Facial Makeup Market
Facial Makeup Market (Product Type - Face Powder, Foundation, Concealer, Blush, Bronzer, Contouring and Highlighting, Primer, and Palette; Sales Channel - Supermarket, Hypermarket, Pharmacies, Health and Beauty Retailer, and E-commerce; Price - Economic and Premium; Source - Chemical, Natural, Organic, and Halal) - Global Industry Analysis, Size, Share, Growth, Trends and Forecast 2017 - 2022
- Consumer Goods & Services
- 170 Pages
The facial makeup market has evolved on the back of the sheer pace of evolution of cosmetics and personal care industry in various parts of the world. Women have been attracted with trying a wide range of facial makeup products and technologies. The explosion of e-commerce platforms has been crucial to the demand and sales of facial makeup products. Further, the dynamics of the facial makeup market has seen a new avenue in working professionals who are desirous of getting a fair deal from cosmetic brands, thereby fueling new product launches in the facial makeup market. These relate to not just the color combinations and versatility of use but also the price. Brands are also making their facial makeup toolkits to allure prospective consumers. A number of them have leveraged the growing popularity of e-commerce channels and coming out with new launches quite frequently. On the other hand, the changing preferences has also fueled the demand for facial makeup endorsed by celebrities. Women’s taste and preferences have also been shaped by recommendations made by makeup artists, especially in urban consumers. This has expanded the horizon of the facial makeup market.
In recent years, the availability of counterfeit products has also increased. On the other hand, women in Tier 1 and Tier 2 cities are also willing to test the products in malls and supermarkets. Consumers at large have become increasingly cautious about the ingredients that are used in facial makeup products. People with disposable incomes are willing to try organic products, especially facial makeup containing plant-based products. In many cases, they are increasingly observant of the sourcing of the raw materials for making facial makeup. The trend will pave way for innovations in the facial makeup market.
Global Facial Makeup Market: Snapshot
The global market for facial makeup is significantly influenced by the enhancement in the lifestyles of the individuals across the world. Nowadays, consumers have become more conscious about their physical appearance, which is leading to the increasing craze for a well-maintained personality and polished look. Since facial makeup plays a significant role in enhancing one’s beauty and facial features, it is witnessing a tremendous rise in demand, globally. The rise in the disposable income of consumers is also adding to the growth of this market by enabling them to afford highly expensive makeup products.
The opportunity in the global facial makeup market is expected to reach US$8.60 bn by 2017. Researchers estimates the market to rise further at a CAGR of 6.10% between 2017 and 2022 and gain a value worth US$11.54 bn by the end of 2022.
Demand for Face Powder to Remain Robust
The global market for facial makeup is analyzed on the basis of the type of the product, sales channel, price, source, and the regional reach of the market. Based on the type of the product, the market is classified into face powder, concealer, foundation, blush, contouring and highlighting, bronzer, primer, and palette. Face powder, among these, witnesses the most prominent demand among consumers across the world. Owing to the easy availability of cheap face powders in the global market, this product segment is expected to report a substantial rise in the overall market, maintaining its dominance, in the years to come.
In terms of the sales channel, the market is categorized into hypermarket, supermarket, pharmacies, E-commerce, and health and beauty retailer. Supermarkets and hypermarkets are the most prominent sales channels for facial makeup products across the world and are expected to remain so over the next few years. However, E-commercial sales channels, such as online retail sites are also projected to gain momentum in the near future. Based on the price, facial makeup are segmented into two categories, economic and premium and on the basis of source, it is bifurcated into natural, chemical, organic, and halal.
APEJ to Dominate Global Facial Makeup Market
On the geographical front, the worldwide market for facial makeup is segmented into the Middle East and Africa (MEA), Europe, Asia Pacific excluding Japan (APEJ), Japan, North America, and Latin America. Expanding at a CAGR of 7.10% between 2017 and 2022, Asia Pacific excluding Japan is anticipated to surface as the leading regional market for facial makeup in the near future. The significant rise in the purchasing power of consumers in this region is the main factor behind this tremendous increase in the APEJ market for facial makeup, which is expected to continue to push this regional market upwards in the years to come.
Europe and North America is also projected to witness healthy growth in their respective markets for facial makeup. The European market is expected to gain from the presence of well-established vendors of facial makeup products and the North American market is anticipated to be highly driven by the influence of social media and the escalating trend of selfies over the next few years. Other regional markets will experience a moderate rise in their valuation.
At the forefront of the global market for facial makeup is P&G, Shiseido, LVMH, L’Oreal, Coty, Lakmé, Estee Lauder, Avon, Revlon, and Chanel.
Global Facial Makeup Market: Overview
With the augmenting craze for groomed personality and polished looks, the demand for facial makeup is increasing significantly across the world. The advent of blemish base (BB) creams and color correcting (CC) creams, globally, is likely to push the global facial makeup market upwards in the near future.
This analytical study on the global facial makeup market is a combination of primary and secondary research. The primary research is the bulk of TMR researchers’ efforts, together with the information gathered via telephonic interviews and interactions through e-mails. The secondary research involves study of the websites, annual reports, and press releases of the leading companies. It also includes a thorough examination of the stock analysis presentations, and various regional and international databases. Taking the macro and micro environmental factors in consideration, the report provides the data about the size of the market in terms of US$ Mn for each of the segments over the period from 2017 to 2022.
The estimations of the size of the market involves a detailed study of the product features and functions of different types of facial makeup. In addition to this, various important factors related to this market, such as the increasing preference for superior quality feed, innovation in products, rising consumption of fish in various geographies, and the historical year-on-year growth have been considered while estimating the size of the overall market.
Global Facial Makeup Market: Segmentation
The global market for facial makeup is broadly assed on the basis of the type of the product, sales channel, price, source, and the regional reach of the market. Based on the type of the product, the market is classified into face powder, foundation, concealer, blush, bronzer, contouring and highlighting, primer, and palette. By the sales channel, the market is categorized into Supermarket, hypermarket, pharmacies, health and beauty retailer, and E-commerce. In terms of price, economic and premium have surfaced as prominent segments of this market. On the basis of source, the market is bifurcated into chemical, natural, organic, and halal.
In terms of its regional reach, the worldwide market for facial makeup is segmented into the Middle East and Africa, Latin America, North America, Asia Pacific excluding Japan, Japan, and Europe. The cumulative average growth rates for each of the segment within the global facial makeup market have been identified after a detailed assessment of the prominent trends, future potentials, demographics, developments in technologies, and regulatory requirements.
An in-depth qualitative assessment of factors that are responsible for driving and limiting the growth of this market and for its future opportunities has been presented in the market overview section. This section of the research report also includes an analysis of the market attractiveness that provides a thorough evaluation of the overall competitive scenario in the overall market. The market revenue in terms of US$ Mn for the period between 2017 and 2022, coupled with the compound annual growth rate (CAGR %) from 2017 to 2022 have also been provided for all the segments.
Companies Mentioned in the Report
The report also reviews the profiles of the key companies operational in the global market for facial makeup on the basis of various attributes, such as the overview of their financial, brand, and business performance, their main business strategies, offerings, and the recent developments. The leading companies reviewed in this research report are P&G, Shiseido, LVMH, L’Oreal, Coty, Lakmé, Estee Lauder, Avon, Revlon, and Chanel.