The escalating global population contributes to the pressure to increase cereal production, which leads to a proliferation of pesticide usage. Grains and cereals are a major consumer of crop-based as well as non-crop-based pesticides, particularly herbicides, which are a rapidly developing category. For the past few years, the global agricultural industry has been witnessing significant changes in terms of advancements in crop protection, drip irrigation, soil management, farming techniques, and enhancement of crop yields by means of herbicides, pesticides, the GM technology, fungicides, and other advanced techniques. Farms extensively employed the crop rotation method in order to protect the crops and maintain the level of nutrients in the soil. Soil fertility, soil erosion, and crop yield are augmented via this technique. It also helps mitigate the problem of pest attack which often occurs in a field engaged in incessant farming of the same crop. However, crop protection chemicals have also been observed to have an adverse effect on the environment and human health. Additionally, the nutritional levels of soil are affected by excess use of these products which decrease its productivity prospects. In terms of type, the grain and cereal crop protection market is categorized into insecticides, herbicides, and fungicides, among which herbicides are the dominant segment. This trend is expected to continue over the forecast period, on account of the wide utilization of herbicides as a crop protection chemical because of their low cost, as well as increased research and development investments in the field and the introduction of new herbicidal active ingredients.
Based on geography, the grain and cereal crop protection market is distributed over North America, Europe, Asia Pacific, Middle East &Africa (MEA), and Latin America.The market in North America is prominent, followed by Asia Pacific and Europe. The market in Asia Pacific is anticipated to experience a high rate of expansion in the near future. Growing population, increasing consumption of food products, and consumer awareness about health and wellness in developing countries such as India, China, and Japan are boosting the demand for grain and cereal crop protection products. Different types of crops such as cereal, maize, and cotton are prone to insect attacks and require protection chemicals, besides which their growing applications and production facilities in Europe have also been propelling their usage.
The grain and cereal crop protection market is characterized by the presence of numerous local players as well as regional and international vendors. The global vendors lead the market in terms of product differentiation, quality, price, innovation, and distribution. The local players compete with each other on the basis of product price, portfolio, sales network, quality, and technology. The competitive environment is projected to intensify in the near future with extended product portfolios, mergers and acquisitions, technological expertise, and partnership agreements between firms. In addition to this, in developing countries, creation of energy-efficient agricultural technologies creates an area of growth opportunity for players to increase their market share. Key players operating in the grain and cereal crop protection market include Bayer CropScience, Syngenta, Dow AgroSciences, BASF, and FMC. Other prominent vendors include Sinochem Group, Agrium, Sapec Group, Monsanto, and Yara. These emerging players have been investing huge amounts of capital in research and development activities and innovation centers in order to expand their production capabilities and meet the market’s growing demands.
This intelligence report by TMR is the outcome of intense study and rigorous assessment of various dynamics shaping the growth of the market. TMR nurtures a close-knit team of analysts, strategists, and industry experts who offer clients tools, methodologies, and frameworks to make smarter decisions. Our objective, insights, and actionable analytics provide CXOs and executives to advance their mission-critical priorities with confidence.
The scrutiny of the various forces impacting the dynamics of the market, and key and associated industries, guides enterprises in understanding various consumer propositions. Our clients leverage these insights and perspectives to enhance customer experience in the fast-paced business environment.
All our insights and perspectives are broadly based on 4 Pillars or Stages: ASBC-S, which offer an elaborate and customizable framework for the success of an organization. The essence and the roles of these in organizational successes are highlighted below:
- Agenda for CXOs: TMR, through the study, sets the tone for agendas that are pertinent to CEOs, CFOs, CIOs, and other CXO executives of businesses operating in the market. The perspectives help our clients to bridge the gap between agenda and action plan. TMR strives to offer guidance to CXOs to undertake mission-critical activities empowered by various business analysis tools, and boost the performance of the organizations. The perspectives guide you to decide on your own marketing mix that align well with the policies, visions, and mission.
- Strategic Frameworks: The study offers how organizations are setting both short-term and long-term strategic plans. Our team of experts collaborate and communicate with you to understand these to make your organizations sustainable and resilient during tough times. The insights help them decide sustainable competitive advantage for each business units.
- Benchmarking for Deciding Target Markets and Brand Positioning: The assessments in the study provides a scrutiny of marketing channels and marketing mix. Our various teams work synergistically with you to help identify your actual and potential direct, indirect, and budget competition areas. Additionally, the study helps you decide most effective budgets for various processes and promotional activities. Furthermore, the study guides you to set benchmarks for integrating people and processes with the 4Ps of marketing. Eventually, this will empower you to find out unique propositioning strategies and niches.
- Business Composability for Sustainability (C-S): Constant strategy planning for sustainability characterizing our C-S framework in the report has become more relevant than before in the face of disruptions caused by pandemics, recessions, boom and bust cycles, and changing geopolitical scenario. The TMR study offers a high level of customization to help you achieve business composability. Composable enterprises are increasingly gaining the attention of CXOs in order to help them combat market volatility. Our analysts and industry experts help you wade through such uncertainties and guide you to become a smart sustainable business in entirety.
The study presents scrutiny of region-specific consumer and technology trends, including the most recent industry dynamics. These broadly cover but not limited to
- North America, South America, and the Americas
- Asia Pacific and Japan
- Latin America
- Middle East and Africa
The study offers data-driven insights and guidance of several aspects. Some of the more notable questions are:
- What are the major recent trends that can influence the product life cycle and the RoI?
- Which regulatory trends shape corporate-level, business-level, and functional-level strategies?
- Which micromarketing initiatives of leading players will bring in investments?
- What can be the best framework and tools for PESTLE analysis?
- Which regions will witness rise in new opportunities?
- Which are the game-changing technologies being used to capture new revenue streams in the near future?
- Which operational and tactical frameworks are being adopted by various players in gaining customer loyalty?
- What is the current and expected intensity of competition the market in the near future?
Disclaimer: This market research study is an ongoing effort and extreme care has been taken to maintain the highest levels of accuracy at all stages. However, in the light of the rapidly evolving business dynamics, some region-specific or other segment-specific changes may take time to be part of the study.