From blisters to ingrown toenails to arthritis, injured feet present a public health concern. The American Academy of Orthopaedic Surgeons (AAOS) reports that approximately 43.1 million residents in the U.S. suffer from foot problems, which nearly equals to 1 in every 6 people. Foot care products include all products involved in the preventive and remedial care of ankle and foot. Every human being walks about 115,000 miles during his average lifetime, and 30% of people face foot problems at some point in their lives. The problems could be due to ill-fitting shoes, result of injury, general wear or tear, or may result from disease complications. Foot care products are vital for avoiding and sustaining proper foot health. Patients suffering from circulatory diseases or diabetes mellitus are 20 times more likely to have foot problems. Problems with feet include planter warts, nerve disorder, foot pain, fungal infections, joint inflammation, torn ligaments, tissue injuries, broken bones, and bacterial infections.
The global foot care products market has maintained a constant growth rate from many years. There is an increasing requirement for foot maintenance products which can help to maintain better esthetics and hygiene. Fast changing lifestyle and changing fashion have increased the skin exposure of feet, thus leading to growing demands for foot care products. Foot care products have gained more popularity among women due to increasing trend of open-toe sandals and shoes. Nowadays, consumers are searching for foot repair ointments, cleansing lotions, creams, and sloughing scrub which can show immediate results. Aging baby boomers, increase in the number of diabetic patients, and infections due to bacteria are the major factors which are driving the growth of the global foot care products market. Additionally, the rise in consciousness, personal hygiene & fashion trends are some of the trends followed in society. For example, pedicure is increasingly adopted by people. Many of the foot care tools, devices, gels, creams, and medicines are used by pedicure centers, podiatry professionals, and diagnostic centers.
Conversely, factors such as weak distribution channels and less penetration of foot care products and tools might hamper the sales of foot care products, restricting the growth of the market during the forecast period. Countries with less disposable income and personal care spending, for example African countries, are anticipated to contribute less to growth of the global foot care products market.
The global foot care products market is segmented by product, condition, end-user, and region. In terms of product, the global foot care products market is segmented into antifungal treatment products, athlete’s foot treatments, blister treatments, foot bandages and toe separators, and others such as foot care, odor control, and pain management. Based on condition, the market is segmented into athlete’s foot, heel pain, calluses and corns, diabetic foot, and others. In terms of end-user, the market is classified as hospitals, private clinics, ambulatory surgical centers, academic and research institutes, and others.
Geographically, the global foot care products market is distributed over North America, Europe, Asia Pacific, Latin America, and Middle East & Africa. Asia Pacific dominates the global market for foot care products. North America and Europe account for major shares of the global market. Consumers’ curiosity in foot care products that cleanse, exfoliate, moisturize, and provide cosmetic treatment has propelled many suppliers to provide new and innovative beauty-related foot care products. In the U.S., medications and devices constitute a major share of the market and are the fastest growing segments of the market for foot care products.
Major players operating in the global foot care products market include Johnson & Johnson, Merck & Co, Inc., Del Laboratories, HoMedics, Inc., PediFix, Inc., Dr Foot, Alva-Amco Pharmacal, Inc., Revlon, Inc., Aetrex Worldwide, Inc., Novartis Consumer Health, and Miracle of Aloe.
This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.
Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:
- Customer Experience Maps
- Insights and Tools based on data-driven research
- Actionable Results to meet all the business priorities
- Strategic Frameworks to boost the growth journey
The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.
The following regional segments are covered comprehensively:
- North America
- Asia Pacific
- Latin America
- The Middle East and Africa
The EIRS quadrant framework in the report sums up our wide spectrum of data-driven research and advisory for CXOs to help them make better decisions for their businesses and stay as leaders.
Below is a snapshot of these quadrants.
1. Customer Experience Map
The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.
2. Insights and Tools
The various insights in the study are based on elaborate cycles of primary and secondary research the analysts engage with during the course of research. The analysts and expert advisors at TMR adopt industry-wide, quantitative customer insights tools and market projection methodologies to arrive at results, which makes them reliable. The study not just offers estimations and projections, but also an uncluttered evaluation of these figures on the market dynamics. These insights merge data-driven research framework with qualitative consultations for business owners, CXOs, policy makers, and investors. The insights will also help their customers overcome their fears.
3. Actionable Results
The findings presented in this study by TMR are an indispensable guide for meeting all business priorities, including mission-critical ones. The results when implemented have shown tangible benefits to business stakeholders and industry entities to boost their performance. The results are tailored to fit the individual strategic framework. The study also illustrates some of the recent case studies on solving various problems by companies they faced in their consolidation journey.
4. Strategic Frameworks
The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.
The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:
1. What can be the best investment choices for venturing into new product and service lines?
2. What value propositions should businesses aim at while making new research and development funding?
3. Which regulations will be most helpful for stakeholders to boost their supply chain network?
4. Which regions might see the demand maturing in certain segments in near future?
5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?
6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?
7. Which government regulations might challenge the status of key regional markets?
8. How will the emerging political and economic scenario affect opportunities in key growth areas?
9. What are some of the value-grab opportunities in various segments?
10. What will be the barrier to entry for new players in the market?
Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.