The China baby diapers market is driven by factors such as increasing birth rate and rising urbanization. The other market drivers include increasing hygiene and sanitation awareness, shift in consumer dynamics, rising women to men ratio and lower infant mortality rate. Among all types of baby diapers, disposable baby diapers hold the largest share due to the extensive product line under this category. Technological developments are predominant in baby diapers with companies investing more on R&D developments.
Many innovative techniques and other opportunities have come up, especially in developing economies such as changing consumer dynamics and preference. The China baby diaper market is experiencing product innovation and its repositioning has helped in retaining the growth of the market. Demand for innovative techniques such as super absorbent and ultra-absorbent capacity is driving the disposable baby diapers market.
The disposable diaper market is expected to be the fastest growing segment registering a CAGR of 19.1% from 2011 to 2017. Disposable diapers are in high demand due to their high absorption capacity, availability of more product varieties and affordability. Cloth diapers are the second largest segment followed by training nappies and swim pants.
The highest contribution to the total market volume of diapers is provided by disposable diapers, which are expected to grow at a healthy growth rate. Disposable diapers are projected to account more than half of the total market volume by 2017, showing high scope for market growth. In disposable diapers market segment, super absorbent diapers makes the largest contribution in terms of volume. The regular diapers are expected to be the fastest growing segment by coming years.
The China baby diapers market is highly competitive and dynamic with few big players such as Procter & Gamble Co., Hengan, Unicharm, Kimberly-Clark, Ever Beauty and others. Procter & Gamble is the leading player in the China baby diapers industry followed by Hengan and Kimberly-Clark. The market is quite consolidated due to the intense competition among these players. Dominant companies are looking to acquire smaller players to maintain their respective position in the market.
The China baby diapers market is driven by the factors such as the increasing birth rate and the rising urbanization. The other market drivers are, increasing hygiene and sanitation awareness, shift in consumer dynamics and rising women to men ration. The rising population, growing disposable income levels and lower infant mortality rate are also the other factors driving the China baby diapers market.
This report titled “Baby Diapers Market – China Industry Analysis, Market Size, Share, Growth, Trends and Forecast, 2012 – 2017,” provides in depth analysis, market size estimates, market shares and forecast for the period 2011 – 2017 for the China baby diapers market.
The China baby diapers market is segmented by product types into: disposable diapers, cloth diapers, training nappy and swim pants. The disposable diapers market has been segmented into ultra absorbent diapers, super absorbent diapers, regular diapers and biodegradable diapers.
The market estimates and forecasts are made after critical analysis of various macro and micro economic factors which directly and indirectly affect the market growth. Inclusion of these factors has helped in accurate crunching of numbers and has extended the report purview. The report includes market size estimation and forecasts for the entire period for all baby diaper product segments and sub segments.
The report also includes market volume estimation and forecasts for all the segments and its sub segments. The pricing trend for the disposable diapers and its all segments is also analyzed in the report. The report analyzes various factors which affect consumers’ buying decisions and trends into the different products and application segments of the China baby diapers market. It also evaluates the market share of major market players, with in-depth review of their core business competencies. Company profiles for top five China players along with their business strategies and financial overview is included in the report to aid in strategic business decision making. The financial record of those players and their recent developments in the baby diapers market are also included in the report. The Porter’s Five Forces analysis included in the report provide a competitive nature of the market. The competitive landscape section will especially help the major players in strengthening their position in the market.
Detailed research and high level analysis in the report will allow baby diaper manufacturers, marketing companies, and research and development agencies to make informed decisions about manufacturing, marketing, and growth strategies. The study provides complete evaluation of the shareholders approach, winning imperatives essential for them by segmenting the China baby diapers market industry. In all, the report includes a holistic analysis of the China baby diapers market, and provides an estimate of growth for the period 2011 – 2017, keeping in mind the various factors affecting the market.
The China baby diapers market is segmented into:
- Disposable Diapers
- Cloth Diapers
- Training Nappy
- Swim Pants