Fragrance-free Skin Care Products Market: Introduction
Fragrance-free skincare products do not have added fragrance. However, they can contain ingredients that have a scent of their own. For example, if a cream is made with an oil that has a smell, it could still be labelled as fragrance-free because the purpose of the oil is to act as an emollient, not as a scent. Fragrance-free skin care products are defined as natural ingredients used for cosmetics that are composed of any raw materials derived from plants or animals. Natural ingredients for cosmetics can be categorized as vegetable or animal derived oils, fats and waxes, essential oils and oleoresins, vegetable saps and extracts, raw plant materials, and coloring matter of vegetable or animal origin. Alcohol, parabens, and fragrance used in many fragranced skin care products lead to various skin problems such as allergies, and rashes. There is an emerging trend for fragrance-free skin care products in order to avoid such chemicals.
Key drivers of the fragrance-free skin care products market
Increased demand, high disposable income, growth in distribution channels, and new product innovation have contributed significantly to the growth of the fragrance-free skin care products market. Increase in the population of working women has led to the growth of varieties of skincare products. According to statisticsworld.com, the population of women worldwide is 3.905 billion, representing 49.58% of the world’s population. On an average, women use 12 personal care products daily. Growing consumer awareness about fragrance-free cosmetics and the desire of cosmetics companies to replace synthetic ingredients with natural variants are contributing to the growth of these products globally. Companies are replacing synthetic chemicals with natural ingredients, partly because of consumer demand and partly because of a move toward sustainable raw materials. This trend is described in the CBI trends report on natural ingredients for cosmetics. These factors act as drivers & propels the demand for fragrance-free skin care products at the global level.
Improved features creating opportunities in the fragrance-free skin care products market
More than 3,000 chemicals and compounds are used in the production of fragrances used in products such as cosmetics, skin care products, personal care products, and household cleaning products. The Food & Drug Administration (FDA) does not require manufacturers to disclose all the ingredients in fragrances. Approximately 20% of the ingredients used have been found to be toxic or to cause allergic reactions. Most of the chemicals have never been safety tested. Thus, the emerging trend of fragrance-free products have huge opportunities worldwide for manufacturers to offer natural products to end-users. As the world is going organic in various ways, fragrance-free skin care products have huge opportunities to expand in the market.
Fragranced skin care products a restraint for the fragrance-free skin care products market
One of the restraints of fragrance-free skin care products is the presence of fragranced skin care products. The lack of awareness and ignorance among consumers as regards health and chemical free skincare products leads to limitations for product growth and acts as a restraint for the fragrance-free skin care products market.
Europe the dominant market
Europe accounts for dominant share in the fragrance-free skin care products market in terms of revenue contribution as compared to markets in other regions due to increased adoption of fragrance-free skin care products by various end-users such as beauty parlors, salons & spas, fashion & entertainment industry, and personal use in the region. Europe has the largest cosmetics market in the world, offering good opportunities for ingredient exporters in developing countries. Demand for natural ingredients used in cosmetics and toiletries is growing, a trend expected to continue during the forecast period. However, the fragrance-free skin care products markets in Asia Pacific and South America are also showing significant growth. Increasing disposable income in developing countries, such as India, China, Brazil, and countries in Southeast Asia, have been sustaining growth in these markets.
Key players operating in the global market
Companies are working on product innovation and development to expand their customer base. Furthermore, key companies are adopting the merger and acquisition strategy to improve their market revenue at the global level. Some of the major companies identified in the fragrance-free skin care products market are:
- Garnier LLC
- Honest Skincare
- Paula’s Choice
- Skin Fix
Fragrance-free Skin Care Products Market: Research Scope
Fragrance-free Skin Care Products Market, by Type
Fragrance-free Skin Care Products Market, by Skin Type
- Oily Skin
- Combination Skin
- Dry Skin
Fragrance-free Skin Care Products Market, by Price
Fragrance-free Skin Care Products Market, by Distribution Channel
- E-commerce Websites
- Company Owned Websites
- Departmental Stores
Fragrance-free Skin Care Products Market, by Region
- North America
- Rest of North America
- Rest of Europe
- Asia Pacific
- Rest of Asia Pacific
- Middle East & Africa
- South Africa
- Rest of Middle East & Africa
- South America
- Rest of South America
The report on the fragrance-free skin care products market is a compilation of first-hand information, qualitative and quantitative assessment by industry analysts, and inputs from industry experts and industry participants across the value chain. The report provides in-depth analysis of parent market trends, macroeconomic indicators, and governing factors, along with market attractiveness as per segments. The report also maps the qualitative impact of various factors on market segments and regions.
This upcoming business intelligence report is intended to be a one-stop market research solution to guide organizations in taking timely and effective decisions for their business growth. The ongoing study is the culmination of our deep expertise on data science methods, combined with an unparalleled understanding of the external environment and analysis of the industries. Each of the reports by TMR aims at offering a detailed scrutiny of the value chain of our current and prospective customers, takes them from identifying value propositions, and subsequently assist their business executives to implement right strategies to create customer value. We believe that creating and sustaining the customer value is the key pivot on which business executives can create profits for their organizations and increase the market shares, continuously and with sustainability.
Each of our touchpoints through which we engage with the organization/enterprise during the primary research enables us to understand the internal environment it operates in and the ways in which the external environment influences its growth.
Always Evolving with Competition
Excellence is built into the DNA of TMR, and all our teams work collaboratively and committedly toward achieving that in whatever they do. From the very first interaction our teams of research analysts have with any interested market participant to the final preparation processes in each of our reports reflects a rigorous understanding of the dynamic industry environment that businesses operate in.
We relentlessly work to be a differentiator in whatever we do in the current era of hypercompetitive global environment. The result of our unceasing focus on excellence is reflected clearly in the insights and guidance we offer to our customers in order to empower them to create brand equity. Our simple yet very powerful underpinning for navigating the competition is to always keep evolving with changing business environments. Our close-kinit team of research analysts not only believe in this simple philosophy but also implement the same.
Constantly Innovating Our Research Methodologies and Models
We do not limit with any specific market research tool or one standard approach for obtaining or analyzing data. Undoubtedly, our report making process is ever-evolving to meet the customer needs and demands supported broadly by a vast knowledge of data science methods that we combine with business acumen our teams have built upon for several years. Evidently, our primary and secondary research data about customers and consumers have shown that we can go to any lengths to obtain them. This is followed by applying next-gen automation tools integrated with human judgement to clear the clutter, ascertain the most relevant and recent qualitative and quantitative insights, and package them in digestible chunks in our reports for our customers.
We Take Pride in No-One-Size-Fits-All Approach
Over the past several years, we have been conducting market intelligence studies across all industries for all types of organizations — big and small, profit and not-for-profit, and Fortune 500 and Unicorns, as we believe that a sound decision making must be based on no-one-size-fits-all approach. Without doubt, each of the organizations regardless of the industry they are in are affected differently by changes in political, economic, socio-culture, legal, ecological, and legal environments. The research models and the value chain analysis process that our analysts employ for conducting the study uphold this approach.
We look at myriad components of internal and external business environment affecting the growth strategies of organizations. Some of the broader aspects that we focus on are:
- Our team of Analysts and Support Teams always strive to see the bigger picture in life cycle stages of any industry
- The Teams focus on obtaining valuable insights into different models of competitive advantage while making an internal environment analysis
- They keep on modifying the value chain analysis processes of organizations to understand on how customer value is created
Some areas of assessing market dynamics that are used in the research models and methodologies adopted by our analysts can be summarized as:
- Corporate and business strategies underlying new brand positioning strategies
- Mapping for strategic planning for business units
- Various metrics for business portfolio analysis, including BCG matrix
- Value chain analysis
These will help create and sustain competitive advantage for our prospects and current customers.
Key focus areas and agenda that underpin and catalyze our primary and secondary research initiatives and endeavors are:
- What are some of the core competencies and distinctive competencies of new entrants and established players in the industry we are analyzing?
- What are some of the branding opportunities that are emerging at a rapid pace?
- What are the major competitive forces and elements of external environment shaping the industry life cycle stages of most organizations?
- Why some competitive strategies are popular than others among leaders in a certain market?
- What customer-based brand equity strategies companies have leveraged in a certain industry or set of related industries in a sector?
- What are some of the key pricing strategies that companies in an industry are implementing for marketing their products internationally?
- Identifying whether market-push or market-pull strategies are more relevant to a certain product or a service?
Disclaimer: This ongoing market research study is a meticulously planned activity where a broad array of factors and aspects that shape the marketing environment and industry are taken into account. However, keeping in mind the constantly changing nature of business dynamics and changing strategic intents, we are always actively making iterations and modifications in our approaches. As always, we are ready to tailor our insights and guidance to suit your requirements. Engage with us to know what more is there for your CXOs.