CXOs. Every report at Transparency Market Research goes through rigorous research activity in every aspect. The researchers at TMR keep a close watch on the market and extract beneficial growth-boosting points. These points help the stakeholders to strategize their business plans accordingly.

TMR researchers conduct exhaustive qualitative and quantitative research. This research involves taking inputs from the experts in the market, focused attention on recent developments, and others. This method of research makes TMR stand out from other market research firms.

Here's how Transparency Market Research helps the stakeholders and CXOs through the reports:

Inculcation and Evaluation of Strategic Collaborations: The TMR researchers analyze recent strategic activities like mergers, acquisitions, partnerships, collaborations, and joint ventures. All the information is compiled and included in the report.

Perfect Market Size Estimations: The report analyzes the demographics, growth potential, and capability of the market through the forecast period. This factor leads to the estimation of the market size and also provides an outline about how the market will retrieve growth during the assessment period.

Investment Research: The report focuses on the ongoing and upcoming investment opportunities across a particular market. These developments make the stakeholders aware of the current investment scenario across the market.

Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.

Custom Market Research Services

TMR offers custom market research services that help clients to get information on their business scenario required where syndicated solutions are not enough.


Home Beer Brewing Kit Market

Pre Book