Cosmetic Prebiotic Market Outlook
Cosmetic prebiotic is a modern day cosmetic solution that helps in forming a barrier on skin to protect it against the pollution as well as environmental damage. Cosmetic prebiotic is a liquid mixture of natural polysaccharide, especially helpful for babies, elderlies, and people with sensitive skin. The specific contents of the cosmetic prebiotic acts as a food for the desirable and helping bacteria present on the skin, whilst the undesirable bacteria are unable to process it, are discarded naturally. For the skin to look fresh, the balance of the healthy microbes is highly necessary, cosmetic prebiotic is ideal for maintaining the healthy environment as well as useful in trapping the moisture of the skin. The use of cosmetics is increasing rapidly all over the world, creating promising opportunity for the cosmetic prebiotic in the global market. The commonly found ingredients in the cosmetic prebiotic are alpha-glucan oligosaccharide, inulin, lactobacillus ferment, and lactic acid.
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Social Media Usage and Increasing Awareness about the Benefits of the Cosmetics Prebiotic Products Anticipated to Increase the Sales of the Cosmetic Prebiotic in the Global Market
In cosmetic, on a broader context, cosmetic prebiotic is a cosmetic product that is abundant source of prebiotic ingredients or substances. These substances are beneficial and can be exploited by the bacteria and helps in retaining the balance of the micro-flora of the skin. In the global cosmetic industry, cosmetic prebiotic claimed products are still niche products, however, due to the increasing health and wellness trend, the awareness of the cosmetic prebiotic is on rise. The global health and wellness trend rising around the world has created a certain trend for the probiotic and prebiotic products in the global market, creating a health halo surrounding it. Hence, the products that are labeled or claimed as a probiotic or prebiotic are perceived as health benefiting and are preferred by the consumers. Cosmetic prebiotic are perceived as a healthy product, maintaining the micro-flora of the skin.
The increase in the use of the social media and platforms has led to the easy and fast marketing of the new and innovative products. The increased use of the social media platforms is creating revolutionary changes in the consumer goods market. Cosmetic prebiotics are experiencing the surge in the demand due to the increasing consumer awareness and increased purchasing power. Moreover, developing countries such as, India, China, Indonesia, Turkey, Brazil, South Korea, etc. are creating market opportunity. The middle-class population of these countries is increasing, with the parallel increase in the income. The increasing middle-class population is bolstering the demand for the premium products due to significant increase in the purchasing power. Increased spending on the research and development by various big brands on the cosmetic products is also fueling the market of the cosmetic prebiotic.
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Cosmetic Prebiotic Market Segmentation
The cosmetic prebiotic market can be segmented on the basis of ingredient, application, and sales channel
On the basis of ingredient, the cosmetic prebiotic market can be segmented as:
- Lactic Acid
- Alpha-Glucan Oligosaccharide
On the basis of application, the cosmetic prebiotic market can be segmented as:
- Facial Care
- Body Care
- Baby Care
- Hygiene Care
On the basis of sales channel, the cosmetic prebiotic market can be segmented as:
- Online Retail
- Specialty Stores
- Other Retail Formats
Cosmetic Prebiotic Market: Regional Analysis
According to the current market scenario, the global cosmetic prebiotic market is still new and emerging, with the maximum market share occupied by the North America and European countries. The awareness of the cosmetic prebiotic products is increasing rapidly in these countries. On the other hand, the global market of the cosmetic prebiotic is anticipated to show the highest CAGR over the forecast period in the Asia Pacific and Latin American countries. The improvements in the GDP, and increasing urbanization and industrialization rate is fertilizing the growth of the consumer goods and consumer products industry. The consumer purchasing power is increasing attributed to the increasing the middle-class income, which is also anticipated to create the increased demand in the global cosmetic prebiotic market.
Cosmetic Prebiotic Market: Key Participants
Some of the market participants in the cosmetic prebiotic market are:
- The Estee Lauder
- Procter & Gamble
- ESSE Skincare
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