Geographically-spread enterprises are constantly faced with scenarios that require the convergence of a large number of communication channels and inclusion of foreign computing devices in the central network. With a vast rise in mobile devices that need to be integrated with enterprise networks, mostly owing to the increasing trend of policies such as bring-your-own-device and choose-your-own-device, and diversely located workplaces and employees, the need for adopting enterprise mobility solution has become profound in the past few years.
Modern enterprise business strategies require a much faster pace of operations, especially if the enterprises are looking to become a globally prominent entity. In order to achieve this highly sought-after competitive advantage, companies are looking to the solutions offered by enterprise mobility players. Enterprise mobility services and solutions have proven to enhance the decision-making speed of enterprises, thereby generating an increasing demand for enterprise mobility solutions.
Transparency Market Research estimates that the global enterprise mobility market will expand at a high 24.7% CAGR over the period between 2015 and 2022. Expanding at this pace, the market, which held an opportunity of US$86.36 bn in 2014, is expected to rise to a valuation of US$510.39 bn by 2022.
Enterprise Mobility Applications across BFSI Industry to Lead to Most Promising Returns
Currently, the most prominent applications of enterprise mobility are found across industries such as banking, financial services and insurance (BFSI), manufacturing, retail, transportation and logistics, and IT and telecommunication. Of these, the IT and telecom industry currently has a strong influence on the overall development of the global enterprise mobility market. Applications across this industry contributed revenues of nearly US$24.64 bn to the global market in 2014, accounting for a 28.5% share. The IT and telecom industry is also expected to remain the most influential end-use industry for the global enterprise mobility market over the next few years, contributing revenues totaling nearly US$151.12 bn to the global market in 2022.
However, the BFSI industry will lead to the most promising returns enterprise mobility solutions in the near future. Over the period between 2015 and 2022, applications of enterprise mobility across the BFSI industry will expand at the fastest CAGR of 25.7%. End-use industries such as hospitality, retail, manufacturing, and automation are also expected to lead to excellent demand for enterprise mobility solutions over the said period.
North America to Retain Dominance but Asia Pacific to Emerge as Most Encouraging Regional Market
The market for enterprise mobility in North America is presently the dominant regional market globally. The region contributed revenues totaling US$25.18 bn to the global market, accounting for a share of 29% of the global market’s revenues in 2014. The region remains at the forefront of the global enterprise mobility market owing to the high concentration of leading vendors and high rate of adoption of technological advances across enterprises. Over the forecasting horizon as well, the enterprise mobility market in North America is expected to grow at a significant pace.
However, the North America market for enterprise mobility is expected to lose prominence to Asia Pacific, which is estimated to expand at a high CAGR of 25.7% over the period between 2015 and 2022. The Asia Pacific enterprise mobility market will gain traction owing to the rising workforce of mobile device users, adoption of cloud infrastructure, flourishing end-use industries, and increasing demand for digital advancements across enterprise infrastructures. Asia Pacific enterprise mobility market’s revenue contribution to the global market is expected to rise to US$122.60 bn by 2022.
The global enterprise mobility market is highly fragmented, featuring the presence and dominance of some of the world’s most eminent technology giants. The most prominent vendors in the market include companies such as Symantec Corporation, MobileIron, Microsoft Corporation, Citrix Systems Inc., Alcatel Lucent S.A., Cerner Corporation, Cisco Systems, Inc., Nokia Corporation, SOTI, Inc., IBM Corporation, Avaya Inc., AT&T Inc., Hewlett Packard Development Company Ltd., BlackBerry Ltd., and Panasonic Corporation.
This report aims to provide a comprehensive strategic analysis of the global enterprise mobility market along with the market revenue and growth forecast for the period from 2013 to 2022. Proliferation of mobile devices such as smartphones, tablets and laptops, reduced hardware costs for enterprises, and adoption of enterprise mobility across various industry verticals are some major influencing factors in the enterprise mobility market. Enterprise mobility helps enterprises to interconnect their employees irrespective of their location with the help of tablets, smartphones, cloud computing, managed services, and wireless IP networks. This makes enterprises more responsive and flexible. With the ever-present time restraints in the workplace, enterprise mobility proves to be one of the biggest assets for enterprises. Moreover, one more advantage of enterprise mobility is that, instead of purchasing costly new devices and hardware, an enterprise can leverage the devices that employees bring to the workplace, such as tablets and smartphones. Enterprise mobility helps in collection of financial information for large institutes, collecting field data for revenue forecasting, monitoring sales across a number of locations, managing countrywide loyalty programs across retail industry, and managing enterprise-wide logistics and resources.
This research study on the global enterprise mobility market provides a detailed analysis of how enterprises in different regions across the globe are using enterprise mobility for increased operational speed and efficiency gains and efficient data collection. The report offers an in-depth study of the market drivers, restraints, and growth opportunities. Using these factors, the report identifies various trends expected to impact the market during the forecast period from 2015 to 2022. The report includes a comprehensive coverage of the underlying economic, environmental, and technological factors influencing the enterprise mobility market. It also provides the competitive landscape of key players in the enterprise mobility market in order to highlight the prevalent competition in this market. The report also provides a detailed competitive analysis of the key players in the enterprise mobility market and identifies various business strategies adopted by these leading players. The study explains the penetration of each market segment within various geographies, and how these segments have accelerated the growth of enterprise mobility market.
Based on devices, the enterprise mobility market is segmented into smartphones, tablets and laptops. Based on software, the market is segmented into mobile device management, mobile application management, enterprise email and content management, telecom expense management and mobile message management. In terms of security solutions, the market is segmented into mobile data security, mobile device security, mobile ID security and network security. On the basis of end-use application, the enterprise mobility market is segmented into manufacturing and automotive, banking, financial services and insurance (BFSI), IT and telecommunication, hospitality and retail, government and education and others. The other segments include consumer, media, life science and healthcare. The report aims to provide a comprehensive, cross-sectional analysis of the enterprise mobility market across major geographies such as North America, Europe, Asia Pacific, the Middle East and Africa, and Latin America. The overall market size enterprise mobility is the summation of the market size of software, devices and security solutions.
The report includes an overview of market strategies, annual revenues, and the recent developments of key companies operating in the market. The key market participants profiled in this study include MobileIron, SOTI, Inc., Symantec Corporation, Microsoft Corporation, Cisco Systems, Inc., Avaya Inc., Alcatel Lucent S.A., AirWatch LLC, Aruba Inc., Citrix Systems Inc., Meru Networks, Good Technology Inc., iPass Inc., Hewlett Packard Development Company Ltd., IBM Corporation, AT&T Inc., BlackBerry Ltd., Nokia Corporation, Panasonic Corporation, and Cerner Corporation. The report provides a comprehensive analysis of the solutions and services pertaining to enterprise mobility offered by these leading players. Information on the research and development activities, new product launches, and upcoming technologies is also included in the report.
Enterprise Mobility Market Analysis, by Device
Enterprise Mobility Market Analysis, by Software Type
- Mobile Device Management
- Mobile Application Management
- Enterprise Email and Content Management
Enterprise Mobility Market Analysis, by Security Solution
- Mobile Data Security
- Mobile Device Security
- Network Security
- Mobile ID Security
Enterprise Mobility Market Analysis, by End-use Application
- IT and Telecommunication
- Government and Education
- Hospitality and Retail
- Manufacturing and Automotive
Enterprise Mobility Market by Geography
- North America
- Rest of North America
- Rest of Europe
- Rest of Asia Pacific
- Middle East and Africa (MEA)
- GCC Countries
- North Africa
- South Africa
- Rest of MEA
- Latin America
- Rest of Latin America