Cardiac monitors are devices that represent the heart’s electrical activity in the form of pressure waveforms. They monitor the continuous and intermittent heart activity, usually through electrocardiography. Cardiac rhythm management devices are used when the heart does not function efficiently. They are placed inside the cardiac walls for smooth and proper functioning of the heart. The global cardiac monitoring and cardiac rhythm management devices market is driven by increasing incidence of cardiovascular diseases at an early age, rising obese population, increase in geriatric population, and technological advancements in treatment options. However, factors such as high cost incurred for the diagnosis and treatment of cardiovascular diseases and fewer reimbursement policies in countries in Asia Pacific are likely to restrain the global cardiac monitoring and rhythm management devices market.
The global cardiac monitoring and rhythm management devices market can be segmented based on product, end-user, and geography. In terms of product, the cardiac monitoring and cardiac rhythm market can be classified into cardiac monitoring devices and cardiac rhythm monitoring devices. The cardiac monitoring devices segment can be further divided into ECG devices, implantable loop recorders, cardiac output monitoring (COM) devices, event monitor, mobile cardiac telemetry monitoring (MCT/MCOT), and smart wearable ECG monitors. The ECG devices sub-segment can be further classified based on product and lead. In terms of product, the ECG devices sub-segment can be categorized into resting ECG systems, stress ECG systems, and Holter monitors. Based on lead, the ECG devices sub-segment can be divided into single-lead ECG lead wires, ECG lead wires, and other ECG lead wires. The cardiac output monitoring (COM) devices sub-segment can be further categorized into minimally invasive COM devices and non-invasive COM devices. The event monitoring devices sub-segment can be classified based on product and technology. In terms of product, the event monitoring devices sub-segment can be split into pre-symptom (memory loop) and post-symptom event monitor. Based on technology, the event monitoring devices sub-segment can be further divided into autodetect monitor and manual event monitor.
The cardiac rhythm management devices segment can be further classified into defibrillators and pacemakers. The defibrillators sub-segment can be further categorized into implantable cardioverter defibrillators and external defibrillators. Implantable cardioverter defibrillators can be further divided into transvenous implantable cardioverter defibrillators and subcutaneous implantable cardioverter defibrillators. The transvenous implantable cardioverter defibrillators can be further classified into biventricular ICDS/cardiac resynchronization therapy defibrillators, dual-chamber ICDS, and single-chamber ICDS. External defibrillators can be further split into automated external defibrillators, manual external defibrillators, and wearable cardioverter defibrillators. Automated external defibrillators can be further split into fully automated external defibrillator and semi-automated external defibrillators. The pacemakers sub-segment can be further divided based on implantability and type. In terms of implantability, the pacemakers sub-segment can be further classified into implantable pacemakers and external pacemakers. Based on type, the pacemakers sub-segment can be further split into dual-chamber pacemakers and single-chamber pacemakers. In terms of end-user, the cardiac monitoring and cardiac rhythm management devices market can be segmented into hospitals, homecare, and ambulatory care settings.
Based on geography, the cardiac monitoring and cardiac rhythm management devices market can be divided into North America, Europe, Asia Pacific, Latin America, and Middle East & Africa. North America and Europe are expected to dominate the global cardiac monitoring and cardiac rhythm management devices market due to rise in awareness regarding use of diseases and available treatment options. Asia Pacific is anticipated to be a region with potential of the global cardiac monitoring and cardiac rhythm management devices market due to increasing incidence of cardiovascular diseases, increasing awareness among the population about regular checkups, availability of a number of treatment options, and availability of skilled health care professionals. Latin America and Middle East & Africa are emerging regions of the market, with a large potential.
The prominent players in cardiac monitoring and cardiac rhythm management devices market are Medtronic plc, Abbott Laboratories, Boston Scientific Corporation, GE Healthcare, and Philips Healthcare, Biotronik, Cardiac Science, Livanova, Hill-Rom Holdings, Schiller AG, Biotelemetry, and Applied Cardiac System, among others.
This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers' or customers' journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.
Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:
- Customer Experience Maps
- Insights and Tools based on data-driven research
- Actionable Results to meet all the business priorities
- Strategic Frameworks to boost the growth journey
The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.
The following regional segments are covered comprehensively:
- North America
- Asia Pacific
- Latin America
- The Middle East and Africa
The EIRS quadrant framework in the report sums up our wide spectrum of data-driven research and advisory for CXOs to help them make better decisions for their businesses and stay as leaders.
Below is a snapshot of these quadrants.
1. Customer Experience Map
The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.
2. Insights and Tools
The various insights in the study are based on elaborate cycles of primary and secondary research the analysts engage with during the course of research. The analysts and expert advisors at TMR adopt industry-wide, quantitative customer insights tools and market projection methodologies to arrive at results, which makes them reliable. The study not just offers estimations and projections, but also an uncluttered evaluation of these figures on the market dynamics. These insights merge data-driven research framework with qualitative consultations for business owners, CXOs, policy makers, and investors. The insights will also help their customers overcome their fears.
3. Actionable Results
The findings presented in this study by TMR are an indispensable guide for meeting all business priorities, including mission-critical ones. The results when implemented have shown tangible benefits to business stakeholders and industry entities to boost their performance. The results are tailored to fit the individual strategic framework. The study also illustrates some of the recent case studies on solving various problems by companies they faced in their consolidation journey.
4. Strategic Frameworks
The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.
The report sheds light on various aspects and answers pertinent questions on the market. Some of the important ones are:
1. What can be the best investment choices for venturing into new product and service lines?
2. What value propositions should businesses aim at while making new research and development funding?
3. Which regulations will be most helpful for stakeholders to boost their supply chain network?
4. Which regions might see the demand maturing in certain segments in near future?
5. What are the some of the best cost optimization strategies with vendors that some well-entrenched players have gained success with?
6. Which are the key perspectives that the C-suite are leveraging to move businesses to new growth trajectory?
7. Which government regulations might challenge the status of key regional markets?
8. How will the emerging political and economic scenario affect opportunities in key growth areas?
9. What are some of the value-grab opportunities in various segments?
10. What will be the barrier to entry for new players in the market?
Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.